Customer churn analysis : A case study on the telecommunication industry of Thailand

Author(s):  
Paweena Wanchai
2014 ◽  
Vol 644-650 ◽  
pp. 2198-2201
Author(s):  
Li Chang Zhen ◽  
Xin Gao ◽  
Yi Ming Wang ◽  
Yong Chun Gao

With the further reform and market division in the telecommunication industry, there are more and more choices for customers to select telecom products and operators, which lead to the fiercer competition for customers between telecom operators. As the technical method to identify customers churn, the data mining can help the telecom competitors to analyze some seemingly unrelated data into meaningful information. On the basis of the research on the vital problems in the telecom companies, this paper explains how to apply data mining techniques to customer churn analysis, proposes the specific procedures and technology solutions to prevent the customer churn and builds the models of the data mining by analyzing the related algorithm. Finally, based on the systematical analysis on theory and method to data mining, the paper draws the conclusion that the customers churn listing and tree algorithm can solve the practical problems of the customer churn in telecommunication industry.


Author(s):  
Susan Lomax ◽  
Sunil Vadera

The advent of price and product comparison sites now makes it even more important to retain customers and identify those that might be at risk of leaving. The use of data mining methods has been widely advocated for predicting customer churn. This paper presents two case studies that utilize decision tree learning methods to develop models for predicting churn for a software company. The first case study aims to predict churn for organizations which currently have an ongoing project, to determine if organizations are likely to continue with other projects. While the second case study presents a more traditional example, where the aim is to predict organizations likely to cease being a subscriber to a service. The case studies include presentation of the accuracy of the models using a standard methodology as well as comparing the results with what happened in practice. Both case studies show the significant savings that can be made, plus potential increase in revenue by using decision tree learning for churn analysis.


2021 ◽  
Author(s):  
Renee Robinson ◽  
David Skinner

This paper considers regulatory reform in Jamaica's telecommunication industry. "Currently, Jamaican telecommunication operates under a multi-sector regulator, the Office of Utility Regulation (OUR), which has oversight of all public utilities including telecommunications, water, gas, and electricity. The reform under consideration in Jamaica is the transition towards a single-sector independent regulator, referred to throughout this research as the integrated regulator, with monitoring responsibility for converged media services, including broadcasting and Information Communication Technology (ICT)"--From the introduction, page 7.


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