Designing for the first time an undergraduate Cross-Cultural
Communication course for a liberal arts college, I was
faced with the quandary of how to communicate to my students
all that I wanted to teach them about face, politeness,
power, communicative style, and discourse – without
having to ask them to purchase a very expensive packet
of readings. It seems that academic providence took care
of me, because at that point the Scollons' book was
published. Since then I have used it with great success
in my class, which serves students across the spectrum
of disciplines.