Corporate Social Responsibility (CSR) as Social Legitimacy Management

2020 ◽  
pp. 897-906
Author(s):  
Siri Granum Carson
2017 ◽  
Vol 17 (3) ◽  
pp. 376
Author(s):  
Dian Agustia

Implementation of Corporate Social Responsibility (CSR) seems to be a logical consequence of the implementation practice of Good Corporate Governance (GCG). By implementing CSR, companies are expected to acquire social legitimacy and maximize its financial strength in the long term, so that will affect the value of sales of company stock. The purpose of this study is to examine the effect of ownership structure and the number of board of commissioners to disclosure of CSR and market reaction. Ownership structure in this case is the proportion of public ownership and proportion of managerial ownership. This study uses regression analysis. Exogenous variables used in this study is the number of the board of commissioners, public ownership proportion, and proportion of managerial ownership. Endogenous variables are disclosures of CSR and market reaction. The results of t test showed the number of the board of commissioners has a significant effect on the disclosure of CSR, the proportion of public ownership has no significant effect on the disclosure of CSR and the proportion of managerial ownership has no significant influence on the broad disclosure of CSR. The number of the Board of Commissioners has a significant effect on market reaction. The proportion of public ownership has no significant effect on market reaction. The proportion of managerial ownership has no significant influence market reaction. This study also proved that the disclosure of CSR no significant effect on market reaction. Simak


2019 ◽  
Vol 8 (2) ◽  
pp. 189
Author(s):  
Sandra Escamilla Solano ◽  
Paola Plaza Casado ◽  
Evaristo Galeana Figueroa ◽  
Dora Aguilasocho Montoya

The highly competitive environment in which companies move means that they are constantly searching for initiatives that increase their legitimacy. The consideration of corporate social responsibility within the strategy of the company, means that it can be considered as a vehicle to legitimize companies in the face of society. Therefore, this research aims to analyze the relationship between corporate social responsibility and social legitimacy. For this, a case study will be carried out on 4 companies (three Spanish and one Mexican) included in the MERCO Responsibility and Corporate Governance Ranking, Fortune World’s Most Admired Companies and Fortune Global 500 for the period 2017-2018. The research reveals the existence of a positive relationship between social legitimacy and corporate social responsibility with business results, obtaining as a main conclusion that legitimacy represents within the company an intangible and key resource that must be managed so as not to lose it.


2019 ◽  
Vol 12 (1) ◽  
pp. 62-77 ◽  
Author(s):  
Kaja Tampere

The aim of the paper is to introduce corporate social responsibility CSR as an organisation’s management and stakeholders’ relations tool in post-communist countries for ensuring the organisation’s social legitimacy. The article discusses how understanding the interdependence between the organisation and society helps to support the organisation to develop social legitimacy and therefore ensure its sustainability. The general research problem in this article is connected with the societal context of studied organisations: how CSR could be positioned and managed in a post-communist society to avoid a rebuff against an organisation’s CSR activities. The topic of this paper is approached through three research questions: how post-communist organisations see the CSR position in the organisation, how social legitimacy is acknowledged and defined, and finally to what extent CSR is seen as a tool for ensuring social legitimacy. For the research, seven Estonian organisations’ representatives with management responsibility were interviewed to find out their thoughts and ideas about CSR and social legitimacy.


2017 ◽  
Vol 26 (2) ◽  
pp. 43-58 ◽  
Author(s):  
Pablo Rodríguez-Gutiérrez ◽  
Sandra Sánchez-Cañizares ◽  
Fernando Fuentes-García

O obxectivo deste estudo é analizar o fenómeno da RSC no sector financeiro español a travésdas memorias de sostibilidade publicadas; de maneira específica, trátase de identificar ascaracterísticas empresariais que determinan un maior nivel de comunicación sobre prácticaséticas coa súa contorna, necesario para evitar que, no futuro, se repitan problemas no sector queafecten ao conxunto da sociedade. Baseándose nas teorías da “lexitimación social” e dos“grupos de interese”, pódese xustificar o emprego da Responsabilidade Social Corporativa paracoñecer o comportamento da entidade coa súa contorna. A metodoloxía de estudo baséase nouso da análise de contido. The aim of this study is to analyze the phenomenon of CSR in the Spanish financial sectorthrough the sustainability reports that have been published, specifically trying to identify whichbusiness characteristics determine a higher level of ethical commitment to their environment,necessary to avoid that sector problems that affect the entire society may be reproduced in thefuture. Based on the theories of "social legitimacy" and “stakeholders”, it is possible to justifythe use of Corporate Social Responsibility (CSR) in order to know the behaviour of the entitywith its environment. The study methodology is based on the use of content analysis. 


Sign in / Sign up

Export Citation Format

Share Document