Prime-time Public Service Crime: Forbrydelsen/The Killing

An eight week public service radio campaign dealing with drugs and alcohol was distributed throughout Ontario, Canada. Evaluation indicated acceptance and exposure by the majority of (118) radio stations. Average exposure was 13 airings per week, with no apparent bias in favor of non-prime time periods. Interviews with staff from 17 stations identified factors influencing decisions concerning public service spots, and led to guidelines for their production and distribution.

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A Soap of Our Own: New Zealand's Shortland Street

Media International Australia ◽

10.1177/1329878x0310600104 ◽

2003 ◽

Vol 106 (1) ◽

pp. 18-34 ◽

Cited By ~ 1

Author(s):

Trish Dunleavy

Keyword(s):

New Zealand ◽

Public Service ◽

Soap Opera ◽

Prime Time ◽

Export Markets ◽

Public And Private ◽

Genre Conventions ◽

Television Market

Shortland Street is a prime-time soap opera that launched on New Zealand television in 1992 and was created to meet a combination of commercial and ‘public service’ objectives. Shortland Street is institutionally and culturally significant as New Zealand's first attempt at daily drama production and one of the first major productions to follow New Zealand television's 1989 deregulation. Placing Shortland Street in the context of national television culture and within the genre of locally produced TV drama, this paper explores several key facets of the program, including: its creation as a co-production between public and private broadcasting institutions; its domestic role in a small television market; its relationships with New Zealand ‘identity and culture’; its application of genre conventions and foreign influences; and its progress — as a production that was co-developed by Grundy Television — in a range of export markets.

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Public service television and the tendency towards convergence: trends in prime-time programme structure in Finland, 1970-92

Media Culture & Society ◽

10.1177/016344394016001004 ◽

1994 ◽

Vol 16 (1) ◽

pp. 47-69 ◽

Cited By ~ 12

Author(s):

Heikki Hellman ◽

Tuomo Sauri

Keyword(s):

Public Service ◽

Prime Time

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Livsstil som tv-underholdning

MedieKultur Journal of media and communication research ◽

10.7146/mediekultur.v24i45.513 ◽

2008 ◽

Vol 24 (45) ◽

pp. 14

Author(s):

Christa Lykke Christensen

Keyword(s):

Public Service ◽

Good Life ◽

Prime Time ◽

The Good Life ◽

Television Programming ◽

Service Channels

Livsstilsprogrammer har siden slutningen af 1990’erne domineret programfladen i den tidlige prime time på de danske public service-kanaler DR og TV 2. Dermed er emner, som figurerer i bl.a. magasiner og ugeblade, massivt rykket ind på tv’s sendeflade. Bolig, have, mad, ferie, krop og sundhed er indholdet i programmer, der både vil informere, give gode råd og underholde seerne. Artiklen fokuserer på underholdningsdimensionen i tre kategorier af livsstilsprogrammer og undersøger elementer, der kan tænkes at fremme motivationen for at se dem. Her lægges vægten på hhv. vidensperspektivets kompetenceaspekt og livsstilsbegrebets imaginative muligheder i relation til drømmen om ’det gode liv’ og ønsket om den forjættende forandring. Artiklen diskuterer endvidere, hvorledes public service-fjernsynet med disse livsstilsprogrammer har suppleret dets oplysende funktion med en opdaterende funktion, og hvordan dets tidligere kulturelt dannende funktion i kraft af disse programmers karakter af manual kan opfattes som en slags livsstilsguide i forhold til markedets forbrugsmuligheder. Lifestyle as TV entertainment Since the late 1990s lifestyle programmes have dominated early prime time on the Danish public service channels, DR and TV 2. For this reason topics that have traditionally figured in magazines extensively have entered television programming. House, garden, vacation, body, and health form the content of programmes which aim to both inform, advise and entertain viewers. The article primarily focuses on the aspects of entertainment in three main lifestyle categories and is concerned with elements that might promote viewers’ motivation for watching such programmes. Importance is attached to the competence aspect of knowledge and to the imaginative possibilities connected to the idea of lifestyle, related to daydreams, ideas of ‘the good life’, and a desire for promising change. Furthermore, the article discusses how public service has supplemented the educational function with a function of updating, and how the previous cultural educative function has changed with lifestyle programming in as far as this programming has a more instrumental character and may be regarded as a manual and guide to lifestyle related to the market.

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