The Influence of User Perceived Value of Sports APP on Platform Commodity Purchase

Author(s):  
Yidan Liu ◽  
Yajun Shen ◽  
Shiwei Sun
Keyword(s):  
2012 ◽  
Author(s):  
John T. Hazer ◽  
Caitlin M. Cavanaugh ◽  
Gina A. Seaton

Marketing ZFP ◽  
2016 ◽  
Vol 38 (2) ◽  
pp. 92-104
Author(s):  
Julia Weindel ◽  
Bernhard Swoboda

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