Cross-Cultural Research for Luxury Fashion Brands in the Chinese Market: A Review of Long- Versus Short-Term Orientation in National Culture Dimensions

Author(s):  
Ruichen Lu ◽  
Yi Wang ◽  
Richard Kennon
2007 ◽  
Vol 6 (2) ◽  
pp. 40-58 ◽  
Author(s):  
Andrey Vinokurov ◽  
Daniel Geller ◽  
Tamara L. Martin

In this paper the authors outline the translation process involved in Macro International's evaluation of the Department of State's International Visitor Leadership Program (IVLP) in Russia, Ukraine, Kazakhstan, and Georgia. IVLP is a long-running program in which professionals and prospective leaders from around the world participate in funded short-term visits to the United States to learn first-hand professional practices and values of American society and democracy. The authors highlight the importance of attending to the theoretical issues in, discuss contextual factors inherent in, and outline specific phases of the translation process, and present the modified decentering translation technique adapted for the project. They describe the types of translation equivalencies that were addressed and present findings that attest to the quality of the translation. They underscore the importance of the translation process as a qualitative tool for the instrument development that maps the contexts of people's lives, documents emic-etic aspects of cross-cultural research, and fosters collaborations with all stakeholders of the research project.


2015 ◽  
Vol 32 (6) ◽  
pp. 646-662 ◽  
Author(s):  
Marieke de Mooij

Purpose – The purpose of this paper is to shed light on the discussion of cross-cultural research, in particular the use of dimensions of national culture, for international marketing. Design/methodology/approach – Discuss definitions of values and culture, analyze cultural models as to purpose and design and applications of models to international marketing. Findings – International marketers benefit from applying dimensions of national culture, but researchers make mistakes in applying and interpreting such dimensions, thus discrediting useful means of research for international marketing. Practical implications – Researchers should understand the problems of multi-level research and interpret dimensions better when using them for research. Originality/value – The value of this paper is in clearing up some of the misunderstandings about dimensions of national culture.


2019 ◽  
Vol 42 ◽  
Author(s):  
Penny Van Bergen ◽  
John Sutton

Abstract Sociocultural developmental psychology can drive new directions in gadgetry science. We use autobiographical memory, a compound capacity incorporating episodic memory, as a case study. Autobiographical memory emerges late in development, supported by interactions with parents. Intervention research highlights the causal influence of these interactions, whereas cross-cultural research demonstrates culturally determined diversity. Different patterns of inheritance are discussed.


1988 ◽  
Vol 33 (6) ◽  
pp. 543-543
Author(s):  
Kaye Middleton Fillmore

2014 ◽  
Author(s):  
David Matsumoto ◽  
Anna Ropp

2011 ◽  
Author(s):  
Takahiko Masuda ◽  
Koichi Hioki ◽  
Jeremy Caplan ◽  
Kenichi Ito ◽  
Sawa Senzaki ◽  
...  

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