Marketing Scholarship and the Sustainable Development Goals: Thoughts on Moving Forward

2021 ◽  
pp. 183933492110526
Author(s):  
Al Rosenbloom
Keyword(s):  
Sustainable Development ◽  
Sustainable Development Goals ◽  
Sustainable Consumption ◽  
Academic Research ◽  
Boundary Spanning ◽  
Institutional Barriers ◽  
The Sustainable Development ◽  
Original Boundary ◽  
Sustainable Consumption And Production ◽  
Development Goals

This article is a commentary on how marketing scholarship can be more relevant as it tackles the human development challenges presented by the Sustainable Development Goals (SDGs). The commentary argues that as businesses are transforming themselves into purpose-driven organizations, marketing needs to be a part of that transformation. SDG 1 No Poverty and SDG 12 Sustainable Consumption and Production are discussed within the article. The commentary also tackles the institutional barriers that work against path-breaking SDG marketing scholarship: normative promotion and publication expectations along with the practitioner-academic research divide. Without realigning the incentives that reward original, boundary-spanning SDG marketing scholarship, the marketing discipline will be stuck in a cycle of rewarding one behavior while hoping for another.

scholarly journals Assessing the land resource–food price nexus of the Sustainable Development Goals

2016 ◽  
Vol 2 (9) ◽  
pp. e1501499 ◽  
Author(s):  
Michael Obersteiner ◽  
Brian Walsh ◽  
Stefan Frank ◽  
Petr Havlík ◽  
Matthew Cantele ◽  
...  
Keyword(s):  
Sustainable Development ◽  
Sustainable Development Goals ◽  
Sustainable Consumption ◽  
Food Prices ◽  
Environmental Conservation ◽  
Land Resource ◽  
The Sustainable Development ◽  
Trade Offs ◽  
Sustainable Consumption And Production ◽  
Development Goals

The 17 Sustainable Development Goals (SDGs) call for a comprehensive new approach to development rooted in planetary boundaries, equity, and inclusivity. The wide scope of the SDGs will necessitate unprecedented integration of siloed policy portfolios to work at international, regional, and national levels toward multiple goals and mitigate the conflicts that arise from competing resource demands. In this analysis, we adopt a comprehensive modeling approach to understand how coherent policy combinations can manage trade-offs among environmental conservation initiatives and food prices. Our scenario results indicate that SDG strategies constructed around Sustainable Consumption and Production policies can minimize problem-shifting, which has long placed global development and conservation agendas at odds. We conclude that Sustainable Consumption and Production policies (goal 12) are most effective at minimizing trade-offs and argue for their centrality to the formulation of coherent SDG strategies. We also find that alternative socioeconomic futures—mainly, population and economic growth pathways—generate smaller impacts on the eventual achievement of land resource–related SDGs than do resource-use and management policies. We expect that this and future systems analyses will allow policy-makers to negotiate trade-offs and exploit synergies as they assemble sustainable development strategies equal in scope to the ambition of the SDGs.

scholarly journals Sustainable Consumption: Scope and Applicability of Principles of International Law

2018 ◽  
Vol 2 (1) ◽  
pp. 5-27
Author(s):  
Ipshita CHATURVEDI
Keyword(s):  
Sustainable Development ◽  
International Law ◽  
Environmental Law ◽  
Sustainable Consumption ◽  
Resource Exploitation ◽  
International Environmental Law ◽  
The Sustainable Development ◽  
Responsible Consumption ◽  
Sustainable Consumption And Production ◽  
Development Goals

Abstract The role of sustainable development has been increasingly recognized in international environmental law as a way to reconcile poverty eradication and resource exploitation with environmental protection. By contrast, little attention has been given to the concept of sustainable consumption. When international law mentions sustainable consumption, consumption and production are generally considered together, for instance in Goal 12 of the Sustainable Development Goals, addressing responsible consumption and production, and in UNEP’s 10-year sustainable ‘consumption and production programme.’ While some research on sustainable consumption has been conducted in sociology and anthropology, the focus in international environmental law has remained on production rather than consumption. This article seeks to open up a discussion on how consumption should be viewed and defined legally, and the role that law could play in promoting sustainable consumption.

scholarly journals Meat supply chain in the perspective of UN SDGs

2021 ◽  
Vol 6 (3) ◽  
pp. 242-247
Author(s):  
I. V. Djekic
Keyword(s):  
Sustainable Development ◽  
Supply Chain ◽  
Sustainable Development Goals ◽  
Sustainable Consumption ◽  
Clean Energy ◽  
Clean Water ◽  
Climate Action ◽  
Sustainable Consumption And Production ◽  
Development Goals ◽  
Livestock Farmers

This paper presents an overview of the meat supply chain in the perspective of main UN sustainable development goals (SDGs). To perform this overview, meat supply chain was presented with five main stakeholders (livestock farmers, slaughterhouses, meat processors, retailers and consumers). As this chain is specific, four SDGs have been revealed as most important, as follows: SDG6 — Clean water and sanitation; SDG7 — Affordable and clean energy; SDG12 — Sustainable consumption and production; SDG13 — Climate action. Discussion and literature review was performed for each of the four UN SDGs. In addition, other UN SDGs of interest for this supply chain have been briefly presented.

Mobile Services for Development

2017 ◽  
pp. 342-354
Author(s):  
Alan Hartman
Keyword(s):  
Sustainable Development ◽  
Sustainable Development Goals ◽  
Business Models ◽  
Developing Economies ◽  
Academic Research ◽  
Mobile Services ◽  
Mobile Technologies ◽  
The Sustainable Development ◽  
Basic Services ◽  
Development Goals

This chapter discusses the impact of mobile services in developing nations. It focuses on the opportunities for academic research to improve the services which contribute to the lives of citizens in the developing world and make progress towards the UN Sustainable Development Goals for 2030. In many instances, the business models used in the developing economies serve to make the services more sustainable, and relieve some of the burden on governments which have traditionally been responsible for health, energy, sanitation, education and other basic services. This article also investigates the key role of co-creation in defining and developing the services that contribute to development. It concludes with a set of research challenges for furthering the progress towards attaining the Sustainable Development Goals through the use of mobile technologies.

scholarly journals Fostering Knowledge of the Sustainable Development Goals in Universities: The Case of Sulitest

2021 ◽  
Vol 13 (23) ◽  
pp. 13215
Author(s):  
Aurélien Décamps ◽  
Oihab Allal-Chérif ◽  
Anne Gombault
Keyword(s):  
Sustainable Development ◽  
Stakeholder Engagement ◽  
Sustainable Development Goals ◽  
Academic Research ◽  
The Sustainable Development ◽  
Online Tools ◽  
Sustainability Literacy ◽  
Development Goals ◽  
Multi Stakeholder

Improving sustainability knowledge is crucial to achieving the Sustainable Development Goals (SDGs). This article highlights the role of multi-stakeholder partnerships (MSPs) in fostering sustainable development knowledge in higher education institutions. The purpose of this study is to investigate the importance of collaboration and stakeholder engagement for the adoption and impact of an MSP. The method is based on the case-study of Sulitest: an international MSP developing open online tools to raise and map sustainability literacy. Sulitest engages different stakeholders to co-develop and disseminate online tools according to the stakeholder context. Sulitest is also a data-provider for academic research investigating the advancement of Education for Sustainable Development (ESD). This study uses a sample of 61,376 students in 33 countries having taken the Sustainability Literacy Test between September 2016 and December 2018 to estimate the advancement of students’ knowledge and understanding of the 17 SDGs and their systemic nature. Factorial analysis allows to map the dimensions of sustainability literacy related to the level of engagement and collaboration in this MSP. The results show that active collaboration, stakeholder engagement, and membership in international networks act as important factors of adoption of this initiative. The analysis also highlights the role of exposure to education in order to enhance sustainability literacy and to develop a systemic perspective of sustainability.

scholarly journals Powering the Sustainable Development Goals for Green Growth in Nigeria

2022 ◽  
pp. 650-665
Author(s):  
Kehinde Adekunle Adetiloye ◽  
Abiola Ayopo Babajide ◽  
Joseph Niyan Taiwo
Keyword(s):  
Sustainable Development ◽  
Renewable Energy ◽  
Social Services ◽  
Sustainable Development Goals ◽  
Sustainable Consumption ◽  
Green Economy ◽  
The Sustainable Development ◽  
Pattern Theory ◽  
Development Goals ◽  
New Policies

This chapter is on the use of the Sustainable Development Goals (SDGs) for the achievement of green economy in Nigeria with the specific aim of assessing the performance of key issues in the SDGs. Five goals SDGs 6, 7, 11, 12, and 15 for water and sanitation, safe human settlements, renewable energy, sustainable consumption and production, and ecosystem, respectively, are selected for assessment for the green initiatives and the economy. Budgets on economic and social services follows the pattern theory: that government allocates and reallocates at will without cognizance of the population's interests. The assessment holds the fact that only two of these goals are being met somehow—renewable energy and clean water—and not necessarily because of the need to achieve the goals but as part of private sector and dynamic market initiatives, clearly indicating failures for the others. For the most part, Nigeria failed in the areas of ecosystem, good human settlement, and responsible consumption. The chapter suggests the encouragement of entrepreneurial initiatives, the initiation of new policies on green economy, and the enforcement of regulations already in place to power the economy.

scholarly journals MOVING TOWARDS THE SUSTAINABLE DEVELOPMENT GOALS: THE UNLEASH INNOVATION LAB EXPERIENCE

2018 ◽  
Vol 21 (0) ◽  
Author(s):  
RAFAEL JUNQUEIRA BURALLI ◽  
TIAGO CANELAS ◽  
LAURA MARTINS DE CARVALHO ◽  
ETIENNE DUIM ◽  
RENATA FORTES ITAGYBA ◽  
...  
Keyword(s):  
Public Health ◽  
Sustainable Development ◽  
Sustainable Development Goals ◽  
Educational Institution ◽  
Sustainable Consumption ◽  
Health Food ◽  
The Sustainable Development ◽  
Global Innovation ◽  
Public Health Challenges ◽  
Development Goals

Abstract In response to innumerable global challenges in a world ever more complex and interconnected, including a number of public health challenges, the United Nations launched the 2030 Agenda for Sustainable Development; a guideline intended to deal with these issues. Foreseeing their huge complexity, the UNLEASH initiative was created with a vision to gather, on a yearly basis until 2030, 1.000 young talents from all over the world to co-create disruptive solutions for the 17 Sustainable Development Goals (SDGs). The School of Public Health of the University of São Paulo was selected as the only educational institution partner in South America and was invited to select and send students to the launching event in Denmark in August 2017. The aim of this study is to address and reflect on the seven SDGs (health, food, water, energy, urban sustainability, sustainable consumption and production and education) that were explored in this first event and relate the students’ experiences of this global innovation lab.

scholarly journals Powering the Sustainable Development Goals for Green Growth in Nigeria

2019 ◽  
pp. 146-162
Author(s):  
Kehinde Adekunle Adetiloye ◽  
Abiola Ayopo Babajide ◽  
Joseph Niyan Taiwo
Keyword(s):  
Sustainable Development ◽  
Renewable Energy ◽  
Social Services ◽  
Sustainable Development Goals ◽  
Sustainable Consumption ◽  
Green Economy ◽  
The Sustainable Development ◽  
Pattern Theory ◽  
Development Goals ◽  
New Policies

This chapter is on the use of the Sustainable Development Goals (SDGs) for the achievement of green economy in Nigeria with the specific aim of assessing the performance of key issues in the SDGs. Five goals SDGs 6, 7, 11, 12, and 15 for water and sanitation, safe human settlements, renewable energy, sustainable consumption and production, and ecosystem, respectively, are selected for assessment for the green initiatives and the economy. Budgets on economic and social services follows the pattern theory: that government allocates and reallocates at will without cognizance of the population's interests. The assessment holds the fact that only two of these goals are being met somehow—renewable energy and clean water—and not necessarily because of the need to achieve the goals but as part of private sector and dynamic market initiatives, clearly indicating failures for the others. For the most part, Nigeria failed in the areas of ecosystem, good human settlement, and responsible consumption. The chapter suggests the encouragement of entrepreneurial initiatives, the initiation of new policies on green economy, and the enforcement of regulations already in place to power the economy.

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