Why provide an online review? An extended theory of planned behavior and the role of Big-Five personality traits

2010 ◽  
Vol 26 (4) ◽  
pp. 685-696 ◽  
Author(s):  
Sergio Picazo-Vela ◽  
Shih Yung Chou ◽  
Arlyn J. Melcher ◽  
John M. Pearson
Keyword(s):  
Theory Of Planned Behavior ◽  
Personality Traits ◽  
Planned Behavior ◽  
Big Five ◽  
Big Five Personality Traits ◽  
Online Review ◽  
Big Five Personality ◽  
Extended Theory

Role of personal values and personality traits on intention to recommend a destination

2020 ◽  
Author(s):  
Arnold Japutra ◽  
Sandra Maria Correia Loureiro ◽  
Shasha Wang
Keyword(s):  
Theory Of Planned Behavior ◽  
Personality Traits ◽  
Planned Behavior ◽  
Personal Values ◽  
Favorable Attitude ◽  
Extended Model ◽  
Extended Theory ◽  
Prosocial Values ◽  
Managerial Implications

In this study, the researchers explore the antecedents of tourists’ intention to recommend a destination using an extended Theory of Planned Behavior (TPB). Two personal values (i.e., prosocial and maturity) and two personality traits (i.e., extraversion and agreeableness), which are rarely studied but important elements for marketers to better understand the market (e.g., segment the market), are examined. To test the extended model of TPB, a survey (n=312) was conducted with tourists in Portugal. The researchers find support for the hypothesis that tourists with higher prosocial values, maturity values, and extraversion personality traits are more likely to have a favorable attitude toward a destination and a tendency to recommend the destination. Theoretical and managerial implications are discussed.

How do personality traits affect visitor’s experience, emotional stimulation and behaviour? The case of wine tourism

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ifigeneia Leri ◽  
Prokopis Theodoridis
Keyword(s):  
Personality Traits ◽  
Big Five ◽  
Holistic Approach ◽  
Big Five Personality Traits ◽  
Big Five Personality ◽  
Content Type ◽  
Wine Tourism ◽  
Revisit Intentions ◽  
The Impact

Purpose The purpose of this study is to investigate the moderation effects of the Big Five personality traits on the relationships between holistic experience constructs (i.e. servicescape and other visitors’ behaviours), emotional responses and revisit intention in the context of winery visitation experiences in Greece. Design/methodology/approach The study adopts a holistic approach to visitor experience and suggests that visitors base their experience perception on the servicescape’s attributes and other visitors’ suitable behaviours. Path analysis was adopted to measure the impact of these constructs on visitors’ emotions and the role these emotions play in predicting visitors’ revisit intentions. The moderation effect of the Big Five personality traits in such relationships was examined using the SPSS PROCESS. A self-administered, highly structured questionnaire was distributed to winery visitors in Greece; a total of 615 responses were used in data analysis. Findings The results indicate that all the examined relationships become stronger as a result of visitors having high or average scores for openness, extraversion, agreeableness and conscientiousness, or low scores for neuroticism. Research limitations/implications The findings enhance the existing literature pertaining to experiential marketing, wine tourism marketing and the role of personality in tourism by providing new insights. Practical implications The overall findings may benefit wineries in their efforts to carry out the following: increase visitors’ revisit intentions; design and manage the winery environment and the winery experience effectively; and design marketing strategies. Originality/value The paper’s originality lies in providing information to clarify the role of visitors’ personalities as a contributing factor to their emotional stimulation and their revisit intentions in terms of both constructs of experience (i.e. servicescape and other visitors’ behaviours). Furthermore, this study attempts to respond to recent calls to conduct multidimensional research on the servicescape construct, focusing on both the substantive staging of the servicescape and the communicative staging of the servicescape. Finally, the present study provides new and practical insights regarding the winery experience in the Greek context – an area where very limited research has been conducted so far.

Negative feedback and employee job performance: Moderating role of the Big Five

2017 ◽  
Vol 45 (10) ◽  
pp. 1735-1744 ◽  
Author(s):  
Yun Guo ◽  
Yanhong Zhang ◽  
Jianqiao Liao ◽  
Xinwei Guo ◽  
Jintao Liu ◽  
...  
Keyword(s):  
Job Performance ◽  
Personality Traits ◽  
Big Five ◽  
Negative Feedback ◽  
Linear Regression Analysis ◽  
Negative Relationship ◽  
Big Five Personality Traits ◽  
Big Five Personality ◽  
Moderating Role

We used hierarchical linear regression analysis to test the relationship between negative feedback and employee job performance, and explored the moderating role of the Big Five personality traits in this relationship. Participants were 357 supervisor–subordinate dyads in China; subordinates responded to negative feedback and Big Five personality traits measures, and direct supervisors rated their employees' job performance. Results showed that negative feedback was negatively related to employee job performance, and that the Big Five personality traits moderated this relationship. Specifically, the strength of the negative relationship between negative feedback and job performance was reduced as extraversion, openness to experience, agreeableness, emotional stability, and conscientiousness increased. Implications for management and theory are discussed.

scholarly journals A Study on Role of Big 5 Personality Traits on Social Ostracism

2020 ◽  
Vol 8 (2) ◽  
pp. 103-107
Author(s):  
P Manoj Kiran ◽  
A Thiruchelvi
Keyword(s):  
Life Satisfaction ◽  
Personality Traits ◽  
Big Five ◽  
Big Five Personality Traits ◽  
Big Five Personality ◽  
Male And Female ◽  
Social Ostracism ◽  
The Relationship ◽  
Big 5 Personality

Social Ostracism is an act of isolation of individuals. This feeling of isolation induces feelings of negative emotions on humans. It causes anger, depression, and loneliness among people left out or deprived of social interaction. So it’s important to study the causes of Social Ostracism and its implications on life satisfaction. This study assesses the role of the Big five personality traits on Social Ostracism and the relationship between Social ostracism and life satisfaction. This study uses a convenient sampling of data of 113 individuals, both male and female. The study finds that there exists a significant relationship between personality traits and Social ostracism. Also, there exists a relation between personality traits and life satisfaction. Social Ostracism hurts life satisfaction.

scholarly journals Assessing the candidate in the selection interview: The role of interviewer’s personality

Psihologija ◽  
2018 ◽  
Vol 51 (1) ◽  
pp. 91-105 ◽  
Author(s):  
Sofija Cerovic ◽  
Ivana Petrovic
Keyword(s):  
Personality Traits ◽  
Big Five ◽  
Big Five Personality Traits ◽  
Moderating Effect ◽  
Big Five Personality ◽  
Selection Interview ◽  
Relative Contribution ◽  
The Relationship

The study explores the relative contribution of interviewers? personality and interviewers? ratings of candidate?s personality in predicting interviewers? ratings of candidate?s job suitability and examines the moderating effect of interviewers? personality on the relationship between ratings of candidate?s personality and job suitability. Results showed that ratings of candidate?s Big Five personality traits were related to ratings of candidate?s job suitability, as well as were interviewers? Agreeableness and Extraversion. Interviewers? Openness and Agreeableness had a moderating effect on the relationship between interviewers? ratings of candidate?s personality traits and ratings of candidate?s job suitability. Results reveal the role that interviewer?s Agreeableness, Extraversion and Openness play in the assessment of candidate in the selection interview.

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