The Impacts of the Fit between a Professional Sport Team and Its Corporate Social Responsibility Activities on Consumers’ Attitudes and Credibility Toward the Sport Team - The Moderating Role of Consumer Persuasion Knowledge
2015 ◽
Vol 21
(4)
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pp. 355-374
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2021 ◽
Vol 12
(2)
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pp. 39-60
2017 ◽
Vol 7
(11)
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pp. 269-283
2022 ◽
Vol 1
(1)
◽
pp. 1
2015 ◽
Vol 59
◽
pp. 538-549
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