Dynamic roles of social presence and individual differences in social TV platforms

2021 ◽  
pp. 135485652110575
Author(s):  
Jihyun Kim ◽  
Kelly Merrill
Keyword(s):  
Individual Differences ◽  
Social Presence ◽  
Online Survey ◽  
Unique Form ◽  
Tv Viewing ◽  
Television Content ◽  
Social Tv ◽  
The Social ◽  
Private And Public ◽  
The Individual

These days, many individuals engage in a unique form of TV viewing that includes a simultaneous act of watching television content and talking about it with others in a mediated environment. This phenomenon is commonly referred to as social TV viewing. Responding to the popularity of this form of TV viewing behavior, the present study examines the individual differences of the social TV viewing experience, particularly with regard to different communication platforms (e.g. private vs. public). Based on the data collected from an online survey, primary findings indicate that extroverted and lonely individuals have different social TV viewing experiences such as preferences for a particular type of platforms for social TV viewing. Further, social presence plays an important role in the understanding of social TV enjoyment in private and public platforms.

Cultural Exportation, Digital Distribution, and Penetration of K-Dramas in Turkey

2021 ◽  
Vol 9 (2) ◽  
pp. 367-387
Author(s):  
Musa Khan ◽  
Yong-Jin Won ◽  
Nilüfer Pembecioğlu
Keyword(s):  
Public Diplomacy ◽  
Online Survey ◽  
Social Psychological ◽  
Survey Tool ◽  
Television Content ◽  
Cultural Proximity ◽  
Norms And Values ◽  
The Social ◽  
Cultural Experiences ◽  
Content Availability

South Korea has pursued a multidimensional public diplomacy strategy in which Korean television exports and capitalization have emerged as a public and commercial cultural diplomacy tool over the last two decades. This article examines the widespread influence of Korean television content, including digital serial delivery, cultural exportation, cultural interactions, and capitalization—that is, content sales, indirect advertising, and media-induced tourism. Empirical data was obtained from Turkey’s audience members using the online survey tool. As a result of the social and cultural impact, the respondents’ opinions on Korean serials are both animated and rational. The creation of audience members’ social, psychological, and cultural experiences with K-Dramas clarifies their intimacy and activeness. Unlike local or other international content, a significant number of respondents claim that Korean TV serials are not only a source of entertainment but also have profound edifying aspects. According to the results, “Cultural Proximity” and “Content Availability” are two of the most important factors in choosing Korean TV serials over foreign content. The “content availability” is based on the emergence and expansion of Streaming TV; however, in cultural proximity, similarities in family norms and values in both nations are notable.

scholarly journals Crowd surveillance: The (in)securitization of the urban body

2018 ◽  
Vol 49 (3) ◽  
pp. 200-216 ◽  
Author(s):  
Hidefumi Nishiyama
Keyword(s):  
Urban Space ◽  
Border Control ◽  
Unique Form ◽  
Social Body ◽  
Behaviour Analysis ◽  
The Social ◽  
Crowd Behaviour ◽  
The Individual ◽  
Crowd Surveillance ◽  
Individual Body

The recent proliferation of the securitization of crowded places has led to a growth in the development of technologies of crowd behaviour analysis. However, despite the emerging prominence of crowd surveillance in emergency planning, its impacts on our understanding of security and surveillance have received little discussion. Using the case of crowd surveillance in Tokyo, this article examines the ways in which crowds are simulated, monitored and secured through the technology of crowd behaviour analysis, and discusses the implications on the politics of security. It argues that crowd surveillance constitutes a unique form of the biopolitics of security that targets not the individual body or the social body of population, but the urban body of crowd. The power of normalization in crowd surveillance operates in a preemptive manner through the codification of crowd behaviour that is spatially and temporarily specific. The article also interrogates the introduction of crowd surveillance in relation to racialized logics of suspicion and argues that, despite its appearance as non-discriminatory and ‘a-racial’, crowd surveillance entails the racial coding of crowd behaviour and urban space. The article concludes with the introduction of crowd surveillance as a border control technology, which reorients existing modalities of (in)securitization at airports.

scholarly journals Doing Good or Avoiding Evil? An Explorative Study of Depositors’ Reasons for Choosing Social Banks in the Pre and Post Crisis Eras

2020 ◽  
Vol 12 (23) ◽  
pp. 10082 ◽  
Author(s):  
Nikolas Höhnke
Keyword(s):  
Financial Crisis ◽  
Online Survey ◽  
Global Financial Crisis ◽  
Target Groups ◽  
The Social ◽  
Before And After ◽  
Great Relevance ◽  
Conventional Banks ◽  
The Individual ◽  
The Global Financial Crisis

The global financial crisis is expected to be of great relevance for social banks’ growth of deposits. However, it is still unclear why depositors choose social banks in general, and how the global financial crisis has affected depositors’ choice of social banks. The present paper thus explores a comprehensive set of reasons for choosing social banks, the individual relevance of reasons, as well as differences before and after the global financial crisis. Data was collected through a survey of five social banks, interviews with nine industry experts, and an online survey with 108 social and 413 conventional depositors. Using content analysis, a multi-level system of reasons for choosing social banks was identified, which refers to the social banks’ “good” and conventional banks’ “evil” characteristics. Based on a frequency analysis of codings per category, reasons with potential superior relevance for depositors’ decision-making were explored. A comparison with reasons for choosing conventional banks imply that depositors’ reasons for choosing social banks differ from those for choosing conventional banks in general. The results also indicate that the global financial crisis might have helped social banks’ growth by attracting new customer target groups, who chose social banks because of conventional banks’ “evil” characteristics.

Social TV Viewing : The Effect of Virtual Co-Viewers and the Role of Social Presence

2019 ◽  
Vol 20 (8) ◽  
pp. 1543-1552 ◽  
Author(s):  
Hayeon Song ◽  
Jihyun Kim ◽  
Yunjung Choi
Keyword(s):  
Social Presence ◽  
Tv Viewing ◽  
Social Tv

scholarly journals TV- Show: From the Audience Habits To Principles of Dramaturgy

2014 ◽  
Vol 6 (4) ◽  
pp. 126-136
Author(s):  
Irina Nikolaevna Kemarskaya
Keyword(s):  
Social Practices ◽  
Tv Viewing ◽  
Social Tv ◽  
The Social ◽  
Single Moment ◽  
Tv Shows ◽  
Set Up ◽  
Tv Watching ◽  
Tv Show

The article is devoted to the scriptwriting of TV shows and the role of the social practices of TV-viewing in the creation of script plot of periodical programs. Script construction of contemporary TV shows differs greatly from the classical film screenwriting due to its primarily focusing on predicted audience reactions in every single moment of broadcasting. The show creators are directed by the intention of giving the viewer the opportunities to feel the emotions he/she anticipates watching every new issue of the program. In order to attract the audience to the screen, hold it, to ensure its return to the favorite show the TV creators are obliged to imagine the established rituals and social practices of screen viewing. The paper covers the historical aspects of the social TV viewing practices, their formation and dynamics, from the Soviet "collective viewing" in a communal apartments with a sole TV-set up to a contemporary tendency of individual binge-watching of full ser seasons through internet services. The author specially emphasizes gender, generational, socio-demographic differences in TV watching and their influence on different creative techniques and discoveries. As to the gender habits of audiovisual information perception, the author pays attention to the so called "female" way of TV watching, characteristic of empathy, emotional involvement in the perception of the show, against the "male" choice of action, spectacle dynamics and often simultaneous viewing of different channels. Changes in common practices of TV watching cause the script decisions, adapted to the habitual behavior of different audience groups (shortening of audiovisual elements within programs, clip cutting, priority of emotion over logic-screen narration, etc.). Resume: rapid changes of screen watching social practices challenge the well-known creative technologies, turning the familiar TV shows into the part of the hypertext with different logic of reading and understanding.

scholarly journals Still ‘Watching’ TV? The Consumption of TV Fiction by Engaged Audiences

2016 ◽  
Vol 4 (3) ◽  
pp. 176-184 ◽  
Author(s):  
Alexander Dhoest ◽  
Nele Simons
Keyword(s):  
New Technologies ◽  
Social Aspect ◽  
Audience Research ◽  
Tv Viewing ◽  
Audience Engagement ◽  
Cross Media ◽  
Television Content ◽  
The Social ◽  
Technological Opportunities ◽  
Watching Tv

There is no denying that television, as a medium and an institution, has drastically changed in the age of digitization and convergence. For audiences, this has not only opened up multiple opportunities to watch television content at other times and on other devices, but also to interact with its cross-media extensions. However, while much has been written about the new opportunities for audience engagement, we do not know much about the actual adoption of new technologies nor the motivations underlying such uses. Therefore, this paper draws on empirical audience research to address the key question: how do viewers engage with contemporary TV fiction? Through empirical audience research, using various qualitative research methods, three different aspects of the reception of cross-media TV fiction will be discussed: (1) how do viewers watch the TV episodes of contemporary TV fiction?, (2) how do viewers engage with the cross-media extensions of TV fiction?, and (3) how do viewers experience the social dimensions of contemporary TV fiction? We focus on a particular group, that of 'engaged' viewers, who are actively involved by personalizing their viewing practices, by communicating about it, by consuming cross-media elements of TV fiction, or producing TV fiction-related content. Our findings suggest that even this group does not make full use of all the available technological opportunities to personalize TV viewing, and that the classical TV text, linear viewing, and the social aspect of viewing remain of key importance.

The Influences and Responses of Women in IT Education

2011 ◽  
pp. 3293-3298
Author(s):  
K. J. Maser
Keyword(s):  
Individual Differences ◽  
Sociocultural Factors ◽  
American University ◽  
Women In It ◽  
The Social ◽  
It Department ◽  
It Education ◽  
The Individual ◽  
Female Responses ◽  
Gender And It

This article highlights findings from an empirical study that explores the nature of female underrepresentation in information technology. Specifically, this research focuses on (a) identifying key sociocultural factors that can facilitate the pursuit of IT at the undergraduate level, and (b) testing Trauth’s (2002) Individual Differences Theory of Gender and IT through a comparison of female responses to the social construction of IT. To answer the author’s research questions, interviews were conducted with 10 female seniors in an IT department at an American university in the mid-Atlantic region (MAU).1 Although experiences with social factors vary, comparing the stories of women who have successfully navigated their way into and through an IT undergraduate degree program reveals common influences and motivations. In addition, though some common factors may facilitate female entry into the field, the Individual Differences Theory of Gender and IT explains that women will react differently to the social constructions of gender and IT. By gaining a better understanding of the gender imbalance, applying appropriate theories to explain the problem, and uncovering the challenges that women of our society face in their entry to the field of IT, collegiate programs can more effectively implement strategies that will improve the recruitment and retention of female students.

Life-Span Changes in Activities, and Consequent Changes in the Cognition and Assessment of the Environment

1992 ◽  
Author(s):  
Spencer Christopher
Keyword(s):  
Individual Differences ◽  
Life Span ◽  
Social Role ◽  
Life Stage ◽  
Test Bed ◽  
Environmental Cognition ◽  
The Social ◽  
The Individual ◽  
The Life Course ◽  
Adaptive Nature

In this chapter, I sketch an integrated account of environmental assessment, cognition, and action throughout the individual’s life span. Zimring and Gross (this volume) have already described how the schema is structured to include all three aspects; Canter (this volume) has extended this to stress the social context of meanings and actions in which these schema operate; and this chapter accepts and develops their positions. What further can a life-span approach add to the arguments advanced in these earlier integrative chapters? Liben (this volume) has already stated the case most powerfully with respect to her topic, environmental cognition; and it can as easily be applied to evaluation and action. A life-span approach enables development to be put in context: what earlier stages have so far equipped the individual to do, what the demands of the current situation are on the individual, and how variations at the present stage can affect later development. Taking this developmental perspective throws the emphasis on process and on the adaptive nature of the environmental schema for the particular life stage reached by the individual. As such, the perspective provides a test bed for examining the range of theoretical relationships between affect, cognition, and action in the environment advanced in earlier chapters. The life-span approach can also serve to reintroduce into the field a sense of the importance of individual differences, and continuities of individuality through life, which is conspicuously missing from many of the earlier chapters. The developmental tradition within psychology has not, as a whole, stressed individual differences as much as has done the life-span developmental. The life-span perspective has been much concerned with continuities and developments within the individual, as goals and tasks change over the life course. Much mainstream “developmental” research lacks this sense of continuity, being often presented as a series of snapshots of the typical child at different ages or stages. In contrast, the life-span approach, as Liben’s chapter reminds us, emphasizes the processes whereby developments occur, and conceptualizes this development as affected by biological changes, psychological development, changes in the individual’s social role and context, cultural forces, and historical changes during the individual’s life span.

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