scholarly journals The Effects of Industry 4.0 on the Food and Beverage Industry

2020 ◽  
pp. 133-145 ◽  
Author(s):  
Yeliz DEMİR ◽  
Fusun ISTANBULLU DİNCER
Keyword(s):  
Industry 4.0 ◽  
Beverage Industry ◽  
Food And Beverage Industry ◽  
Food And Beverage

Influencing Factors on Customer Satisfaction towards American Brands in the Food and Beverage Industry in Malaysia

2016 ◽  
Vol 2 (2) ◽  
pp. 69 ◽  
Author(s):  
Nur Atiqah Rochin Demong ◽  
Abdul Kadir Othman ◽  
Salmi Bawasa
Keyword(s):  
Customer Satisfaction ◽  
Influencing Factors ◽  
Perceived Value ◽  
Perceived Quality ◽  
Kuala Lumpur ◽  
Customer Expectation ◽  
Beverage Industry ◽  
Food And Beverage Industry ◽  
Food And Beverage ◽  
Convenience Sampling

Customer satisfaction is the ultimate aim to food and beverage F&B industry as it ascertains that satisfied customers will stay loyal and reduce the amount of complaints towards their brand of choice. The main purpose of the research is to understand the influencing factors on customer satisfaction towards American brand in F&B industry in Malaysia. Convenience sampling method was used involving the respondents that consist of customers and shoppers within five mega malls in Kuala Lumpur to represent the total population of the study. The researcher used a multiple regression analysis to analyze 384 data from customers. The results indicate a positive and significant influence of all influencing factors (perceived quality, perceived value and Customer Expectation) on customer satisfaction. Customer expectation is seen to be the factor that was highly influential towards satisfaction, followed by perceived quality and perceived value. The implications of the study are discussed in the paper.

Perceived Barriers Hindering The Jordanian SMEs Operating In The Food And Beverage Industry From Engaging In E-Commerce:, An Empirical Study

2020 ◽  
pp. 365
Author(s):  
رند الضمور ◽  
اعتدال أحمد أمين ◽  
محمد أبو حشيش ◽  
غيث زعبى
Keyword(s):  
Empirical Study ◽  
Perceived Barriers ◽  
Beverage Industry ◽  
Food And Beverage Industry ◽  
Food And Beverage
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