Asexuality and relationship investment: Visible differences in relationship investment for an invisible minority

2021 ◽  
Author(s):  
Jared Edge ◽  
Jennifer Vonk ◽  
Lisa Welling
Keyword(s):  
Relationship Investment

The role of renqing in mediating customer relationship investment and relationship commitment in China

2011 ◽  
Vol 40 (4) ◽  
pp. 496-502 ◽  
Author(s):  
Guicheng Shi ◽  
Yizheng Shi ◽  
Allan K.K. Chan ◽  
Matthew Tingchi Liu ◽  
Kim-Shyan Fam
Keyword(s):  
Relationship Commitment ◽  
Customer Relationship ◽  
Relationship Investment

Relationship investment and reciprocity: an empirical investigation

2015 ◽  
Vol 30 (5) ◽  
pp. 637-647 ◽  
Author(s):  
Yu Yu
Keyword(s):  
Relationship Marketing ◽  
Design Methodology ◽  
Empirical Investigation ◽  
Investment Banking ◽  
Fair Value ◽  
Investment Bank ◽  
Content Type ◽  
Monetary Benefit ◽  
Depth Relationship ◽  
Relationship Investment

Purpose – The purpose of this paper is to quantify the monetary amount of relationship investment in an investment banking context, investigate the drivers behind these relationship investments and look for evidence indicating reciprocity from the clients who receive these relationship investments. Relationship marketing has been one of the dominant mantras in marketing strategy circles, yet there is a lack of empirical evidence to prove significant relationship investment and reciprocity between exchange partners. Design/methodology/approach – Relationship investment as the monetary amount by which the fair value of a loan at issuance is below its par value is measured. Regression analysis is used to study the drivers of relationship investment, including relationship depth, relationship breadth and relationship potential. Finally, reciprocity is studied as the extent to which bank’s expectations are realized through future revenues. Findings – Based on 164 loans issued by a multinational investment bank, it was found that the bank provides significant monetary benefit to its corporate clients. The amount of monetary benefit provided to each client depends on the breadth and potential of the bank-borrower relationship. The author also finds evidence suggesting that the clients reciprocated these relationship investments and the bank anticipated the reciprocity by clients. Originality/value – This paper is the first to empirically show a significant monetary investment in a relationship-marketing context, with the intention of building stronger relationship with clients and earning future revenues through reciprocity.

The influence of male voice pitch on women's perceptions of relationship investment

2012 ◽  
Vol 10 (1) ◽  
pp. 1-13 ◽  
Author(s):  
J. J. M. O'Connor ◽  
P. J. Fraccaro ◽  
David R. Feinberg
Keyword(s):  
Voice Pitch ◽  
Male Voice ◽  
Women’S Perceptions ◽  
Relationship Investment

scholarly journals The effects of intimate relationship characteristics on unprotected anal intercourse among same-sex male couples in China: a dyadic analysis using the actor-partner interdependence model

2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Sha Chen ◽  
Qingling Yang ◽  
Juan He ◽  
Xiongzhi Fan ◽  
Zhongqi Liu ◽  
...  
Keyword(s):  
Sex Role ◽  
Anal Intercourse ◽  
Unprotected Anal Intercourse ◽  
Intimate Relationship ◽  
Dyadic Analysis ◽  
Male Couples ◽  
Actor Partner Interdependence Model ◽  
Male Sex ◽  
Relationship Investment ◽  
The Impact

Abstract Background Unprotected anal intercourse (UAI) within the context of concurrent sexual relationship are prevalent among men who have sex with men (MSM) who have regular male sex partners and it aggravates the risk of HIV infection among this community. The aim of this study was to assess the effect of intimate relationship characteristics on UAI among MSM couples at the dyadic level. Methods Two hundred four MSM couples were recruited from a HIV testing clinic from April 2017 to April 2018 in Guangzhou, China. The actor-partner interdependence model (APIM) was applied for dyadic analysis. Each MSM couple was divided into the insertive role and the receptive role according to their regular anal sex role. In this context, actor effect is the impact of an MSM’s intimate relationship characteristics on his own UAI, and partner effect is the impact of his partner’s intimate relationship characteristics on his UAI. Results Of the 408 participants, 58.82% had UAI with regular male sex partner (UAI-RP) and 8.09% had concurrent UAI. Intimate relationship characteristics were associated with concurrent UAI, but not associated with UAI-RP. For the receptive role, his relationship investment exerted significant actor and partner effects on concurrent UAI (AORactor = 1.31, P < 0.001; AORpartner = 1.17, P < 0.001). Meanwhile, receptive role’s violence experience within relationship exerted significant actor effects on his own concurrent UAI (AORactor = 6.43, P = 0.044). Conclusions Relationship investment and violence experience influenced concurrent UAI among MSM couples and it varied in different sex roles. Additional assistance on empowerment, relationship therapy and sexual agreement is urgently needed to reduce their high possibility on engagement of HIV-related risk behaviors.

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