PV sharing in local communities: Peer-to-peer trading under consideration of the prosumers’ willingness-to-pay

Peer-to-peer (P2P) business models have become increasingly prevalent in the marketplace. However, little is known about what factors influence consumer perceptions of purchases from firms using these models. The authors propose that features inherent to the P2P model lead consumers to perceive high provider–firm independence, where providers are viewed as relatively independent from the platform on which they offer goods/services. Across a series of studies, the authors show that when P2P brands use provider-focused (vs. platform-focused) marketing communications, consumers perceive a purchase as helping an individual provider to a greater extent, which increases consumers’ willingness to pay and their likelihood of both making a purchase and downloading the brand’s app. This is because provider-focused marketing communications in this context lead consumers to think about their purchase from the provider’s perspective, thus adopting an “empathy lens.” The authors further show that this effect does not extend to other business models. This work thus identifies provider- (vs. platform-) focused marketing communications as a way for marketing managers of P2P brands to drive important purchase-related outcomes.

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Willingness to pay for biogas as cooking energy in the local communities of Hadejia Valley, Northern Nigeria

10.31428/10317/10426 ◽

2022 ◽

Author(s):

Loureiro María ◽

Iglesias Eva

Keyword(s):

Willingness To Pay ◽

Local Communities ◽

Northern Nigeria ◽

Cooking Energy

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https://doi.org/10.36873/jht.v14i1.327

HUTAN TROPIKA ◽

10.36873/jht.v14i1.327 ◽

2019 ◽

Vol 14 (1) ◽

pp. 1-9

Author(s):

Admin JHT

Keyword(s):

Willingness To Pay ◽

Mangrove Forest ◽

Local Community ◽

Contingent Valuation Method ◽

Local Communities ◽

Direct Products ◽

Mangrove Forests ◽

Monthly Income ◽

Valuation Method ◽

To Come

ABSTRACTThis research aimed to investigate the Willingness to Pay (WTP) for mangroveconservation of local communities at Salut Mengkabong Lagoon, Tuaran based on theamount of fees imposed on them. The content is based on questionnaire survey providedto local communities from Mangrove Forest Produce (MFP) to their perception inconservation programme. The survey was conducted with a priod of 7 month startedfrom September 2016 until March 2017. Contingent Valuation Method (CVM) was usedto calculate the Willingness to Pay (WTP) whereby 100 respondents were asked tocomplete the questionnaire. From the analysis, it showed that the WTP of localcommunities were affected by their monthly income. Regression model analysis withWTP = -0.087* (monthly income) + 1.789 has been formed. Whereas, the value ofmangrove forest produce (MFP) in Salut Mengkabong Lagoon has been calculated with atotal of RM728 for the direct product while for the non-direct products such as crab,bivalves, seashells and fishes cost about RM721 to RM2472 in a year. The studydocumented mangrove forest contribution to local communities in Salut MengkabongLagoon such as timber; Rhizophora mucronata and Avicennia spp, Seafood; Scyllaserrata, Geloina coaxans, various type of fishes and seashell. From the result, it washope that this study can promote a win-win situation to both local community andstakeholders to come out with an effective supervision to ensure the long-lastingdependency of local communities to the mangrove forests without undermining theirsocio-economic wellbeing.Keywords: Salut Mengkabong Lagoon, Mangroves Forest Produce, local community

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Evidence for Mangrove Restoration in the Mahakam Delta, Indonesia, Based on Households’ Willingness to Pay

Journal of Agricultural Science ◽

10.5539/jas.v9n3p30 ◽

2017 ◽

Vol 9 (3) ◽

pp. 30 ◽

Cited By ~ 3

Author(s):

Heru Susilo ◽

Yoshifumi Takahashi ◽

Mitsuyasu Yabe

Keyword(s):

Willingness To Pay ◽

Contingent Valuation Method ◽

Local Communities ◽

Mangrove Restoration ◽

Factors Affecting ◽

Restoration Project ◽

Valuation Method ◽

Local Residents ◽

Transfer Method ◽

Mahakam Delta

Mangroves provide multiple benefits for local communities’ livelihoods. However, in the Mahakam delta mangroves have declined considerably. This study examines the factors affecting households’ willingness to pay (WTP) for mangrove restoration in three villages in the Mahakam delta and determines whether a mangrove restoration project would be viable and should be implemented in the study area or not. The contingent valuation method was applied through a double-bound dichotomous choice format to estimate the WTP for mangrove restoration. The results showed that over 80% of perception of respondents considered the benefits of mangroves were essential that associated with their livelihoods. Local residents tended to be willing to pay more for mangrove restoration when they acknowledged the benefits of mangroves and when they felt that the sustainability of mangrove ecosystems was their responsibility. The benefits transfer method was also used to estimate the costs and benefits of an ongoing mangrove restoration project in the study area. The benefits provided by mangroves, as estimated based on households’ WTP, clearly outweighed the costs for the mangrove restoration project. We conclude that mangrove restoration should be implemented in the study area by increasing local communities’ awareness and responsibility to protect and manage the mangrove a sustainable.

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Dynamic participation in local energy communities with peer-to-peer trading

Open Research Europe ◽

10.12688/openreseurope.14332.1 ◽

2022 ◽

Vol 2 ◽

pp. 5

Author(s):

Theresia Perger ◽

Hans Auer

Keyword(s):

Willingness To Pay ◽

Selection Process ◽

Peer To Peer ◽

Added Value ◽

System Capacity ◽

Sensitivity Analyses ◽

Optimal Parameters ◽

Pv System ◽

Lower Level Problem ◽

Level Problem

Background: Energy communities and local electricity markets (e.g., as peer-to-peer trading) are on the rise due to increasingly decentralized electricity generation and favorable adjustment of the legal framework in many European countries. Methods: This work applies a bi-level optimization model for dynamic participation in peer-to-peer electricity trading to determine the optimal parameters of new participants who want to join an energy community, based on the preferences of the members of the original community (e.g., environmental, economic, or mixed preference). The upper-level problem chooses optimal parameters by minimizing an objective function that includes the prosumers' cost-saving and emission-saving preferences, while the lower level problem maximizes community welfare by optimally allocating locally generated photovoltaic (PV) electricity between members according to their willingness-to-pay. The bi-level problem is solved by transforming the lower level problem by its corresponding Karush-Kuhn-Tucker (KKT) conditions. Results: The results demonstrate that environment-oriented prosumers opt for a new prosumer with high PV capacities installed and low electricity demand, whereas profit-oriented prosumers prefer a new member with high demand but no PV system capacity, presenting a new source of income. Sensitivity analyses indicate that new prosumers' willingness-to-pay has an important influence when the community must decide between two new members. Conclusions: The added value of this work is that the proposed method can be seen as a basis for a selection process between a large number of potential new community members. Most important future work will include optimization of energy communities over the horizon several years.

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Local Communities Willingness to Pay for Conservation of Ecotourism Resources at Gelam Forest, Kelantan, Malaysia

IOP Conference Series Earth and Environmental Science ◽

10.1088/1755-1315/549/1/012090 ◽

2020 ◽

Vol 549 ◽

pp. 012090

Author(s):

Nor Hizami Hassin ◽

Nitanan Koshy ◽

Kamarul Hambali ◽

Jayaraj Vijaya Kumaran

Keyword(s):

Willingness To Pay ◽

Local Communities

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Business Models in the Sharing Economy: Manufacturing Durable Goods in the Presence of Peer-to-Peer Rental Markets

Information Systems Research ◽

10.1287/isre.2021.1034 ◽

2021 ◽

Author(s):

Vibhanshu Abhishek ◽

Jose A. Guajardo ◽

Zhe Zhang

Keyword(s):

Willingness To Pay ◽

Business Model ◽

Durable Goods ◽

Business Models ◽

Sharing Economy ◽

Peer To Peer ◽

Rental Market ◽

Rental Markets ◽

Usage Rates

With peer-to-peer sharing of durable goods like cars, boats, and condominiums, it is unclear how manufacturers should react. They could seek to encourage these markets or compete against them by offering their own rentals. This work shows why the best business model depends on whether consumer usage rates vary or not. Contrary to what might be expected, this paper shows that manufacturers have an incentive to facilitate transactions of P2P rental markets in a large variety of cases. We find that when consumer variation in usage rates is intermediate, the manufacturer is surprisingly best off avoiding offering its own direct rentals option and instead, facilitating a peer-to-peer rental market where consumers can share among themselves. The reason for this is an effect unique to the sharing economy, the equalizing effect. The equalizing effect shows that peer-to-peer rentals uniquely make previously heterogeneous willingness-to-pay among consumers more similar, making it easier for the firm to discriminate between the higher- and lower-value consumers, thus allowing it to extract a higher portion of consumers’ surplus. Surprisingly, there are some cases where peer-to-peer rentals benefit the manufacturer, but consumers are hurt overall (though the lower-usage consumers do always benefit from the availability of peer-to-peer rentals).

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Smallholder Households’ Willingness to Pay for Conservation of Ecosystem Services of Alitash National Park, Ethiopia

10.21203/rs.3.rs-744902/v1 ◽

2021 ◽

Author(s):

Agerie Nega Wassihun ◽

Fikeremaryam Birara Feleke ◽

Gebrehiwot Abebe Bayeh ◽

Yitayew Malede Nega

Keyword(s):

Ecosystem Services ◽

Willingness To Pay ◽

National Park ◽

Contingent Valuation Method ◽

Anthropogenic Activities ◽

Economic Valuation ◽

Probit Model ◽

Local Communities ◽

Dichotomous Choice ◽

Valuation Method

Abstract Background: Despite exceptional ecosystem services are provided by Altash National Park, anthropogenic activities exert immense pressures on the parks’ natural resources from the surrounding community which is eventually degrading the productivity of ecosystem services. Therefore, the aim of this study was economic valuation of ecosystem services of Altash National Park of Ethiopia. Using systematic random sampling 196 sample respondents were selected. Double bounded dichotomous choice followed by open ended format of contingent valuation method was used to state households’ willingness to pay (WTP) and their maximum WTP for conservation of ecosystem services of the park. Seemingly unrelated bivariate probit model was employed to analyse the data. Results: First and second offered bid values, Sex of respondent, Years of living in Kebele, Education status, Distance from home to park, Benefit of preservation, Distance from farm to park, Training on park conservation were found to have statistically significant influence on households’ WTP for improving conservation of ecosystem services of the park. The expected aggregate WTP from double bounded dichotomous choice and open ended format was estimated 1,511,172.96 and 1,526,194.56 birr, respectively. Conclusions: Based on the findings, since all respondents were willing to pay for the conservation of ecosystem services of the park, for every decision and formulation of policies and strategies, participation of local communities should be considered. Finally, regular training and workshop should be delivered for local communities to enhance awareness about the environmental and economic values of the park and to develop sense of ownership.

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WILLINGNESS TO PAY UNTUK PENGEMBANGAN FASILITAS AGROWISATA KECAMATAN BANDUNGAN KABUPATEN SEMARANG (Studi kasus di Setiya Aji Flower Farm)

Agrisocionomics Jurnal Sosial Ekonomi Pertanian ◽

10.14710/agrisocionomics.v4i2.6677 ◽

2020 ◽

Vol 4 (2) ◽

pp. 289-297

Author(s):

Indah Susilowati ◽

Ike Mardiana ◽

Mukson Mukson

Keyword(s):

Willingness To Pay ◽

Assessment Method ◽

Local Communities ◽

Volcanic Soil ◽

The People ◽

Farmer Groups ◽

Tourism Potential ◽

Additional Income

Semarang Regency has a great agro-tourism potential. Volcanic soil suitable for planting and cool temperatures support it to be a place of recreation. The study was conducted at Setiya Aji Flower Farm (SAFF), a chrysanthemum agro-tourism in Jetis village, Bandungan District, which is managed by farmer groups and local communities. The management is still very simple by utilizing the pre-harvest chrysanthemum flowers for tourism. SAFF was able to bring in 107,966 tourists during 2017, with an entrance ticket currently at Rp 7,500 generates substantial additional income for the people of Jetis village. Unfortunately, the number of tourists decreased until 65% to an average of 3,127 tourists per month in 2018. One of the causes of the reduction in tourist visits was the unpreparedness of the SAFF to face of competition with new tourist objects with similar themes around SAFF that were very well managed and continued growing. The purpose of this study was to estimate the willingness of visitors to pay for additional facilities at SAFF Bandungan, Semarang Regency. This study used the Contingency Assessment Method (CVM) to 110 visitors. The results showed that the majority of visitors are willing to pay for additional facilities at SAFF agrotourism. Willingness to pay (WTP) is estimated at level Rp 13,000. These results provide insights to the manager of SAFF to raise the entrance ticket by adding facilities at SAFF.

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