scholarly journals How To Implement Online Surveying And A Comparison With Traditional Surveys

2011 ◽  
Vol 2 (4) ◽  
Author(s):  
Vincent J. Calluzzo ◽  
Charles J. Cante ◽  
Huldah A. Ryan
Keyword(s):  
Service Provider ◽  
Web Site ◽  
Internet Service Provider ◽  
Software Selection ◽  
Font Size ◽  
Internet Service ◽  
Web Based ◽  
Server Software ◽  
The Web ◽  
Selection Of

<p class="MsoNormal" style="text-align: justify; margin: 0in 0.5in 0pt;"><span style="font-size: 10pt; mso-bidi-font-size: 12.0pt; mso-bidi-font-style: italic;"><span style="font-family: Times New Roman;">This paper is divided into two parts.<span style="mso-spacerun: yes;">&nbsp; </span>The first part will discuss the techniques needed to implement a web-based survey.<span style="mso-spacerun: yes;">&nbsp; </span>Part two will present the results that the authors have obtained using web-based surveying verses the traditional return by mail/fax surveys.</span></span></p><p class="MsoNormal" style="text-align: justify; margin: 0in 0.5in 0pt;"><span style="font-size: 10pt; mso-bidi-font-size: 12.0pt; mso-bidi-font-style: italic;"><span style="font-family: Times New Roman;">&nbsp;</span></span></p><p class="MsoNormal" style="text-align: justify; margin: 0in 0.5in 0pt;"><span style="font-size: 10pt; mso-bidi-font-size: 12.0pt; mso-bidi-font-style: italic;"><span style="font-family: Times New Roman;">A number of issues need to be addressed before a web-based survey can be implemented. <span style="mso-spacerun: yes;">&nbsp;</span>Those issues are: selection of an Internet Service Provider, selection of server software, selection of Web creation software, building the web site, creating the form, and linking the website to a database. </span></span></p><p class="MsoNormal" style="text-align: justify; margin: 0in 0.5in 0pt;"><span style="font-size: 10pt; mso-bidi-font-size: 12.0pt; mso-bidi-font-style: italic;"><span style="font-family: Times New Roman;">&nbsp;</span></span></p><p class="MsoNormal" style="text-align: justify; margin: 0in 0.5in 0pt;"><span style="font-size: 10pt; mso-bidi-font-size: 12.0pt; mso-bidi-font-style: italic;"><span style="font-family: Times New Roman;">The authors have conducted five major surveys over the last three years. <span style="mso-spacerun: yes;">&nbsp;</span>The last three surveys have given the respondents the option of filling out the survey and mailing/faxing it back or responding online.<span style="mso-spacerun: yes;">&nbsp; </span>The results reveal a bias against the web.<span style="mso-spacerun: yes;">&nbsp; </span>We will discuss some of the reasons we believe this to be the case.</span></span></p>

Charity Sport Event Sponsorship as Value Creation Strategy: An Event Participant Perspective

2021 ◽  
pp. 1-14
Author(s):  
David Fechner ◽  
Kevin Filo ◽  
Sacha Reid ◽  
Robyn Cameron
Keyword(s):  
Multiple Sclerosis ◽  
Value Creation ◽  
Service Provider ◽  
Internet Service Provider ◽  
Sport Event ◽  
Internet Service ◽  
Creation Process ◽  
Semistructured Interviews ◽  
Sport Events ◽  
Value Creation Process

Sponsoring charity sport events (CSEs) represents an opportunity for businesses to achieve a variety of marketing objectives. Event sponsors need to promote their brand in an authentic manner because CSE participants may be skeptical of the sponsor if they believe the organization is supporting the event solely for commercial purposes. The current research examines the perceptions that CSE participants have for a sponsor’s contribution to the value creation process of the event. Semistructured interviews (N = 17) were conducted with MS (multiple sclerosis) Moonlight Walk 2018 participants to explore how this key stakeholder perceives the contribution of the sponsor (Harbour ISP [Internet service provider]) in the event experience. Five themes were uncovered: raising CSE awareness, cultivating a fundraising network, engaging authentically, celebrating constituents, and providing operational support. Building on the findings of this research, CSE managers and sponsors should work to share the story behind their partnership while integrating event participants in the development of the sponsorship program.

Promoting Exploitation of University Research by SMEs

1997 ◽  
Vol 11 (1) ◽  
pp. 21-27 ◽  
Author(s):  
M.P.S.F. Gomes ◽  
J.H. Vaux ◽  
J-N. Ezingeard ◽  
R.J. Grieve ◽  
P. Race ◽  
...  
Keyword(s):  
Web Site ◽  
University Research ◽  
The Internet ◽  
Senior Executives ◽  
Manufacturing Companies ◽  
Electronic Communications ◽  
Web Based ◽  
Potential Problems ◽  
Technology Dissemination ◽  
The Web

The authors discuss issues relating to the feasibility of a Web-based database for facilitating communications between university researchers and industry. They have constructed an experimental Web-based Technology Bank that provides examples of university research which might be of interest to manufacturing companies. They are using this database as a focus of discussion on the usefulness of electronic communications for technology dissemination. The portfolio of research products, and the Web site on which it is housed, are currently being presented in a series of workshops for senior executives in small and medium sized manufacturing companies. Views are also being gathered from technology intermediaries. Analysis of the data so far has highlighted potential problems in disseminating information on the Internet and has also enabled the authors to identify and understand users' profiles.

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