ODR
Most people in a dispute would rather use online dispute resolution (ODR) than go to court because it is less costly, more convenient, operates outside the formal court structure, and does not require legal representation. Unfortunately, these same reasons that attract most people to online dispute resolution also attract a more powerful clientele with the money to hire lawyers that have greater resources at their disposal than their less fortunate counterparts. This chapter describes a persistent problem in online dispute resolution, namely that substandard ODR presentations made by inarticulate and lesser dispute-wise disputants can make for uneven bargaining conditions, a perfect setting for human conflict. Brain-scanning technologies offer us a new perspective on gaining and maintaining attention during conflict and a model of instructional design from which inexperienced disputants can learn to prepare successful dispute-wise presentations.