Using the Technology Acceptance Model (TAM) in Understanding Customers’ Behavioural Intention to Use E-CRM: Evidence from the Banking Industry

2021 ◽  
pp. 097226292110605
Author(s):  
Anupreet Kaur Mokha ◽  
Pushpender Kumar

The present study has aimed to understand the customers’ behavioural intention to use electronic customer relationship management (E-CRM) in the banking industry, using the technology acceptance model (TAM). Purposive sampling technique is used to collect data from 300 banks that included customers from Delhi (India), and partial least square-structural equation modelling (PLS-SEM) was employed. The reliability and the validity of the overall model were evaluated using the measurement model, and the hypotheses were tested using the structural model. The results reveal that E-CRM had a positive impact on both perceived usefulness and perceived ease of use, which, in turn, had a positive impact on the attitude towards using E-CRM, which ultimately led to a positive behavioural intention of customers towards using E-CRM. This study reveals that there is a large potential for policymakers to raise awareness and acceptance of E-CRM services among the customers.

2020 ◽  
Vol 22 (1) ◽  
pp. 17-24
Author(s):  
Dewi Pertiwi ◽  
Widjojo Suprapto ◽  
Eric Pratama

Although the government of Indonesia is building the cashless society, the number of e-wallet users are increasing slowly. E-wallet is becoming a common instru­ment of payments from the paper-based instruments to server-based electronic money. The aim of this research is to investigate the perceived usage of the Y Genera­tions on e-wallet based on Technological Acceptance Model (TAM) which is a power­ful model to describe single approval to the usage of a new information technology system. As a quantitative research, the data analysis is using the Partial Least Square (PLS) with the SmartPLS 3.0 software. The results show that perceived usefulness and perceived ease of use brings impacts positive significant impacts to behavioural intention to use, then, the behavioural intention to use affect a positive significant impact to perceived usage. However, a direct effect from perceived useful­ness to perceived usage shows a negative and no significant impact, meanwhile an unintended effect from perceived usefulness to perceived usage through behavioural intention to use show a positive significant impact. Finally, a direct effect from perceived ease of use to perceived usage shows a lower t-statistic value than an indi­rect effect from perceived ease of use to perceived usage through behavioural inten­tion


2021 ◽  
Vol 16 (1) ◽  
pp. 10-17
Author(s):  
Femmy Effendy ◽  
Vanessa Gaffar ◽  
Ratih Hurriyati ◽  
Heny Hendrayati

Penelitian ini mengkaji perkembangan penelitian dengan topik penggunaan pembayaran seluler mobile payment, e-wallet. Kajian bertujuan untuk mengetahui: (1) perkembangan jumlah publikasi internasional bidang penggunaan pembayaran seluler mobile payment, w-wallet pada database Scopus dari tahun 2016 -2020; (2) jurnal inti dalam publikasi internasional penggunaan pembayaran seluler mobile payment, e-wallet (3) peta perkembangan publikasi internasional penelitian bidang penggunaan pembayaran seluler mobile payment, e-wallet berdasarkan kata kunci (co-word). Pengumpulan data dengan cara melakukan penelusuran melalui scopus dengan kata kunci mobile payment, mobile, payment, e-wallet, electronic walet, dengan katagori article title, abstract, keywords dalam kurun waktu 2016 –2020. Data berupa jumlah publikasi pertahun, jurnal yang memuat artikel mobile payment, mobile, payment, e-wallet, electronic walet, dan subjek dianalisis menggunakan Microsoft Excel. Sedangkan untuk tren pemetaan topik dianalisis dengan menggunakan sofware VosViewer. Hasil penelitian menunjukkan bahwa perkembangan pertumbuhan tahun 2016 - 2020 yang terindek di Scopus tertinggi terjadi pada tahun 2020 yang mencapai 82 publikasi (30.5 %). Publikasi internasional terbanyak dipublikasikan pada jurnal IEE sebanyak 12 artikel. Hasil penelitian menunjukan bahwa topik penelitian tentang pembayaran seluler atau mobile payment atau e-wallet masih didominasi oleh penggunaan model teori Technology acceptance Model (TAM), Trust dan perceived usefulness masih menjadi variable penelitian terbanyak, pilihan penggunaan metode survey,dengan tools analisis Structural Equation Model (SEM) khususnya PLS (partial least square), didominasi secara geografis pada penelitian pada negara berkembang (developing Country). Untuk penelitian selanjutnya penulis menyarankan perlu adanya penambahan kata kunci agar lebih banyak hasil penelitian yang lebih akurat dan komprehensif.


2021 ◽  
Vol 16 (1) ◽  
pp. 10-17
Author(s):  
Femmy Effendy ◽  
Vanessa Gaffar ◽  
Ratih Hurriyati ◽  
Heny Hendrayati

Penelitian ini mengkaji perkembangan penelitian dengan topik penggunaan pembayaran seluler mobile payment, e-wallet. Kajian bertujuan untuk mengetahui: (1) perkembangan jumlah publikasi internasional bidang penggunaan pembayaran seluler mobile payment, w-wallet pada database Scopus dari tahun 2016 -2020; (2) jurnal inti dalam publikasi internasional penggunaan pembayaran seluler mobile payment, e-wallet (3) peta perkembangan publikasi internasional penelitian bidang penggunaan pembayaran seluler mobile payment, e-wallet berdasarkan kata kunci (co-word). Pengumpulan data dengan cara melakukan penelusuran melalui scopus dengan kata kunci mobile payment, mobile, payment, e-wallet, electronic walet, dengan katagori article title, abstract, keywords dalam kurun waktu 2016 –2020. Data berupa jumlah publikasi pertahun, jurnal yang memuat artikel mobile payment, mobile, payment, e-wallet, electronic walet, dan subjek dianalisis menggunakan Microsoft Excel. Sedangkan untuk tren pemetaan topik dianalisis dengan menggunakan sofware VosViewer. Hasil penelitian menunjukkan bahwa perkembangan pertumbuhan tahun 2016 - 2020 yang terindek di Scopus tertinggi terjadi pada tahun 2020 yang mencapai 82 publikasi (30.5 %). Publikasi internasional terbanyak dipublikasikan pada jurnal IEE sebanyak 12 artikel. Hasil penelitian menunjukan bahwa topik penelitian tentang pembayaran seluler atau mobile payment atau e-wallet masih didominasi oleh penggunaan model teori Technology acceptance Model (TAM), Trust dan perceived usefulness masih menjadi variable penelitian terbanyak, pilihan penggunaan metode survey,dengan tools analisis Structural Equation Model (SEM) khususnya PLS (partial least square), didominasi secara geografis pada penelitian pada negara berkembang (developing Country). Untuk penelitian selanjutnya penulis menyarankan perlu adanya penambahan kata kunci agar lebih banyak hasil penelitian yang lebih akurat dan komprehensif.


Author(s):  
Ronnie H. Shroff ◽  
Christopher C. Deneen ◽  
Eugenia M. W. Ng

<span>In recent years, instructors have had an increasing interest in integrating Internet based technologies into their classroom as part of the learning environment. Compared to studies on other information systems, student users' behaviour towards e-portfolios have not been assessed and thoroughly understood. This paper analyses the Technology Acceptance Model (TAM) in order to examine students' behavioural intention to use an electronic portfolio system, meaning how students use and appropriate it within the specific framework of a course. An E-Portfolio Usage Questionnaire was developed using existing scales from prior TAM instruments and modified where appropriate. Seventy-two participants completed the survey questionnaire measuring their responses to perceived usefulness (PU), perceived ease of use (PEOU), attitudes towards usage (ATU) and behavioural intention to use (BIU) the e-portfolio system. The results of the study indicated that students' perceived ease of use (PEOU) had a significant influence on attitude towards usage (ATU). Subsequently, perceived ease of use (PEOU) had the strongest significant influence on perceived usefulness (PU). The research further demonstrated that individual characteristics and technological factors may have a significant influence on instructors to adopt e-portfolio into their courses. Results suggest that TAM is a solid theoretical model where its validity can extend to an e-portfolio context.</span>


Owner ◽  
2021 ◽  
Vol 5 (1) ◽  
pp. 22-30
Author(s):  
Andreuw K. Pantow ◽  
Barno Sungkowo ◽  
Esrie A. N. Limpeleh ◽  
Antonius A. Tand

This study aims to analyze the effect of perceptions of use, perceived ease of use and attitudes on the behavior interest of accounting students in using the Mind Your Own Business Accounting application with the Technology Acceptance Model approach. Data collection was carried out through a survey with a questionnaire to accounting students at Politeknik Negeri Manado. Analysis of research data using Partial Least Square. The results showed that when students felt the benefits and convenience of using accounting applications for the financial reporting process, it made them have the attitude to accept the use of these applications. Furthermore, the perceived benefits of using the application and the positive attitude of students towards the use of accounting applications affect their intention to use the application. Conversely, the findings of this study do not prove the effect of ease of use of applications on the intention to use accounting applications as a means of making financial reports.


2018 ◽  
Vol 8 (2) ◽  
pp. 166
Author(s):  
Aris Puji Widodo ◽  
Farid Agushybana ◽  
Sutopo Patria Jati

This study is a quantitative research that has a goal to measure the level of user acceptance of EWSKIA information system based on perception. EWSKIA is a healthcare application tool used to perform the process of recording and monitoring the health conditions of pregnant and childbirth mothers. The model used in this research is using Technology Acceptance Model (TAM) model with 3 variables, namely Perceived Ease of Use (PEOU), Perceived Usefulness (PU), and Behavioral Intention to Use (BITU). This variable consists of independent variables namely PEOU and PU, and the dependent variable is BITU. The respondents were 145 midwives from Grobogan District, Temanggung Regency and Salatiga City. Data analysis to conduct causal relationships between variables using Partial Least Square (PLS). The results of this study statistically show that the 3 hypotheses of H1, H2, and H3 adopted from the TAM model have a positive and significant influence. This is indicated by the value of the regression coefficient is positive and the coefficient of P value is less than 0.005


Info ◽  
2015 ◽  
Vol 17 (3) ◽  
pp. 58-68 ◽  
Author(s):  
Sumedha Chauhan

Purpose – The purpose of this paper is to understand the acceptance of mobile-money (m-money) among target populations, i.e. below-poverty-line citizens in India, using the technology acceptance model (TAM). The m-money service is a major initiative that can enable the provision of low-cost and speedy money transfer through mobile phones, especially in developing countries such as India. For a large section of the population in India, m-money can act as a way to achieve financial inclusion. However, for m-money to succeed, users should accept the initiative wholeheartedly. Design/methodology/approach – The survey data were collected from 225 actual and prospective m-money users and analysed using partial least square technique. Findings – The findings imply that the trust and the core constructs of TAM such as perceived usefulness, trust and attitude towards usage contribute in influencing the intention to accept m-money. Perceived ease of use neither impacts perceived usefulness nor attitude towards usage. Practical implications – This research also provides possible explanations for the significant relationships between the constructs and discusses how this information can be used to enhance the acceptance of m-money among poor Indians. Originality/value – This research is original and is based on primary data collection and its interpretation. It provides thorough empirical insights on the acceptance of m-money among poor Indian citizens which is currently a weakly addressed and empirically less explored area of research.


2017 ◽  
Vol 11 (3) ◽  
Author(s):  
Silvia Shinta Devi ◽  
Aryo Dewanto ◽  
Lukman Hakim

The health system in Indonesia has major changes by the enactment of National Health Insurance program. Medical resume takes an important role in health insurance claims, so delayed and incomplete medical resume completion will disrupt the process of insurance claims. This study aimed to determine effects of perceived ease of use, perceived usefulness, and attitude on doctor’s acceptance in completing medical resume at Dr. Radjiman Wediodiningrat Lawang Psychiatric Hospital based on Technology Acceptance Model. Technology Acceptance Model was used as a model in this study because medical resume is one form of information technologies that is still done manually. Data collection for this study was conducted in March 2016 by using questionnaires given to 32 doctors at Dr. Radjiman Wediodiningrat Lawang Psychiatric Hospital. Five-level Likert scale was used to measure each item of variables. The data were analyzed using Partial Least Square. The result showed that in general, physician acceptance at Dr. Radjiman Wediodiningrat Lawang Psychiatric Hospital againts medical resume charging is in the high category and has perceived useful and attitude in both categories, while perceived ease of use is in the medium category.AbstrakSistem kesehatan di Indonesia mengalami perubahan besar dengan diberlakukannya program Asuransi Kesehatan Nasional. Resume medis memiliki peran penting dalam klaim asuransi kesehatan, sehingga resume medis yang terlambat dan tidak lengkap akan mengganggu proses klaim asuransi. Penelitian ini bertujuan untuk mengetahui pengaruh persepsi kemudahan penggunaan, persepsi manfaat, dan sikap pada penerimaan dokter dalam menyelesaikan resume medis. di Dr Radjiman Wedyodiningrat Psychiatric Hospital Lawang berdasarkan Technology Acceptance Model. Technology Acceptance Model digunakan sebagai model dalam penelitian ini karena resume medis merupakan salah satu bentuk teknologi informasi yang masih dilakukan secara manual. Pengumpulan data untuk penelitian ini dilakukan pada bulan Maret 2016 dengan menggunakan kuesioner yang diberikan kepada 32 dokter di Rumah Sakit Jiwa Dr Radjiman Wediodiningrat Lawang. Skala Likert lima tingkat digunakan untuk mengukur setiap item variabel. Data dianalisis dengan menggunakan Partial Least Square. Hasil penelitian menunjukan bahwa secara umum, acceptance dokter di RSJ Dr. Radjiman Wediodiningrat Lawang terhadap pengisian resume medis masuk dalam kategori ringgi dan memiliki perceived usefulness and attitude yang dalam kategori baik, sedangkan perceived ease of use dalam kategori sedang.


2021 ◽  
Vol 8 (2) ◽  
pp. 128-136
Author(s):  
Anang Zakaria

Abstrak - Pendataan lapangan Sensus Penduduk 2020 (SP2020) telah selesai dilakukan pada bulan September.  Kegiatan pendataan lanjutan adalah pelaksanaan SP2020 Long Form pada bulan Agustus-September 2021.  Untuk keperluan pemantauan perkembangan pendataan maka BPS Provinsi NTB membuat sistem monitoring pelaporan pendataan petugas sensus.  Dashboard Monitoring Pendataan SP2020 berbasis web digunakan sebagai media informasi perkembangan kegiatan lapangan yang dapat dimanfaatkan oleh pemantau, kepala satuan kerja, subject matter dan unit kerja pengolahan data di seluruh Satuan Kerja Organsiasi.  Penelitian ini bertujuan untuk melihat penerimaan dashboard monitoring pendataan SP2020 September oleh pengguna.  Hasil analisis penerimaan ini selanjutnya digunakan sebagai masukan untuk pengembangan Dashboard Monitoring Pendataan SP2020 Long Form.  Analisis penerimaan Dashboard Monitoring Pendataan SP2020 menggunakan Technology Acceptance Model (TAM).  Penghitungan analisis data menggunakan Partial Least Square-Structural Equation Model (PLS-SEM) dengan bantuan perangkat lunak SmartPLS versi 3.  Hasil analisis data menyimpulkan bahwa seluruh hipotesis yang menghubungkan variabel laten dinyatakan diterima. Hasil penelitian memperlihatkan ada pengaruh Behavioral Intention (BI) terhadap Use Behavior (UB), ada pengaruh Perceived Usefulness (PU) dan Perceived Ease of Use (PEoU) terhadap Behavioral Intention (BI), ada pengaruh Output Quality (OQ) terhadap Perceived Usefulness (PU) serta ada pengaruh Computer Self Efficacy (CSE) terhadap Perceived Ease of Use (PEoU).   Kata Kunci : SP2020 Long Form, Technology Acceptance Model, Partial Least Square, Structural Equation Model, Output Quality, Computer Self Efficacy, Perceived Usefulness, Perceived Ease of Use, Behavioral Intention, Use Behavior


2018 ◽  
Vol 6 (1) ◽  
pp. 34-44
Author(s):  
Hanna Christina ◽  
Usep Suhud ◽  
Mohamad Rizan

The purpose of this research is to examine factors acceptance and use behaviour of motorcycle online. A conceptual framework has been developed based on the Technology Acceptance Model (TAM) theory. A questionnaire was developed and used to collect information from 358 respondents from motorcycle online user.Questionnaire survey was conducted in South Tangerang, Indonesia. The quantitative research methode was used with convenience method of sampling. The results reveal that the Perceived Ease of Use also has influence to Perceived Usefulness and Perceived Usefulness has significant influence to behavioural intention. Attitudes also positively influencing the behavioural intention motorcycle online. Facilitating Condition have significant influence to use behaviour of the motorcycle online. Behaviour intention has a positive impact on use behaviour of the motorcycle online. Keywords: Technology Acceptance Model, Penerimaan Dan Penggunaan Teknologi Ojek Online, UTAUT,Perilaku Konsumen.


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