Comparison of the selected indicators of the Czech and German bakery market

The baking industry is one of the most important parts of the Czech food processing industry. The Czech baking industry has a bigger price differential compared to other Europe Union bakers than occurs with any other industry. Therefore the Czech government has integrated plans to improve this competitive advantage.The up-to-date trends are compared with the main European bakery producers and consumers–Germany in this paper. The research is focused on the analysis of the basic factors of supply and demand in the bakery markets of both these countries.During the recent period of time there have been many researchers from the FBE MUAF in Brno, who focused on the environment in the branch, e.g. Bečvářová (2005), Černíková and Žufan (2004); Chládková and Kudová (2004), Tomšík and Chládková (2005), Syrovátka (2000), Veselská (2005). The research on trade in food is solved firstly by Presová and Tvrdoň (2005).This paper is the part of the Research proposal MSM 6215648904 being solved at the FBE MUAF in Brno.