A case study of the southern oral history program is the essence of this chapter. From its start in 1973 until 1999, the Southern Oral History Program (SOHP) was housed by the history department at the University of North Carolina at Chapel Hill (UNC), rather than in the library or archives, where so many other oral history programs emerged. The SOHP is now part of UNC's Center for the Study of the American South, but it continues to play an integral role in the department of history. Concentrating on U.S. southern racial, labor, and gender issues, the program offers oral history courses and uses interviews to produce works of scholarship, such as the prize-winning book Like a Family: The Making of a Southern Cotton Mill World. The folks at the Institute for Southern Studies tried to combine activism with analysis, trying to figure out how to take the spirit of the movement into a new era.