Market Research Report of Fast and Fitness Food

2021 ◽  
Vol 10 (03) ◽  
pp. 373-382
Author(s):  
展鹏 张
Keyword(s):  
Market Research ◽  
Research Report

scholarly journals Crowdsourcing the discovery of software repositories in an educational environment

2016 ◽  
Author(s):  
Yuxing Ma ◽  
Tapajit Dey ◽  
Jarred M Smith ◽  
Nathan Wilder ◽  
Audris Mockus
Keyword(s):  
Market Research ◽  
Research Report ◽  
Educational Setting ◽  
Crowd Sourcing ◽  
Research Activity ◽  
The Public ◽  
Public Projects ◽  
Research Questions ◽  
New Research ◽  
Educational Potential

In software repository mining, it's important to have a broad representation of projects. In particular, it may be of interest to know what proportion of projects are public. Discovering public projects can be easily parallelized but not so easy to automate due to a variety of data sources. We evaluate the research and educational potential of crowd-sourcing such research activity in an educational setting. Students were instructed on three ways of discovering the projects and assigned a task to discover the list of public projects from top 45 forges with each student assigned to one forge. Students had to discover as many of the projects as they could using the method of their choice and provide a market-research report for a fictional customer based on the attribute they selected. A subset of the results was sampled and verified for accuracy. We found that many of the public forges do not host public projects, that a substantial fraction of forges do not provide APIs and the APIs vary dramatically among the remaining forges. Some forges have been discontinued and others renamed, making the discovery task into an archaeological exercise. The students' findings raise a number of new research questions and demonstrate the teaching potential of the approach. The accuracy of the results obtained, however, was low, suggesting that crowd-sourcing would require at least two or more likely a larger number of investigators per forge or a better way to gauge investigator skill. We expect that these lessons will be helpful in creating education-sourcing efforts in software data discovery.

scholarly journals The effect of quality market research on the performance / profitability of real estate investment in emerging economies

2020 ◽  
Vol 8 (3) ◽  
pp. 139
Author(s):  
Nworah Joseph Chukwuma
Keyword(s):  
Real Estate ◽  
Market Research ◽  
Developing Economies ◽  
Emerging Market ◽  
Investment Decisions ◽  
Real Estate Market ◽  
Research Report ◽  
Real Estate Investment ◽  
Investment Performance

The ever increasing global competition among real estate investment organizations has it made imperative for industry players to continually invest in real estate market research to guide them in investment decisions. The quality of market research report provided by the market research professional/consultant is expected to reflect on the quality of outcome of investment decisions made by the investors ad invariably affects the marketability and profitability of the investment concerned. This study investigates the effect of quality market research on the marketability and profitability of real estate investment in developing economies taking Lagos-Nigeria, as case study. The study area is Lagos metropolis, southwestern Nigeria, chosen because of its strategic relevance in real estate investment, as emerging market. Research design is cross-sectional type which is descriptive and the study population consists of respondents who are real estate research consultants and real estate investors in the study area. Random sampling technique was applied and research instrument was closed and open-ended structured questionnaire and face-to interviews for the primary data; and Journals, textbooks, published articles and internet for secondary data. Data collected was analyzed using simple descriptive and statistical tools such as frequency distribution tables, charts, percentages, mean scores, pearson correlation, Analysis of variance (ANOVA) as well as Likert scale. The summary of the result of the data analysis shows that market research contributes immensely to the Property Investment Performance in major indices. The result also established healthy relationship between the quality of market research and real estate investment performance showing that the correlation coefficient of 0.240 significant at 10% level. Subsequently, the study recommended among other things, the establishment of data bank for all real estate performance indices; and real estate market research institute by the Federal Government of Nigeria.

scholarly journals Market research report: What has become of new entrants in research workflows and scholarly communication?

2019 ◽  
Author(s):  
Yvonne Campfens
Keyword(s):  
Market Research ◽  
Scholarly Communication ◽  
White Paper ◽  
Research Report ◽  
Research Cycle ◽  
New Entrants

Over the years, many names of new entrants in research workflows and scholarly communication have appeared. These players aim to provide improvements on solutions for existing needs, or address new requirements or unarticulated needs in all areas of the research cycle. What has become of these hopeful new entrants and their products, services, and tools? This Fall, market research was conducted to investigate various questions in this respect:1.Did they still exist (independently) in 2018?2.If so, how were they funded and how were they doing?3.If acquired by 2018, by whom and when were they taken over?This white paper describes the approach and results of the market research. The underlying data are available from Zenodo.

scholarly journals The Effect of Quality Market Research on the Marketability and Profitability of Real Estate Investment in Emerging Economies

2019 ◽  
Vol 2 (2) ◽  
Keyword(s):  
Real Estate ◽  
Market Research ◽  
Developing Economies ◽  
Emerging Market ◽  
Investment Decisions ◽  
Real Estate Market ◽  
Research Report ◽  
Real Estate Investment ◽  
Investment Performance

The ever increasing global competition among real estate investment organizations has it made imperative for industry players to continually invest in real estate market research to guide them in investment decisions. The quality of market research report provided by the market research professional/consultant is expected to reflect on the quality of outcome of investment decisions made by the investors ad invariably affects the marketability and profitability of the investment concerned. This study investigates the effect of quality market research on the marketability and profitability of real estate investment in developing economies taking Lagos-Nigeria, as case study. The study area is Lagos metropolis, southwestern Nigeria, chosen because of its strategic relevance in real estate investment, as emerging market. Research design is cross-sectional type which is descriptive and the study population consists of respondents who are real estate research consultants and real estate investors in the study area. Random sampling technique was applied and research instrument was closed and open-ended structured questionnaire and face-to interviews for the primary data; and Journals, textbooks, published articles and internet for secondary data. Data collected was analyzed using simple descriptive and statistical tools such as frequency distribution tables, charts, percentages, mean scores, pearson correlation, Analysis of variance (ANOVA) as well as Likert scale. The summary of the result of the data analysis shows that market research contributes immensely to the Property Investment Performance in major indices. The result also established healthy relationship between the quality of market research and real estate investment performance showing that the correlation coefficient of 0.240 significant at 10% level. Subsequently, the study recommended among other things, the establishment of data bank for all real estate performance indices; and real estate market research institute by the Federal Government of Nigeria.

A word on the 2018 Global Market Research Report

2018 ◽  
Vol 2018 (72) ◽  
pp. 51-53
Author(s):  
Xabier Palacio
Keyword(s):  
Market Research ◽  
Global Market ◽  
Research Report

scholarly journals Toward a Pedagogy for Consumer Anthropology: Method, Theory, Marketing

Journal ◽  
2021 ◽  
Vol 11 (2) ◽  
pp. 37-47
Author(s):  
Robert J. Morais
Keyword(s):  
Consumer Research ◽  
Market Research ◽  
Research Report ◽  
Research Practice ◽  
Research Project ◽  
Teaching Mode ◽  
Brand Building ◽  
Anthropological Theory

This paper focuses on teaching the application of anthropology in business to marketing students. It begins with the premise that consumer marketers have long used ethnography as a component of their qualitative market research toolkit to inform their knowledge about and empathy for consumers. A question for market research educators who include ethnography in their curricula is if and how to teach the richness of anthropologically based approaches, especially given a decoupling of ethnographic method from anthropological theory in much consumer research practice. This discussion might also resonate with anthropology educators who are interested in the ways anthropology is applied in commercial settings. As a demonstration of a teaching mode rather than a research report, this paper describes how a consumer anthropology market research project is used experientially in the classroom to help marketing students learn and appreciate the application of both anthropological method and theory for brand-building. Included is a summary of an ethnographic project on Duncan Hines cake mix and an in-class student exercise during which three conceptual ‘jumping off’ points from anthropological theory were used to generate marketing initiatives.

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