Online Consumer Behaviour Analysis using Python

This technology is growing day by day,it has developed from a big room to single palm and time consume to the consumer. This essay reviews the course of consumer behaviour analysis, a research programme that employs the finding and principles of behavioural research to elucidate consumer behaviour and marketing management. Although attempts have been made from time to time to integrated a behaviour analytic perspective intomarketing research, the tendency has been to concentrate on the potential contribution of operant psychology to managerial practices rather than to examine the potential of behaviourism to provide a theoretical basis for marketing and consumer research. Moreover, concentration on research with animals subjects has severelylimited the relevent of behaviour analysis to marketing. The essay therefore pursues three themes: (1) to explicate currently developments in behaviour analysis, such as the analytics of verbal behaviour; (2) to take account of work by behaviour analytics on economic choice and to apply its lessons to understanding consumer behaviour and marketing action in naturally occurring environments; (3) to establishes the requirements of an interpretive approaches to consumer behaviour and marketing which is not limited to an experimental analysis of choices.