A study on the travel decision-making process in the context of COVID-19 using the theory of planned behavior: Moderating role of health consciousness

2021 ◽  
Vol 30 (2) ◽  
pp. 135-149
Author(s):  
Do-Young Chang ◽  
Choong-Ki Lee
Keyword(s):  
Decision Making ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Decision Making Process ◽  
Health Consciousness ◽  
Travel Decision ◽  
Moderating Role

Tourists' Attitudes Toward the Benefits of Mariculture: A Case of Decision-making in Marine Tourism in Southeast USA

2020 ◽  
Vol 15 (1) ◽  
pp. 29-45
Author(s):  
Gyunghoon Kim ◽  
Laura W. Jodice ◽  
Lauren N. Duffy ◽  
William C. Norman
Keyword(s):  
Decision Making ◽  
Product Quality ◽  
Decision Making Process ◽  
Subjective Knowledge ◽  
Marine Tourism ◽  
Environmental Contribution ◽  
Travel Decision ◽  
Responsible Tourism

While sustainable tourism and responsible tourism share commonalities of guiding principles, responsible tourism places more emphasis on the behaviors of individual actors. However, little is known about how responsible tourists' behaviors are reconciled by their attitude toward tourism products' economic, cultural, and environmental contribution to a destination. This study explores the role of the tourists' attitude toward mariculture and perception of its benefits within the context of their travel decision-making process. Framed with the theory of planned behavior, this research examines tourists' perception of shellfish mariculture in relationship to their subjective knowledge about mariculture, attitude toward product quality of mariculture, and intention to be involved in marine tourism. This study suggests that the perception of benefits of the product are important considerations when tourists decide their travel activities in coastal destinations.

scholarly journals Does Risk Awareness of COVID-19 Affect Visits to National Parks? Analyzing the Tourist Decision-Making Process Using the Theory of Planned Behavior

2021 ◽  
Vol 18 (10) ◽  
pp. 5081
Author(s):  
Bo-Hyun Seong ◽  
Chang-Yu Hong
Keyword(s):  
Decision Making ◽  
Risk Perception ◽  
Theory Of Planned Behavior ◽  
Risk Reduction ◽  
Planned Behavior ◽  
National Parks ◽  
Decision Making Process ◽  
Risk Awareness ◽  
Risk Reduction Behavior ◽  
Reduction Behavior

This study aimed to determine whether risk awareness of coronavirus disease (COVID-19) affects visits to national parks. We analyzed the tourist decision-making process during the current pandemic using the theory of planned behavior as a framework, adding variables relevant to the pandemic, such as risk perception and risk reduction behavior, to the model. Based on a literature review, we developed a research model describing the impact relationship between risk perception, the theory of planned behavior, and risk reduction behavior and tested nine hypotheses. Results of a survey of 555 visitors to two national parks supported eight of the nine hypotheses. Although the results are limited, they reaffirm the usefulness of the theory of planned behavior in explaining tourism behavior. This work is significant in that we would be able to extend the scope of subsequent research beyond a discussion of the direct effects on optimistic perceptions (bias) and risk reduction behavior as well as visit intention, by explaining the probability even in unprecedented crises such as COVID-19. Humans may be negotiating the constraints (COVID-19) or embodied tourism need through the personal bias. Furthermore, we discuss the theoretical implications of the results for tourism behavior research.

scholarly journals On the Effect of Employer Offered Leave of Work on Participation in Continuing Vocational Education and Training – Investigating the Intention-Behavior Relation

2022 ◽  
Vol 12 ◽  
Author(s):  
Fabian Rüter
Keyword(s):  
Theory Of Planned Behavior ◽  
Vocational Education ◽  
Planned Behavior ◽  
Behavioral Control ◽  
Education And Training ◽  
Vocational Education And Training ◽  
Perceived Behavioral Control ◽  
Moderating Role ◽  
And Training

The availability of time is a deciding factor for participation of adults in continuing vocational education and training (CVET). In view of the importance of time for participation, the present study investigates the impact of employer offered leave of work on employees’ participation behavior in CVET. Leave of work provides a specific timeframe for CVET by enabling the use of working time as learning time. The rationale of the intention-behavior relation as theorized by the theory of planned behavior provides the theoretical framework for the study. The theory allows the integration of individual and contextual factors (e.g., the work environment) in explaining individual behavior and the underpinning decision-making process. The theory conceptualizes time as an element of behavioral control that is required to act on an intention. Behavioral control is theorized to moderate the intention-behavior relation. Two modes of behavioral control are distinguished. We use employer offered leave of work as a proxy for actual behavioral control and the degree of perceived behavioral control regarding the availability of temporal resources to participate in CVET to investigate the theorized moderating role of behavior control on the intention-behavior relation. To test the hypotheses, two waves of panel data from the German National Educational Panel Study (NEPS) are used. Aiming at causal inferences, hybrid logit models are employed. We find that a participation intention is a significant predictor of CVET participation. However, the results provide no evidence regarding the theorized moderating role of actual behavioral control in terms of an employer offered leave of work on the intention-behavior relation. Furthermore, the results provide evidence that the degree of perceived behavioral control regarding the availability of temporal resources to participate in CVET does neither moderate the intention-behavior relation nor is a proxy for actual behavioral control. Finally, we discuss possible future developments of the theory of planned behavior by integrating action-theoretical assumptions from the value-expectancy theory.

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