Learning digital innovation

2020 ◽  
Vol 36 (7) ◽  
pp. 39-40

Purpose This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Design/methodology/approach Reviews the latest management developments across the globe and pinpoints practical implications from cutting-edge research and case studies. Findings There has always been a mystique surrounding innovation that for many firms has no doubt hampered its development, and there are a number of probable causes for this. Innovation itself is seen as less of a process and more of a magic trick, to be conjured up on the spot or following a lightning bolt of inspiration. Innovators are imagined to be creative geniuses with the stereotyped behavior to match of a batty professor or aloof, turtleneck wearing idiot savant. Innovation processes are regarded as a cross between the Wizard of Oz and some hyper-expensive secret skunkworks, where people wait interminably for some amazing new product to be discharged from. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.

2021 ◽  
Vol 37 (3) ◽  
pp. 21-23

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings How firms perform with new product launches significantly depends on the strategic approach adopted. Both innovation and imitation offer specific benefits but have risks attached too. By adopting a combination innovation strategy, it is possible for organizations to exploit the advantages of each approach and also minimize any negative impact from these risks. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2015 ◽  
Vol 31 (5) ◽  
pp. 19-21

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – Online retailers are increasingly encouraging consumers to have some creative participation in relation to advertising of their products. But just how effective is this input? This paper put the issue to the test by getting volunteers to do some genuinely creative work, while a control group merely takes part in a non-creative fashion. Among the findings, it emerges that attitudes in the two groups vary depending on the “fit” of a product - whether, for example, companies are exploring new product territory. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2020 ◽  
Vol 37 (1) ◽  
pp. 21-24

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings Firms are increasingly partnering with multiple stakeholders to enhance new product development. The inherent diversity within such arrangements can be successfully managed when trust prevails between different partners involved. By utilizing different strategies, organizations are able to build trust and transparency throughout each stage of the collaboration process. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds his/her own impartial comments and places the articles in context. Findings The Holy Grail in business can mean different things to different people, but it is always represented as a good thing. It is usually something intangible, just out of reach for most mortal businessmen and women. Perhaps it is a sales target just out of reach, or a new product that will revive the fortunes of a moribund company. For others, it is something that has already been achieved, or that can be emulated in a parallel sector – the Apple iPhone, the Ford Model T or Microsoft’s Windows operating system. For those companies, they created their own Holy Grail, and boy did it deliver untold riches for them. Practical implications This paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2021 ◽  
Vol 37 (4) ◽  
pp. 6-9

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings A dual focus on exploitation and exploration can help companies to enhance their new product development activities. Identifying factors with potential to facilitate or impede the process will enable closer collaborations both internally and with suppliers to increase the firm’s ambidexterity. Originality/value The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  

Purpose: This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design: This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings: New product development is a critical consideration for any business. Utilizing market-sensing capabilities to boost this is key for gaining competitive advantage. Originality: The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2020 ◽  
Vol 36 (12) ◽  
pp. 5-7

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This case study paper concentrates on why small and medium-sized enterprises (SMEs) enter into collaborative partnerships, and how reputation impacts how they choose partners to work with. To understand the dynamics of cooperation agreements, managers and owners are advised to analyze the reputation and trustworthiness of any potential partner in the context of whether they’re an asset for new value creation. A credible and trustworthy partner can in turn grant easier access to foreign markets, smooth the path to new product development, and/or offer to share efficiency-driving resources. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2016 ◽  
Vol 32 (2) ◽  
pp. 26-28

Purpose – This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach – This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings – When Apple launched its new iPad Pro product in 2015, there was a moment of bravura in the presentation that had most people raising at least one eyebrow, technology writers slack-jawed in amazement and many Apple fanboys shaking their heads in disbelief. It wasn’t the size of the new product, the fact it could run two apps side-by-side on its screen, or the way its special pen worked. Practical implications – The paper provides strategic insights and practical thinking that have influenced some of the world’s leading organizations. Originality/value – The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2018 ◽  
Vol 34 (4) ◽  
pp. 16-18

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings The study provides insights on how SMEs develop open innovation relationships with both industry and research customers by building trust through various mechanisms. Motivated by the potential benefits of open innovation in strengthening the firms’ technological edge, the SME managers proactively and strategically developed and managed their open innovation relationships. The results proved that large customers contributed greatly to the SMEs’ innovation processes both directly and indirectly. Originality/value The briefing saves busy executives, strategists, and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


2019 ◽  
Vol 35 (3) ◽  
pp. 13-15

Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies. Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context. Findings This research paper concentrates on how the creativity of individuals interrelates with the innovation processes and productivity of UK businesses. It was found that while creative results are difficult to consistently compartmentalize into each of the four innovation process stages, it tends to be that creative individuals add the most value in the earlier two stages of an organizational innovation project. Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format.


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