Analysis of Professional Baseball and Soccer Fans’ Decision-Making Process on COVID-19: Using the Theory of Planned Behavior

2021 ◽  
Vol 84 ◽  
pp. 49-64
Author(s):  
Yun-Duk Jeong
Keyword(s):  
Decision Making ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Professional Baseball ◽  
Decision Making Process ◽  
Soccer Fans

scholarly journals Does Risk Awareness of COVID-19 Affect Visits to National Parks? Analyzing the Tourist Decision-Making Process Using the Theory of Planned Behavior

2021 ◽  
Vol 18 (10) ◽  
pp. 5081
Author(s):  
Bo-Hyun Seong ◽  
Chang-Yu Hong
Keyword(s):  
Decision Making ◽  
Risk Perception ◽  
Theory Of Planned Behavior ◽  
Risk Reduction ◽  
Planned Behavior ◽  
National Parks ◽  
Decision Making Process ◽  
Risk Awareness ◽  
Risk Reduction Behavior ◽  
Reduction Behavior

This study aimed to determine whether risk awareness of coronavirus disease (COVID-19) affects visits to national parks. We analyzed the tourist decision-making process during the current pandemic using the theory of planned behavior as a framework, adding variables relevant to the pandemic, such as risk perception and risk reduction behavior, to the model. Based on a literature review, we developed a research model describing the impact relationship between risk perception, the theory of planned behavior, and risk reduction behavior and tested nine hypotheses. Results of a survey of 555 visitors to two national parks supported eight of the nine hypotheses. Although the results are limited, they reaffirm the usefulness of the theory of planned behavior in explaining tourism behavior. This work is significant in that we would be able to extend the scope of subsequent research beyond a discussion of the direct effects on optimistic perceptions (bias) and risk reduction behavior as well as visit intention, by explaining the probability even in unprecedented crises such as COVID-19. Humans may be negotiating the constraints (COVID-19) or embodied tourism need through the personal bias. Furthermore, we discuss the theoretical implications of the results for tourism behavior research.

scholarly journals An Application of the Theory of Planned behavior (TBP) in describing Customers’ Use of Cash Cards in Points of Sale (POS)

2012 ◽  
Vol 2 (6) ◽  
pp. 239
Author(s):  
Mohammad Haghighi ◽  
Elnaz Rahrovy ◽  
Hadi Vaezi
Keyword(s):  
Decision Making ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Theory Of Planned Behaviour ◽  
Field Survey ◽  
Subjective Norms ◽  
Decision Making Process ◽  
Intention To Use ◽  
Planned Behaviour

This paper aims to investigate the use of cash cards in points of sale (POS), applying the theory of planned behavior. A field survey was conducted in Tehran, Iran. Data was collected and analyzed from 163 customers who have referred to chain stories in the area of Tehran. Findings indicate that the theory of planned behaviour is a suitable instrument to predict using cash cards by customers. In addition, multiple regression analysis revealed that attitude towards cash cards, subjective norms and perceived behavioural control have a positive and significant impact on intention to use cash cards by customers. Managers should consider various facets of customer decision-making process and try to enhance quality of provided payment services to satisfy customers. Key­words: Cash card, Consumer behavior, Service quality, Tehran

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