An Exploratory Study of Factors Affecting Consumer International Online Shopping Behavior

2014 ◽  
Vol 10 (2) ◽  
pp. 45-60 ◽  
Author(s):  
Pingjun Jiang ◽  
David B. Jones
Keyword(s):  
Empirical Investigation ◽  
Online Shopping ◽  
Shopping Behavior ◽  
Factors Affecting ◽  
Online Purchases ◽  
Attitudinal Factors ◽  
High Preference ◽  
Online Shoppers ◽  
Online Stores ◽  
Online Shopping Behavior

Few studies in the literature on electronic commerce provide empirical investigation of consumer behavior in the international online shopping context. This study identifies and discusses factors that influence international online purchases and profile the characteristics of those who purchase and those who do not purchase from online stores overseas in three main categories: the online shopping experiential factors, the international shopping motivational factors, and the international trust attitudinal factors. The international online shoppers tend to highly trust foreign vendors and have high preference of and confidence in online shopping. More importantly, these shoppers are knowledge of shopping sites' hosting countries and strongly believe in those sites' global propensity. The paper makes contributions towards new knowledge and understanding of how international online shoppers differ from non-shoppers.

Empirical investigation of factors affecting online shopping behavior

2021 ◽  
Vol 7 (3D) ◽  
pp. 363-377
Author(s):  
Qaribu Yahaya Nasidi ◽  
Muhamad Fazil bin Ahmad ◽  
Murtala Garba ◽  
Isyaku Hassan ◽  
Musa Barau Gamji
Keyword(s):  
Online Shopping ◽  
Perceived Usefulness ◽  
Shopping Behavior ◽  
Factors Affecting ◽  
Online Risk ◽  
Online Sales ◽  
Online Shoppers ◽  
Negative Effect ◽  
Online Stores ◽  
Online Shopping Behavior

This study aims to examine advertising, online risk, perceived usefulness, and reliability as factors affecting online shopping behavior among subscribers of online stores in Nigeria. This research adopted a quantitative approach in which a self-administered questionnaire was used to collect data. The respondents consist of 375 subscribers of online stores who had prior online shopping experiences from an online store based in Nigeria. The study used Smart-PLS for data analysis. The findings revealed that advertising and perceived usefulness have a significant positive effect on online shopping behavior. On the other hand, online risk has a negative effect on online shopping behavior. Additionally, there is a positive relationship between reliability and online shopping behavior. This research could be a valuable guideline for online firms to make informed decisions on how to increase online sales. Additionally, this research could advance online shoppers’ knowledge, particularly Nigerians, regarding online shopping.

scholarly journals Research on Factors Affecting to Customers’ Intention to Online Shopping: Empirical Evidence in Vietnam Emerging Economy

2020 ◽  
Vol 17 ◽  
Keyword(s):  
Empirical Evidence ◽  
Behavioral Intention ◽  
Online Shopping ◽  
Emerging Economy ◽  
Shopping Behavior ◽  
Factors Affecting ◽  
Doing Business ◽  
Proposed Model ◽  
Online Shoppers ◽  
Online Shopping Behavior

The aim of study is to research the factors affecting customers’ intention to online shopping in Vietnam emerging economy. The study integrates TAM and TPB in that it added the reliability- law factor as a formative factor. The study’s results demonstrate that reliability –law factor greatly affects to the online shoppers’ behavioral intention. The study’s results indicate that the proposed model is applicable to measure the intention for online shopping of consumers in Vietnam, and finally it is concluded in this research that extending TPB and TAM with a reliability – law factor may be useful to know online shopping behavior and the intention of Vietnam’s consumers. Some recommendations are also suggested to the relevant state offices of Vietnam and the companies doing business in online shopping sector.

Consumer Perceptions of Factors Affecting Online Shopping Behavior

2021 ◽  
Vol 19 (2) ◽  
pp. 1-16
Author(s):  
Musrat Siyal ◽  
Saeed Siyal ◽  
Jun Wu ◽  
Debajyoti Pal ◽  
Muhammad Mujahid Memon
Keyword(s):  
International Students ◽  
Technology Acceptance ◽  
Purchase Intention ◽  
Financial Risk ◽  
Online Shopping ◽  
Ease Of Use ◽  
Shopping Behavior ◽  
Chinese Consumers ◽  
Factors Affecting ◽  
Online Shopping Behavior

Online shopping is an emerging trend throughout the world. Likewise, it is used in China among Chinese consumers, but not all foreigners use it frequently due to several factors. This study discussed those factors which cause hindrance for foreigners to use online shopping and their behavior towards it. To do so, the authors have proposed the model by extending the technology acceptance model (TAM). The data were collected from the international students in China through a survey questionnaire and analyzed by SPSS to draw the results of the proposed relationships. The findings show that the online shopping behavior of international students in China is negatively related to financial risk and positively related to trust and ease of use. Moreover, purchase intention mediates these relationships. The results will be useful for consumers and online sellers to retain existing consumers and attract more foreigners studying in China. Moreover, the paper mentioned the implications and future directions of the study.

Difficulty in Transition

2021 ◽  
pp. 1144-1156
Author(s):  
Chand Prakash Saini
Keyword(s):  
Online Shopping ◽  
Shopping Behavior ◽  
Social Risk ◽  
Security Risk ◽  
Online Retailing ◽  
Privacy Risk ◽  
Security Risks ◽  
Online Shoppers ◽  
Product Risk ◽  
Online Shopping Behavior

The purpose of this article is to identify and study various risks that stop potential online shoppers to shop online. A total of 268 potential online shoppers were personally surveyed with a structured questionnaire. These respondents were from Gurgaon city. Exploratory factor analysis and regression analysis were used to assess the potential consumers' risk perception towards online retailing. It was found that potential online shoppers considered product risk, privacy risk, time risk, social risk, and security risk to be important while thinking of online shopping. Among all these risks security risks were found to be on potential online buyers' minds followed by product risk, social risk, privacy risk, and time risk. Online shopping behavior was the dependent variable in the study.

Difficulty in Transition

2020 ◽  
Vol 10 (2) ◽  
pp. 17-29
Author(s):  
Chand Prakash Saini
Keyword(s):  
Online Shopping ◽  
Shopping Behavior ◽  
Social Risk ◽  
Security Risk ◽  
Online Retailing ◽  
Privacy Risk ◽  
Security Risks ◽  
Online Shoppers ◽  
Product Risk ◽  
Online Shopping Behavior

The purpose of this article is to identify and study various risks that stop potential online shoppers to shop online. A total of 268 potential online shoppers were personally surveyed with a structured questionnaire. These respondents were from Gurgaon city. Exploratory factor analysis and regression analysis were used to assess the potential consumers' risk perception towards online retailing. It was found that potential online shoppers considered product risk, privacy risk, time risk, social risk, and security risk to be important while thinking of online shopping. Among all these risks security risks were found to be on potential online buyers' minds followed by product risk, social risk, privacy risk, and time risk. Online shopping behavior was the dependent variable in the study.

The Roles of Constraint-Based and Dedication-Based Influences on User's Continued Online Shopping Behavior

2012 ◽  
Vol 15 (3) ◽  
pp. 1177-1200
Author(s):  
Su-Chao Chang ◽  
Chi-Min Chou
Keyword(s):  
Online Shopping ◽  
Perceived Usefulness ◽  
Shopping Behavior ◽  
Positive Effects ◽  
Online Shoppers ◽  
Online Shopping Behavior ◽  
Website Interactivity ◽  
Relationship Investment ◽  
Intention To Continue

The objective of this study was to determine empirically the role of constraint-based and dedication-based influences as drivers of the intention to continue using online shopping websites. Constraint-based influences consist of two variables: trust and perceived switching costs. Dedication-based influences consist of three variables: satisfaction, perceived usefulness, and trust. The current results indicate that both constraint-based and dedication-based influences are important drivers of the intention to continue using online shopping websites. The data also shows that trust has the strongest total effect on online shoppers' intention to continue using online shopping websites. In addition, the results indicate that the antecedents of constraint-based influences, technical bonds (e.g., perceived operational competence and perceived website interactivity) and social bonds (e.g., perceived relationship investment, community building, and intimacy) have indirect positive effects on the intention to continue using online shopping websites. Based on these findings, this research suggests that online shopping websites should build constraint-based and dedication-based influences to enhance user's continued online shopping behaviors simultaneously.

Identifying the Ideal Types of Online Shoppers

2020 ◽  
Vol 12 (2) ◽  
pp. 59-78
Author(s):  
Eeva Kettunen ◽  
Tiina Kemppainen ◽  
Matias Lievonen ◽  
Markus Makkonen ◽  
Lauri Frank ◽  
...  
Keyword(s):  
Online Shopping ◽  
Ideal Type ◽  
Shopping Behavior ◽  
Ideal Types ◽  
Theoretical Contribution ◽  
Specific Category ◽  
Online Shoppers ◽  
Practical Standpoint ◽  
Online Shopping Behavior ◽  
The Ideal

The tremendous increase in online shopping has created a growing demand to understand online shopping behavior. This study contributes to this understanding by identifying ideal types among online shoppers. An ideal type is an analytical construct used to ascertain similarities and deviations to concrete cases in an individual phenomenon. Theoretically, the study draws from different perspectives to create a multifaceted view of online shoppers. The purpose is not to categorize online shoppers under a specific category but rather to help understand different typically occurring online shopping behaviors. Through thematic analysis of the data from 31 participants, this study presents five ideal types of online shoppers: conservative shoppers, rational shoppers, hedonistic shoppers, spontaneous shoppers, and vanguard shoppers. The formed ideal types serve as the main theoretical contribution of this study. From a practical standpoint, implications for online shop providers on how to accommodate the needs of each ideal type are provided.

Sign in / Sign up

Export Citation Format

Share Document