Interpreting the Stock Returns to New Product Announcements: How the past Shapes Investors’ Expectations of the Future

2017 ◽  
Vol 54 (5) ◽  
pp. 799-815 ◽  
Author(s):  
Nooshin L. Warren ◽  
Alina Sorescu
Keyword(s):  
Stock Returns ◽  
New Product ◽  
The Past ◽  
The Future

scholarly journals Teaching Notes; The Bear Claw Drywall Clips: Taking A New Product To Market

2013 ◽  
Vol 9 (3) ◽  
pp. 249-254
Author(s):  
Jerrold A. Van Winter
Keyword(s):  
Case Studies ◽  
New Product ◽  
Business Case ◽  
Case Discussion ◽  
Commercial Success ◽  
The Past ◽  
Working Through ◽  
The Future ◽  
Made In

The Bear Claw case study was published in the Journal of Business Case Studies (September/October 2011 issue, Volume 7, Number 5). The case study has been used in marketing and entrepreneurship classes at several universities. Based on feedback from these classes and comments from individual reviewers, these notes were developed to support the teaching of the case. The Bear Claw drywall repair clips provide a unique and effective method for repairing damaged drywall. The product received positive trade and press feedback. However, the Bear Claw has yet to achieve the commercial success expected. After working through the case discussion questions, students should be able to identify missteps made in the past in commercializing the product and suggest potential strategic directions for the future of the Bear Claw

III. Review of the Past, Focus for the Future

1970 ◽  
Vol 3 (1) ◽  
pp. 18-24
Author(s):  
Frederick G. Brown
Keyword(s):  
The Past ◽  
The Future

Mood Disorders Subtypes: A View of the Past and a Look to the Future

1995 ◽  
Vol 40 (4) ◽  
pp. 310-312
Author(s):  
June Sprock
Keyword(s):  
Mood Disorders ◽  
The Past ◽  
The Future

Integrative Action: The Past for Physiology, the Future for Psychology

1980 ◽  
Vol 25 (3) ◽  
pp. 230-231
Author(s):  
MARCEL KINSBOURNE
Keyword(s):  
The Past ◽  
The Future

Psychodynamics of Eating Disorders: Dust From the Past or the Wave of the Future?

1991 ◽  
Vol 36 (4) ◽  
pp. 334-334
Author(s):  
Arnold E. Andersen
Keyword(s):  
Eating Disorders ◽  
The Past ◽  
The Future

Statistical Views From the past Into the Future

1991 ◽  
Vol 36 (9) ◽  
pp. 786-787
Author(s):  
Vicki L. Underwood
Keyword(s):  
The Past ◽  
The Future

Immunization: Learning from the past, visioning for the future

2000 ◽  
Author(s):  
Ian Stein ◽  
Mary Appleton
Keyword(s):  
The Past ◽  
The Future

Learning from the Past, Looking to the Future: Best Outcomes for Indian Children in Wisconsin

2012 ◽  
Author(s):  
Mark Ells ◽  
Angela Gebhardt ◽  
Patina Park Zink ◽  
Loa Porter
Keyword(s):  
Indian Children ◽  
The Past ◽  
The Future
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