Suburb, Network, Homeland: National Space and the Rhetoric of Broadcasting

This chapter examines how the landscape of American broadcasting in the second half of the twentieth century evolved from a situation in which values of liberal independence acted as a front for the sway of network corporations to one in which the incremental fragmentation of the increasingly global media market posed a challenge to the rhetoric of national space. It considers how the spatial dynamics inherent within American culture have been represented in American writers such as Toni Morrison, Philip Roth, and Don DeLillo, and contrasts this with the perspectives of a younger generation, in particular those of David Foster Wallace and Dave Eggers. It explains how the “Voice of America” (VOA), the official radio and television service of the U.S. federal government, became “the nation's ideological arm of anti-communism,” while the minds of supposedly free-thinking citizens at home were also shaped surreptitiously by the new power of electronic media.