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Health Communication
Latest Publications
TOTAL DOCUMENTS
20
(FIVE YEARS 0)
H-INDEX
0
(FIVE YEARS 0)
Published By Peter Lang
9781433118654, 9781453911969, 9781454191711, 9781454191704, 9781433118647
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Latest Documents
Most Cited Documents
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Chapter 8 Drama as a Rhetorical Health Communication Strategy (Anat Gesser-Edelsburg, University of Haifa)
Health Communication
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10.3726/978-1-4539-1196-9/20
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2016
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Keyword(s):
Health Communication
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Communication Strategy
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Chapter 5 Entertainment Education Saves Lives and Improves Health: Key Steps to Developing Effective Programs (Caroline Jacoby, Jane Brown, Uttara Bharath Kumar, Rajiv N. Rimal, & Sanjanthi Velu, Johns Hopkins University)
Health Communication
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10.3726/978-1-4539-1196-9/17
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2016
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Keyword(s):
Entertainment Education
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Johns Hopkins University
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Key Steps
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Effective Programs
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Chapter 1 Strategies and Principles for Using Mass and Online/Digital Media in Health Communication Campaigns (Charles K. Atkin, Michigan State University Ronald E. Rice, University of California Santa Barbara
Health Communication
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10.3726/978-1-4539-1196-9/12
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2016
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Keyword(s):
Health Communication
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Digital Media
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University Of California
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Michigan State University
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State University
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Santa Barbara
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Rice University
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Communication Campaigns
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Health Communication Campaigns
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Chapter 16 Strategic Communication for Health Advocacy and Social Change (Gary L. Kreps, George Mason University)
Health Communication
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10.3726/978-1-4539-1196-9/31
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2016
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Keyword(s):
Social Change
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Strategic Communication
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Health Advocacy
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George Mason University
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Chapter 11 Using Theory and Audience Research to Convey the Human Implications of Climate Change (Melinda R. Weathers, Clemson University Edward Maibach, George Mason University Matthew Nisbet, American University)
Health Communication
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10.3726/978-1-4539-1196-9/24
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2016
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Keyword(s):
Climate Change
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Audience Research
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Clemson University
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American University
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George Mason University
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Chapter 10 The Positive Deviance Approach to Designing and Implementing Health Communication Interventions (Arvind Singhal, University of Texas at El Paso)
Health Communication
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10.3726/978-1-4539-1196-9/23
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2016
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Keyword(s):
Health Communication
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El Paso
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Positive Deviance
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University Of Texas
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Communication Interventions
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Chapter 9 Communication Network Analysis for the Diffusion of Health: Identifying Key Individuals 9Do Kyun Kim, University of Louisiana at Lafayette James W. Dearing, Michigan State University)
Health Communication
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10.3726/978-1-4539-1196-9/22
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2016
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Keyword(s):
Communication Network
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Network Analysis
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Michigan State University
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State University
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University Of Louisiana
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Chapter 19 Cultural Beacons in Health Communication: Leveraging Overlooked Indicators and Grassroots Wisdoms (Laurel J. Felt, University of Southern California Lucía Durá & Arvind Singhal, University of Texas at El Paso)
Health Communication
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10.3726/978-1-4539-1196-9/35
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2016
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Keyword(s):
Health Communication
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Southern California
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El Paso
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University Of Southern California
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University Of Texas
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Chapter 18 National Health Communication Surveillance Systems (Bradford W. Hesse, David E. Nelson, Richard P. Moser, Kelly D. Blake, & Wen-ying Sylvia Chou, National Cancer Institute Lila J Finney, Mayo Clinic Ellen Burke Beckjord, University of Pittsburgh)
Health Communication
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10.3726/978-1-4539-1196-9/34
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2016
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Keyword(s):
Health Communication
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National Health
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National Cancer Institute
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Mayo Clinic
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Surveillance Systems
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University Of Pittsburgh
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Chapter 12 Integrating the Diffusion of Innovations and Social Marketing for Designing an HIV/AIDS-Prevention Strategy among a Hard-to-Reach Population (Do Kyun Kim, University of Louisiana at Lafayette)
Health Communication
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10.3726/978-1-4539-1196-9/25
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2016
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Keyword(s):
Social Marketing
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Diffusion Of Innovations
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Aids Prevention
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Prevention Strategy
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University Of Louisiana
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Hiv Aids
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