The Role of Customer Retention in Business Outcomes of Online Service Providers

Nonprofit organizations have been using the Internet for disseminating information about themselves, interacting with potential donors, and fundraising. In this chapter, we focus on online service providers for nonprofits (OSPNs) that bring donors and nonprofits together in an electronic environment to help them find a suitable match. We investigate the effects of OSPNs on the outcomes of fundraising markets by developing an economic model. We compare the total net revenues of nonprofits competing for donations in two different settings: while nonprofits in the first market use both the traditional fundraising techniques and the services provided by OSPNs, those in the second market implement the traditional method only. We derive analytical conditions under which the first setting provides better outcomes than the second one can generate.

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Effects of Online Service Providers for Nonprofits on Fundraising Markets

International Journal of Information Systems in the Service Sector ◽

10.4018/jisss.2009062902 ◽

2009 ◽

Vol 1 (4) ◽

pp. 15-32 ◽

Cited By ~ 1

Author(s):

Yasin Ozcelik

Keyword(s):

Economic Model ◽

Traditional Method ◽

Service Providers ◽

The Internet ◽

Online Service ◽

Electronic Environment ◽

Online Service Providers ◽

The Way

The Internet is transforming the way nonprofits have been disseminating information about themselves, interacting with potential donors, and fundraising. In this article, the authors focus on a special type of online service providers for nonprofits (OSPNs) that bring donors and nonprofits together in an electronic environment to help them find a suitable match. The authors investigate the effects of OSPNs on the outcomes of fundraising markets by developing an economic model. They compare the total net revenues of nonprofits competing for donations in two different settings: while nonprofits in the first market use both the traditional fundraising techniques and the services provided by OSPNs, those in the second market implement the traditional method only. They derive analytical conditions under which the first setting provides better outcomes than the second one can generate.

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Beyond “I Agree”: Users’ Understanding of Web Site Terms of Service

Social Media + Society ◽

10.1177/2056305119897321 ◽

2020 ◽

Vol 6 (1) ◽

pp. 205630511989732

Author(s):

Eric P. Robinson ◽

Yicheng Zhu

Keyword(s):

Social Media ◽

Web Site ◽

Service Providers ◽

Elaboration Likelihood Model ◽

Legal Rights ◽

Elaboration Likelihood ◽

Online Service ◽

Intended Meaning ◽

Likelihood Model ◽

Online Service Providers

Whether they know it or not, the legal rights and responsibilities of users of websites and services, including social media, are defined and controlled by the terms of service of these online service providers. But despite the importance of these provisions, studies have shown that users rarely review terms of service, or think about their meaning. This study took advantage of a major website’s “simplification” of its terms of service to determine whether the changed language increased users’ understanding of the intended meaning of the terms of service. Using the Elaboration Likelihood Model, we evaluate the effectiveness of simplification of terms of service as a method to encourage users’ understanding on these terms.

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AppAware: a policy visualization model for mobile applications

Information and Computer Security ◽

10.1108/ics-04-2019-0049 ◽

2020 ◽

Vol 28 (1) ◽

pp. 116-132

Author(s):

Ioannis Paspatis ◽

Aggeliki Tsohou ◽

Spyros Kokolakis

Keyword(s):

Mobile Device ◽

Mobile Applications ◽

Design Methodology ◽

Service Providers ◽

Smart Device ◽

Online Service ◽

Privacy Policies ◽

Content Type ◽

Online Service Providers ◽

Common User

Purpose Privacy policies emerge as the main mechanism to inform users on the way their information is managed by online service providers, and still remain the dominant approach for this purpose. The literature notes that users find difficulties in understanding privacy policies because they are usually written in technical or legal language even, although most users are unfamiliar with them. These difficulties have led most users to skip reading privacy policies and blindly accept them. This study aims to address this challenge this paper presents AppAware, a multiplatform tool that intends to improve the visualization of privacy policies for mobile applications. Design/methodology/approach AppAware formulates a visualized report with the permission set of an application, which is easily understandable by a common user. AppAware aims to bridge the difficulty to read privacy policies and android’s obscure permission set with a new privacy policy visualization model. Thus, we propose AppAware parser, a mobile add-on that acts complementary with AppAware and helps mobile device users to monitor the applications they installed to their smart device. Findings To validate AppAware, the authors conducted a survey through questionnaire aiming to evaluate AppAware in terms of installability, usability and viability-purpose. The results demonstrate that AppAware is assessed above average by the users in all categories. Originality/value In the best of the authors’ knowledge, there is no such approach as AppAware as an application nor AppAware parser as add-on.

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