The Middle Class Discourse and the Spread of Homo-Economicus in 1980s - How did the Market Change Society and Humans?

2018 ◽  
Vol 130 ◽  
pp. 275-334
Author(s):  
Sang Rok Lee
1997 ◽  
Vol 29 (11) ◽  
pp. 2061-2078 ◽  
Author(s):  
L M McDowell

In this paper I draw on a survey of professional employees in three of the City of London's merchant banks to assess arguments about the residential preferences and lifestyle decisions of the ‘new’ middle class. It has been argued that an increasingly polarised workforce within producer service industries has, in part, led to greater social polarisation in inner areas through the mechanism of gentrification. Further the effects of the feminisation of the labour market, especially the rise in the numbers of professional women in employment, have been adduced as a significant factor in housing-market change. A number of commentators have suggested that women in professional occupations are key players in inner-area gentrification, although the evidence here is limited. Further, middle-class anxiety about employment prospects has been identified by Lyons in a recent article in this journal as a further reason for increased preferences for inner-area locations. In this paper I assess these arguments.


Norteamérica ◽  
2018 ◽  
Vol 14 (1) ◽  
Author(s):  
Lilia Domínguez Villalobos ◽  
Mónica Laura Laura Vázquez Maggio

This article analyzes the motivations behind the migration of Mexican professionals (MPs) to the United States based on a survey to 813 MPs and places it within the frame of middle class behavior. We look into the factors behind the three most frequent motivations for MP migration: to seek a better job, gain international experience, or hoping for a better quality of life. The logistic models used here show that the neoclassical explanation consistent with the homo economicus is insufficient, since there are factors of a social and personal nature that should be taken into account. Thus, the search for a greater quality of life has as an essential component the desire to be near one’s family; and behind the motivation to acquire international experience there are a number of considerations such as limited job opportunities and a lack of an infrastructure for adequate laboral performance.


Author(s):  
Alfonso Sánchez-Romera

The media have played a key role in the dissemination of an official middle-class discourse that emerged in the People’s Republic of China two decades ago. The emergence and construction of a middle-class discourse in China will be analysed through news items published in Renmin Wang (People’s Daily Online), the digital version of the official newspaper of the Chinese Communist Party (CCP), in order to answer the question: why does the CCP promote an official middle-class discourse in China? The findings suggest that the Party-State legitimises its authority by taking different stances based on a populist nationalism that fosters a new identity consistent with neoliberal values, which goes hand in hand with the discourse of the middle class.


2018 ◽  
Vol 41 ◽  
Author(s):  
Peter DeScioli

AbstractThe target article by Boyer & Petersen (B&P) contributes a vital message: that people have folk economic theories that shape their thoughts and behavior in the marketplace. This message is all the more important because, in the history of economic thought, Homo economicus was increasingly stripped of mental capacities. Intuitive theories can help restore the mind of Homo economicus.


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