Monopsony Exploitation in Professional Sport: Evidence from Major League Baseball Position Players, 2000-2011

2015 ◽  
Author(s):  
Brad R. Humphreys ◽  
Hyunwoong Pyun
Keyword(s):  
Major League Baseball ◽  
Professional Sport ◽  
Major League

scholarly journals Does Bat Day Make Cents? The Effect of Promotions on the Demand for Major League Baseball

2000 ◽  
Vol 14 (1) ◽  
pp. 8-27 ◽  
Author(s):  
Mark McDonald ◽  
Daniel Rascher
Keyword(s):  
Major League Baseball ◽  
Primary Objective ◽  
Professional Sport ◽  
Data Set ◽  
Marginal Impact ◽  
Major League ◽  
Negative Effect ◽  
The Impact ◽  
Game Attendance

A primary objective of sport marketers in the professional sport setting is to develop strategies to increase game attendance. Historically, one of the strategies to accomplish this goal has been the utilization of special promotions. This paper studied the impact of promotions on attendance at professional sport games. Specifically, this research examines (a) the overall effect of promotions on attendance, and (b) the marginal impact on attendance of additional promotional days. Using a data set containing 1,500 observations, we find that a promotion increases single game attendance by about 14%. Additionally, increasing the number of promotions has a negative effect on the marginal impact of each promotion. The loss from this watering down effect, however, is outweighed by the gain from having an extra promotion day.

Recovering From the Houston Astros’ Sign-Stealing Scandal: A Case Study on Protecting a Professional Sport Organization’s Reputation Through Crisis Communication

2021 ◽  
Vol 10 (1) ◽  
pp. 37-41
Author(s):  
Vinu Selvaratnam
Keyword(s):  
North American ◽  
Crisis Communication ◽  
Major League Baseball ◽  
Real Life ◽  
Professional Sport ◽  
Major League ◽  
Sport Organization

In early 2020, the Commissioner of Major League Baseball, Rob Manfred, announced the Houston Astros sign-stealing scandal after months of investigation. It was one of the biggest scandals in baseball since the steroid era. After the fallout of this scandal, Major League Baseball’s reputation has suffered as stakeholders have increasingly lost faith in the organization’s ability to function ethically. This case study focuses on Manfred’s newly appointed Chief Communications Officer, Bhavna Krishnamurthy, who is tasked with repairing the organization’s reputation. The case presents a real-life incident as a backdrop to discuss crisis communication, particularly from a North American professional sport organization perspective.

Sign in / Sign up

Export Citation Format

Share Document