Construction Basis of C2C E-commerce Credit Evaluation Index

Author(s):  
Hua Peng

C2C e-commerce rapidly develops, which is an important economic pillar. With the deepening of the network life, more and more people join the C2C e-commerce transactions. However, the credit problem of C2C e-commerce has serious hidden security problems. So, the paper analyzes the present situation of C2C e-commerce credit problem and points out the existing problems. Scientifically, systematically, validity, feasibility and comparability are taken as principles to establish the first level indicators that including commodity property, business services, and logistics services and to establish the secondary indicators that reasonable price, timely delivery and so on. Using AHP, the weight of each level indicator can be calculated. C2C e-commerce evaluation model is established. Then the model is improved on transaction amount and evaluation time, so it can provide a theoretical basis for C2C e-commerce credit evaluation system.

2017 ◽  
Vol 15 (4) ◽  
pp. 11-23 ◽  
Author(s):  
Hua Peng

C2C e-commerce rapidly develops, which is an important economic pillar. With the deepening of the network life, more and more people join the C2C e-commerce transactions. However, the credit problem of C2C e-commerce has serious hidden security problems. So, the paper analyzes the present situation of C2C e-commerce credit problem and points out the existing problems. Scientifically, systematically, validity, feasibility and comparability are taken as principles to establish the first level indicators that including commodity property, business services, and logistics services and to establish the secondary indicators that reasonable price, timely delivery and so on. Using AHP, the weight of each level indicator can be calculated. C2C e-commerce evaluation model is established. Then the model is improved on transaction amount and evaluation time, so it can provide a theoretical basis for C2C e-commerce credit evaluation system.


2021 ◽  
Author(s):  
Zhiwei Ying ◽  
Tao Yu ◽  
Yupeng Huang ◽  
Hanfu Wang ◽  
Dunnan Liu ◽  
...  

Author(s):  
Xiang Zou ◽  
Jinting Zhao ◽  
Yun Tong

This paper focuses on the construction of college students' credit evaluation system and credit risk management under the background of big data. Firstly, based on the 5C approach, this paper evaluates the personal credit of college students from 5 dimensions and 24 indicators, which finally contribute to the establishment of the credit evaluation system for college students. Then, the partial least squares method is used to build the structural equation model to evaluate the effectiveness of the credit evaluation system for college students. According to the in-depth analysis of PSL-SEM, the factors that affect the credit risk of college students are effectively evaluated, and it has contributed to the establishment and improvement of the credit system of college students. Keywords: Personal Credit, Credit Evaluation, Credit Risk, 5C Approach, PLS-SEM.


2014 ◽  
Vol 687-691 ◽  
pp. 4984-4989
Author(s):  
Chen Xing Bai

Focusing on the lack of credit scoring system and credit evaluation model, the paper builds <qualitative perception, quantitative perception> reputation tuple based on perceived credibility of the buyer. Qualitative perception is six indicators assembly, including shop image, customer communication, payment, whether to join the consumer protection service , whether to join the Commercial Union and feedback comment; Quantitative perception is three indicators assembly, including buyer credit , the transaction value of the goods and evaluation time. Through analyzing of the case, reputation tuple can be more objective, more scientific, more comprehensive response to the seller's real credibility.


2014 ◽  
Vol 989-994 ◽  
pp. 4980-4984
Author(s):  
Xi Kun Liang ◽  
Li Min Tao

Based on the brief introduction of the credit evaluation system for the primary e-commerce platforms, the advantages and disadvantages of the existing systems were analyzed in details. Moreover, some important problems of e-commerce credit evaluation were systematically discussed, which include the uniform standard of rating scales and marks, the pattern of product rating, the evaluating model and algorithm of sellers and customers credit, etc. A complete credit evaluating model was constructed and an effective credit evaluating method was given. They can be selected as the reference for the practice of credit evaluation for e-commerce.


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