Advances in Intelligent Systems and Computing - Media and Metamedia Management
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Published By Springer International Publishing

9783319460666, 9783319460680
Latest Documents Most Cited Documents Contributed Authors Related Sources Related Keywords

Menextra: Designing a Professional Service for Media Alert Management and Distribution

2016 ◽  
pp. 287-294
Author(s):  
Aingeru Genaut Arratibel ◽  
Iñigo Marauri Castillo ◽  
María José Cantalapiedra ◽  
María del Mar Rodríguez
Keyword(s):  
Professional Service

Gastronomy as a Part of the Ecuadorian Identity: Positioning on the Internet and Social Networks

2016 ◽  
pp. 335-341 ◽  
Author(s):  
María-Magdalena Rodríguez-Fernández ◽  
Patricio-Mauricio Artieda-Ponce ◽  
Patricia-Marisol Chango-Cañaveral ◽  
Fabián-Mauricio Gaibor-Monar
Keyword(s):  
Social Networks ◽  
The Internet ◽  
Identity Positioning

Visibility and Impact of the Microcredit and the Digital Social Media: A Case Study of Financial Institutions in Ecuador

2016 ◽  
pp. 413-418 ◽  
Author(s):  
Viviana Espinoza-Loaiza ◽  
Rosario Puertas Hidalgo ◽  
Valentín Alejandro Martínez Fernández ◽  
Aurora Samaniego-Namicela ◽  
Eulalia-Elizabeth Salas-Tenesaca
Keyword(s):  
Social Media ◽  
Financial Institutions

New Digital Metrics in Marketing: A Comparative Study on Social Media Use

2016 ◽  
pp. 343-350
Author(s):  
Joan Francesc Fondevila Gascón ◽  
Pedro Mir Bernal ◽  
Eva Santana López ◽  
Josep Rom Rodríguez
Keyword(s):  
Social Media ◽  
Comparative Study ◽  
Media Use ◽  
Social Media Use
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