scholarly journals KREATIVITAS SENI BATIK DI DESA WISATA JARUM KECAMATAN BAYAT KLATEN JAWA TENGAH PADA MASA PANDEMI COVID-19

CORAK ◽  
2021 ◽  
Vol 10 (1) ◽  
pp. 81-90
Author(s):  
Sugeng Wardoyo ◽  
Tri Wulandari

The batik group in Jarum village is a group that has had batik skills and play a role in maintaining the existence of Jarum village as a tourist village. But entering the era of the Covid-19 pandemic, the batik group in Jarum village experienced many complex problems related to creativity in the development of batik products and management of branding promotion governance in the Covid-19 pandemic. The urgency of the situation, then through the implementation of the P3WILSEN Program  from ISI Yogyakarta is trying to offer alternative programs for developing batik designs and products, as well as the assistance of social media management. In the implementation of art counselling activities, this time using the method of literature studies, discussions, lectures, and experimental methods. The application of this method is intended so that the way obtained in the learning process gets optimal results. The result of the P3WILSEN  program is creating a new creation batik motif Mojo  Arum that has been registered in Intellectual Property Rights and making promotion branding  Nunggak Semi. It is expected that in the future, there will be follow-up with the implementation of other mentoring programs that synergize and be sustainable. Kelompok batik di Desa Jarum merupakan kelompok yang telah memiliki keterampilan membatik dan berperan dalam menjaga eksistensi Desa Jarum sebagai desa wisata. Namun memasuki era pandemi Covid-19, kelompok batik di Desa Jarum banyak mengalami permasalahan yang cukup kompleks, terkait dengan kreativitas dalam pengembangan produk batik dan manajemen tata kelola promosi branding di pandemi Covid-19. Adanya urgensi permasalah tersebut, maka melalui pelaksanaan Program P3wilsen dari ISI Yogyakarta ini mencoba menawarkan alternatif program pengembangan desain dan produk batik, serta pendampingan manajemen media sosial. Dalam pelaksanaan kegiatan penyuluhan seni kali ini digunakan metode kajian literatur, diskusi, ceramah, dan metode eksperimen. Penerapan metode ini dimaksudkan agar cara yang diperoleh dalam proses belajar mendapatkan hasil yang optimal. Hasil capaian Kegiatan P3wilsen, yaitu pembuatan motif batik kreasi baru Mojo Arum yang telah terdaftar dalam Hak Kekayaan Intelektual dan menciptakan branding promosi Nunggak Semi. Diharapkan ke depan terdapat tindak lanjut dengan pelaksanaan program pendampingan lainnya yang saling bersinergi dan berkesinambungan.

Author(s):  
Sarit Markovich ◽  
Oded Golan ◽  
Charlotte Snyder

In March 2017, Oded Golan sat in his technology startup's conference room with his co-founder, pondering the fate of their company, Start A Fire. In just four years, the two entrepreneurs had taken an idea that started in Golan's apartment in Tel Aviv and turned it into a company that had raised $3.5 million in venture capital funding and served more than 3,000 of the world's biggest brands using an innovative content distribution and social media management platform that enabled brands to improve communication and engagement with their followers


2011 ◽  
pp. 477-490
Author(s):  
Jens J. Martin ◽  
Anna Dietrich ◽  
Klaus-Jürgen Schilling

Author(s):  
Santosh Vijaykumar ◽  
Yan Jin ◽  
Glen Nowak

AbstractSocial media have transformed traditional configurations of how risk signals related to an infectious disease outbreak (IDO) are transmitted from public health authorities to the general public. However, our understanding of how social media might influence risk perceptions during these situations, and the influence of such processes on ensuing societal responses remains limited. This paper draws on key ideas from the Social Amplification of Risk Framework (SARF), Socially Mediated Crisis Communication (SMCC) model and a case study of the US Centers for Disease Control and Prevention’s (CDC) social media management of the 2009 H1N1 pandemic to propose a new conceptual model. The Risk Amplification through Media Spread (RAMS) model brings clarity to the new complexities in media management of IDOs by delineating the processes of message diffusion and risk amplification through communication channels that are often highly integrated due to social media. The model offers recommendations for communication priorities during different stages of an IDO. The paper concludes with a discussion of the RAMS model from theoretical and applied perspectives, and sets the direction for future conceptual refinement and empirical testing.


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