scholarly journals GreatDeal and NewChicken Merger: Designing an Omni-Channel Supply Chain

Author(s):  
Burcu B. Keskin ◽  
Emily C. Barbee

In this case study, we consider the design and redesign of an omni-channel supply chain, following a merger of two existing companies. Prior to the merger, each company has their existing supply chain and operational strengths. Specifically, one company is a more established brick-and-mortar chain and the other is a web-based, e-commerce retailer. Postmerger, they need to evaluate the supply chain structure in terms of sales channels, distribution and fulfillment strategies, and inventory management (especially for three specific groups of products). The case study presents information regarding the market conditions that forced the two companies to merge and offers information to evaluate two competing proposals from senior executives regarding navigating the integration of the online and physical supply chains. The case article discusses the role of this integrated problem within a supply chain management or an inventory management course. In the case article, we present a literature review regarding the positioning of the posed problem among the existing works. We also highlight our experiences in teaching the case. The case “Teaching Note” presents a number of discussion questions depending on the usage of the case, offers answers to specific discussion questions, and provides guidance regarding classroom discussion. We also have a complementary Microsoft (MS) Excel template that can be shared with students and a complete MS Excel spreadsheet presenting the solutions.

2018 ◽  
Vol 21 (6) ◽  
pp. 520-533 ◽  
Author(s):  
Amir Hossein Nobil ◽  
Sajjad Jalali ◽  
Seyed Taghi Akhavan Niaki

2016 ◽  
Vol 23 (3) ◽  
pp. 564-583 ◽  
Author(s):  
Joakim Coker ◽  
Petri Helo

Purpose – Demand-supply balancing (DSB) strategies and approaches are becoming increasingly important for manufacturing and operations. The purpose of this paper is to analyze practices of manufacturing companies and how they balance demand/supply in operations. Design/methodology/approach – Questionnaire-based interview has been conducted at 20 largest companies having manufacturing/operations in Finland. Findings – Supply chain structure, flexibility, demand management, capacity management, inventory management and revenue management are perceived as key practices for DSB. Research limitations/implications – The results show importance of supply chain-related parameters such as supply chain flexibility and inventory management in addition to production planning and control. The study is delimited to Finland companies but it gives an idea how decision making in operations generally can be perceived. Practical implications – DSB actions should be connected to operations strategy and long-term planning of the company. Originality/value – DSB is a strategic-level operations question which has an impact on several functions of supply chain.


2011 ◽  
Vol 58-60 ◽  
pp. 209-214
Author(s):  
Wei Han ◽  
Wei Zou ◽  
Hou Qing Wei

The paper is concentrated on the case of HC Company providing steel material and other related service to vehicle and supporting manufacturers. Based on the analyzing the characteristics of the Supply Chain structure, which HC Company belongs to and plays the role both “Supplier” and “Core Business”, the special demand of CRM based on the SCM was put out to enhance the customer relations and to optimize the resource allocation.


Author(s):  
Anuj Dixit ◽  
Srikanta Routroy ◽  
Sunil Kumar Dubey

Purpose This paper aims to review the healthcare supply chain (HSC) literature along various areas and to find out the gap in it. Design/methodology/approach In total, 143 research papers were reviewed during 1996-2017. A critical review was carried out in various dimensions such as research methodologies/data collection method (empirical, case study and literature review) and inquiry mode of research methodology (qualitative, quantitative and mixed), country-specific, targeted area, research aim and year of publication. Findings Supply chain (SC) operations, performance measurement, inventory management, lean and agile operation, and use of information technology were well studied and analyzed, however, employee and customer training, tracking and visibility of medicines, cold chain management, human resource practices, risk management and waste management are felt to be important areas but not much attention were made in this direction. Research limitations/implications Mainly drug and vaccine SC were considered in current study of HSC while SC along healthcare equipment and machine, hospitality and drug manufacturing related papers were excluded in this study. Practical implications This literature review has recognized and analyzed various issues relevant to HSC and shows the direction for future research to develop an efficient and effective HSC. Originality/value The insight of various aspects of HSC was explored in general for better and deeper understanding of it for designing of an efficient and competent HSC. The outcomes of the study may form a basis to decide direction of future research.


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