scholarly journals The Development of Pantiku Application Business Strategy Using Business Model Canvas Approach

Author(s):  
Sari Wulandari ◽  
Meldi Rendra ◽  
Putra Fajar Alam ◽  
Tien Fabrianti Kusumasari ◽  
Andrieta Shintia Dewi ◽  
...  
Author(s):  
Aulia Widya Bestari Wibisono ◽  
Deddy Priatmodjo Koesrindartoto

With emergence of technological and social change, rivalry between firms in the publishing industry is becoming more intense. Number of publishers in Indonesia keeps increasing, while switching cost of customer is low. ABC Press is a university publisher that has a volatile revenue, where they experienced revenue decrease in 2016 by 1,73% and in 2019 by 19,36%. Besides that, the business also has not grown much, where the average revenue growth from 2015 to 2019 is only 15,93%. ABC Press needs to formulate and reinvent their business strategy and model to improve their performance, remain competitive and sustainable in the publishing industry. This study uses primary data based on interview with three representatives of ABC Press and examine related secondary data to map the current Business Model Canvas (BMC). Then internal and external analysis is carried out to perform SWOT analysis in BMC, followed by strategy and new BMC formulation. To create value innovation, author used Four Action Framework in the strategy formulation. Cost leadership is deemed as the most appropriate business strategy, which demands ABC Press to conduct process innovation through developed production and distribution methods. Meanwhile, long tail business model combined with multi-sided platform is the appropriate business model, where ABC Press needs to focus on offering large range of niche products through their website as their main platform.


2021 ◽  
Vol 2 (4) ◽  
pp. 224-235
Author(s):  
Tri Puji Hastutik ◽  
Ivo Novitaningtyas

This study aims to analyze Ana Batik's business conditions as one of the MSMEs in Magelang based on the Business Model Canvas (BMC) analysis to develop a business strategy based on a SWOT analysis. The research was developed based on a descriptive qualitative approach. The data used in this study are primary data and secondary data. Primary data were collected through observation and interviews, while secondary data were collected through literature studies. The data that has been collected is analyzed based on the Business Model Canvas (BMC) analysis and the SWOT analysis. The Business Model Canvas (BMC) analysis is used to describe Ana Batik's business conditions, while the SWOT analysis is used to formulate a business development strategy that is applied to the new business model. The results of the data analysis indicate that the appropriate strategy for Ana Batik Magelang's business development is the SO strategy. SO strategies that can be applied are developing products according to fashion trends, using brand ambassadors to attract and increase consumer buying interest, and expand the market to the scope of the global market. By implementing this strategy, it is hoped that Ana Batik Magelang's business can develop and be sustainable.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Heidi M.J. Bertels ◽  
David Desplaces

Theoretical basis The case integrates frameworks on business models, the business model canvas (BMC) and Porter’s generic strategies in the context of the coffee industry in China. The case enables students to construct a Business Model Canvas for competing companies, analyze the canvas to deduce the generic strategy they are pursuing, and formulate recommendations based on this analysis. Research methodology The case is derived from secondary sources, including publicly available reports and information about Starbucks and Luckin. Case overview/synopsis This case looks at Starbucks in China as it faces a fierce Chinese competitor and evolving consumer behavior. Luckin, a Chinese coffee store company, had seen explosive growth since its inception in Beijing in 2017. By late 2019, its number of brick-and-mortar locations surpassed the number of Starbucks’ coffee stores in China, which had entered the Chinese market two decades earlier in 1999. Luckin’s focused on convenience through leveraging technology and reducing costs by limiting physical stores. Although Luckin’s fortunes turned in March of 2020, after an accounting scandal came to light, Luckin’s success suggests that consumers were attracted to its positioning as a “fast coffee pickup and delivery” provider. The case describes Starbucks’ strategy in China, which it sees as an important long-term growth market. It also describes the strategic activities of fast-growing, Chinese coffee company Luckin and discusses Chinese culture and consumer behavior. Complexity academic level The case is written for undergraduate students enrolled in a business strategy or corporate entrepreneurship course. Given that the case centers on China, it could also be used in international entrepreneurship/business courses.


Author(s):  
Samir Yerpude

Business strategy is all the actions and decisions taken by the management to achieve the business goals for sustaining the competitive edge. A successful business strategy determines the longevity of the organization. The strategists analyse the vision, mission, and values to frame and articulate the business strategy. Different tools such a Business Model Canvas, etc. are then used to create the business model. Once the business strategy is created, it is also equally critical to evaluate the same amidst the changing business environment. For the validation of strategies at all levels, data plays a vital role for the management to proceed with fact-based decision making. Informed decisions based on facts reduce the probability of erroneous results assisting the businesses align to the documented strategy. Strategic analytics practice creates the essential understanding about how the quantitative techniques and methods can be deployed using the structured and unstructured data that assists strategic decision making for the organization.


2018 ◽  
Vol 5 (2) ◽  
pp. 173
Author(s):  
Rezki Kamila ◽  
Rizal Syarief ◽  
Imam Teguh Saptono

<em>Honey has many benefits not only as a medicine but also can be used as a food supplement. The market opportunities for honey business is still very wide open, this is indicated by the high value of Indonesian honey imports compared to the export value. Seeing these market conditions is one of the fundamental things established of CV Ath-Thoifah, si one of the company that develops traditional herbal products in Indonesia and basically using honey as the main ingredients of its products. The aims of this study are identifying business model canvas, determining the priority elements on business model canvas that will be developed, composing business model canvas improvement, and preparing alternative strategy to develop business of CV Ath-Thoifah. The respondents in this study are from internal and external team. The processing and data analysis utilize the qualitative method, identification of the current business model canvas, determination the priority elements to be developed use importance performance analysis method, SWOT analysis</em><em>, and designing alternative business strategy. The results show nine elements of business model canvas in CV Ath-Thoifah now. Key activities, key partnership, and cost structure are the priority elements that will be developed.  Based on the results of SWOT analysis and FGD, the alternative strategies can be coclude: 1) developing business in big cities outside Jabodetabek area, 2) adding distributors and agents intensively, 3) establishing special partnership in information technology (IT), 4) applying Good Manufacturing Practices (GMP) principles and BPOM certification, 4) increasing the allocation of funds in research and development field.</em>


2017 ◽  
Author(s):  
purwantoro ◽  
Rina Ari Rohmah

Micro Small medium enterprises (UMKM) in each state specifically in the ASEAN region faced with the situation of global competition. A very tight competition is forcing businessmen to Become the best. One of the ways that it can be Reached by the trade to be Able to be the best business strategy is Appropriate, effective and efficient. This research aims to find out how the application business model canvas in creating alternative business strategies for the development of UMKM. The second objective is to know the proper strategic alternatives for the development of UMKM. The methods used in this research is descriptive qualitative approach with the use of informants as respondents research. The source of data used is the business owners as much as 16 UMKM who open businesses in the downtown area of Pasir Pengaraian. Data collection techniques directly using interview techniques, observation and documentation. This research uses a template business model canvas to map strategy for the effort and combined with the SWOT analysis. Based on Data Obtained from the results of research, that the description of the business model approach of UMKM using Business Model Canvas outline can be used as Recommendations for business strategy, the business model of the which is currently already underway is Able to meet the Nine elements of the blocks on the template business model canvas. The findings of this research are that not all the UMKM business strategy and have just run a business without the vision of enterprise development. Based on the results of the SWOT analysis can be found that new alternative Efforts by optimizing internal strength in revenue streams on each of UMKM and conduct of elections to the right customer segments. Suggestions that may the researcher pointed out every UMKM should be more online to have the vision to grow and continue to innovate against products goods or services, increase of customer segmentation and the make use of business model canvas approach in making the strategy of the business.


2020 ◽  
Vol 9 (3) ◽  
pp. e41931683
Author(s):  
Heri Yanto Wibowo

The number of flights and passenger frequencies has decreased significantly, which is an impact of the airline's tariff policy which sets prices close to the upper limit for each class. Based on data from the Indonesian Central Bureau of Statistics (BPS) it was stated that the movement of passengers in January 2019 decreased by 6.7 million people or decreased by 16.07% compared to December 2018 and the Soekarno-Hatta Airport in Tangerang experienced the largest decline of 23.31 %. This condition will certainly threaten the company's efforts to achieve its predetermined targets, namely one of the revenue targets of 11.4T and of course aero revenue as the biggest contributor becomes threatened and the assumption of non-aero income with a composition of 35% of revenue aero. Related to this, that in order to increase non-aero income there are opportunities that are very possible by developing support areas in the subsidiaries. Subsidiaries are very potential due to the flexibility of the portfolios owned by the subsidiaries and profits that can be directly consolidated into the group. This research to analyze current business of PT Angkasa Pura Solusi, by analyzing external and internal conditions in order to increase the portion of non-cash income in the corporate income structure. Then, it is expected to formulate appropriate strategy for PT Angkasa Pura Solusi based on Analysis in order to increase the portion of non-captive income in the APS revenue structure and the final step is to develop action plan from proposed corporate strategy in order to increase retail revenue by implementing business model strategies. In order to reach the goals from the aims, the author use business model canvas and marjeting mix to create the strategy. And to strengthen the quality of the strategy, the author started to analize the conditions using the TOWS Matrix. Finally, the conclusion is offered based on the analysis result.


2019 ◽  
Vol 4 (2) ◽  
pp. 165-174
Author(s):  
Purwantoro Purwantoro

Micro Small medium enterprises (UMKM) in each state specifically in the ASEAN region faced with the situation of global competition. A very tight competition is forcing businessmen to become the best. One of the ways that it can be reached by the trade to be able to be the best business strategy is appropriate, effective and efficient. This research aims to find out how the application business model canvas in creating alternative business strategies for the development of UMKM. The second objective is to know the proper strategic alternatives for the development of UMKM. The methods used in this research is descriptive qualitative approach with the use of informants as respondents research. The data source used is the business owners as much as 16 UMKM who open businesses in the downtown area of  Pasir  Pengaraian. Data collection techniques using interview techniques directly, observation and documentation. This research uses a template business model canvas to map strategy for the effort and combined with the SWOT analysis. Based on data obtained from the results of research, that the description of the business model approach UMKM using Business Model Canvas outline can be used as recommendations for business strategy, the business model which is currently already underway is able to meet the Nine elements of the blocks on the template business model canvas. The findings of this research are that not all the UMKM business strategy and have just run a business without the vision of enterprise development. Based on the results of the SWOT analysis can be found that alternative new efforts by optimizing internal strength in revenue streams on each UMKM and conduct elections to the right customer segments. Suggestions that may the researcher pointed out every UMKM should be more daring to have the vision to grow and continue to innovate against products goods or services, increase customer segmentation and make use of business model canvas approach in making the strategy of the business.


2021 ◽  
Vol 3 (2) ◽  
pp. 90-97
Author(s):  
Riyan Danu Setiawan ◽  
Finnah Fourqoniah ◽  
Muhammad Fikry Aransyah

Business actors must understand the importance of a business model in entrepreneurship; a business strategy is needed. There are several business models, but the one most often used by business actors is the Business Model Canvas or what we usually know (BMC). According to several studies, the Business Model Canvas can still be a business model that can still be developed into a more detailed business model and better mapping. Then from the Business Model Canvas, a new business model was developed, namely the Business Road Map, to win the market competition. Business Road Map is a pattern or Business Mapping Method to build a business model/business plan capable of creating growth over time. It was found that there was a significant increase in turnover after implementing the Business Roadmap. The actual Business Road Map is a development of the Business Model Canvas. Compared to other business models, the Business Road Map is considered to be much more detailed in business mapping and can also check the business's growth.


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