Towards a better understanding of practitioners’ ideas about product placement: an empirical analysis in the Italian context

2020 ◽  
Vol 2020 (4) ◽  
pp. 261-288
Author(s):  
Giacomo Gistri ◽  
Matteo Corciolani
Author(s):  
Francesco Testa ◽  
Fabio Iraldo ◽  
Sara Tessitore ◽  
Marco Frey

Author(s):  
Giovanna Testa

The internalization of family businesses – i.e. of the companies that implement it – can be stimulated by numerous reasons: one of these is linked to the target markets, not in terms of market development, but of resource to be used / exploited. What makes the oil companies distinguishing is that: they follow the territory and the exploitation of the underground resources, wherever they are in the world. In the Italian context, this characteristic of oilfield companies is very noticeable due to the scarcity of underground resources, which characterize our territory. We propose an empirical approach. It has been considered the case of a specific Italian Oil&Gas family firm. The study consists of: a first part, in which an analysis of the main economic and managerial literature, both national and international, was made (on internationalization, SMEs and family businesses, industrial districts, oilfield environment); a second part, in which an empirical analysis was developed: interviews have been conducted with the owners and top management of the company, in order to study and analyze the firm development strategies.


2014 ◽  
Vol 11 (4) ◽  
pp. 81-95
Author(s):  
Alessandro Giosi ◽  
Silvia Testarmata ◽  
Marco Caiffa

This study investigates the impact of stock option plans, defined as share-based incentive contracts provided by companies to their employees, on the value relevance of accounting information. The purpose of this study is to analyse the extent to which the value relevance of accounting information is affected by the adoption of stock option plans. Using panel data, the empirical analysis shows that the value relevance of accounting information is affected by the adoption of stock option plans. They are seen by the market as a “cost” and not as an opportunity or an attempt to align different interests. In addition, the research results show that the market performance does not seem affected by the design of the stock option plans. However, the firm’s market performance appears to be more related to the structure of the stock option plans in companies with a higher market capitalization. Thus further research is needed to deeper investigate the impact of the design of the stock option plans and the effect of the endogenous characters


2007 ◽  
Vol 23 (4) ◽  
pp. 248-257 ◽  
Author(s):  
Matthias R. Mehl ◽  
Shannon E. Holleran

Abstract. In this article, the authors provide an empirical analysis of the obtrusiveness of and participants' compliance with a relatively new psychological ambulatory assessment method, called the electronically activated recorder or EAR. The EAR is a modified portable audio-recorder that periodically records snippets of ambient sounds from participants' daily environments. In tracking moment-to-moment ambient sounds, the EAR yields an acoustic log of a person's day as it unfolds. As a naturalistic observation sampling method, it provides an observer's account of daily life and is optimized for the assessment of audible aspects of participants' naturally-occurring social behaviors and interactions. Measures of self-reported and behaviorally-assessed EAR obtrusiveness and compliance were analyzed in two samples. After an initial 2-h period of relative obtrusiveness, participants habituated to wearing the EAR and perceived it as fairly unobtrusive both in a short-term (2 days, N = 96) and a longer-term (10-11 days, N = 11) monitoring. Compliance with the method was high both during the short-term and longer-term monitoring. Somewhat reduced compliance was identified over the weekend; this effect appears to be specific to student populations. Important privacy and data confidentiality considerations around the EAR method are discussed.


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