scholarly journals Empirical Analysis of the Business Value of Recommender Systems

Author(s):  
Robert Garfinkel ◽  
Ram D. Gopal ◽  
Bhavik K. Pathak ◽  
Rajkumar Venkatesan ◽  
Fang Yin
Author(s):  
Hind Benbya

The objective of this paper is to provide an overview of the current state of theory and practice on valuing Knowledge-Based Initiatives (KBI). Drawing on the literature concerning IT and business value, this paper summarizes what is known about valuing IT-based initiatives, discusses the specificity of KBI and outline main challenges that continue to limit research in this area. This paper also examines how managers deal with these challenges and what metrics they use to assess knowledge value. These managerial insights are derived from interviews as well as empirical analysis of several Silicon Valley firms. This paper gives an emerging approach for valuing KBI and illustrates its implementation with a case study from IBM.


Author(s):  
Poonam Tijare ◽  
S. Athreya Uppili ◽  
M. Ajay ◽  
Anisha Rao ◽  
K. K. Chaithra

2010 ◽  
Vol 27 (2) ◽  
pp. 159-188 ◽  
Author(s):  
Bhavik Pathak ◽  
Robert Garfinkel ◽  
Ram D. Gopal ◽  
Rajkumar Venkatesan ◽  
Fang Yin

2019 ◽  
Vol 10 (4) ◽  
pp. 1-23 ◽  
Author(s):  
Dietmar Jannach ◽  
Michael Jugovac

Author(s):  
Zhepeng Lv ◽  
Jinghua Huang ◽  
Yangfan Li ◽  
Yu-Jin Zhang

The increasing use of micro-blogging as a marketing tool has increased research attention on usage and performance of enterprise micro-blogging. Based on research on information system (IS) usage and resource-based view (RBV) theory, this study sets up a model to reveal the mechanism of business value creation of enterprise micro-blogging. The model consists of metrics on micro-blogging usage, marketing capability, micro-blogging operational performance, and firm performance. Questionnaires were distributed to firms that use micro-blogging on Weilbo of Sina. This study collects 241 valid responses for empirical analysis. The results suggest that the use of enterprise micro-blogging improves operational performance of enterprise micro-blogging directly and indirectly by increasing marketing capability, while operational performance of enterprise micro-blogging significantly affects firm performance. Furthermore, different use affects marketing capability and operational performance differently. This study extends the stream of research that combines IS usage and RBV theory.


2011 ◽  
Vol 7 (1) ◽  
pp. 1-15 ◽  
Author(s):  
Hind Benbya

The objective of this paper is to provide an overview of the current state of theory and practice on valuing Knowledge-Based Initiatives (KBI). Drawing on the literature concerning IT and business value, this paper summarizes what is known about valuing IT-based initiatives, discusses the specificity of KBI and outline main challenges that continue to limit research in this area. This paper also examines how managers deal with these challenges and what metrics they use to assess knowledge value. These managerial insights are derived from interviews as well as empirical analysis of several Silicon Valley firms. This paper gives an emerging approach for valuing KBI and illustrates its implementation with a case study from IBM.


2014 ◽  
Vol 22 (3) ◽  
pp. 32-56 ◽  
Author(s):  
Jinghua Huang ◽  
Jing Zhang ◽  
Yangfan Li ◽  
Zhepeng Lv

The increasing use of micro-blogging as a marketing tool has increased research attention on usage and business value of enterprise micro-blogging. Based on research on information system (IS) usage and resource-based view (RBV) theory, this study develops a model to reveal the mechanism of business value creation of enterprise micro-blogging. The model consists of metrics on micro-blogging usage, micro-blogging operational performance, marketing capability, and firm performance. Questionnaires were distributed to firms that use micro-blogging. This study collects 241 valid responses for empirical analysis. The results suggest that the use of enterprise micro-blogging improves operational performance of enterprise micro-blogging directly and indirectly by increasing marketing capability, while operational performance of enterprise micro-blogging significantly affects firm performance. This study extends the stream of research that combines IS usage and RBV theory.


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