photography composition
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Author(s):  
João Fragoso e Castro ◽  
Paulo Bernardino Bastos ◽  
Heitor Alvelos

Movies are stories that convey the viewer to intensely experiment deep-rooted emotional messages. Film contents are predominantly delivered through vision and audition perceptive channel senses, with a wide gamma of colour sets and sound atmospheres managed to create moods, able as well to generate equilibrium awareness effects, as motion pictures glide through our attention. They can trigger emotions, thoughts and memories, derived of personal ecosystem attention structures. Distinct behaviours at the message interpretation are predisposed by cultural antecedents, validation associations and a reflection of individual emotions. Communication is a process of interaction, that leads the individual to establish perceptual and cognitive relationships with the transmitted message, such as: sensing, selecting and signifying. Therefore, meanings generated by the movie scene unravelling can be enhanced by detailed scenic cinema photography composition, as well through electing specific hue palette, saturation and brightness on image implementation, features that drive to conform an involving narrative, modulating the communication space mediation on movie creation. The semiotic field understanding, at cinema photography aesthetics and color-grading, bring about new insights of how to achieve meaningful messages, that can produce enjoyment and connection between people, within the cinematic masterpiece.


2018 ◽  
Vol 3 (1) ◽  
pp. 43
Author(s):  
Fikri Abdillah ◽  
Wegig Murwonugroho

<p>Abstract<br />The 4-Dimensional Trend in Visual Communication Design. Visual Communication Design explains how humans communicate through visual imagery. In recent years, 4-dimensional objects have begun to emerge in the design trend of 2017 is quite a lot of appear in the works of visual communication design. Visual trends in previous visual communications design have begun to be widely used and  applied to a visual display,<br />the lack of a new style in visual communication design makes the visual appearance bored and less attractive to be a problem for some designers. Many large and wellknown companies use 4D design objects in their works, such as Nike, Adidas, Suzuki, Nvidia. This paper describes more deeply about the development and applications of 4D in visual communication design. The method used in this study by studying the theory<br />and review the work in phenomenology. The result that 4D is much different from preexisting trends because this style of design forms a detailed and realistic impression by using perfect materials, textures, lighting and shadows. But there are some shortcomings that have 4D that some of them is the length of time work in producing a complex 4D object and the knowledge of animation, shapes, photography, composition, basic tools and others, needed to make 4D design would take a long time to learn.</p><p> </p><p><strong>Abstrak</strong><br />Tren 4 Dimensi dalam Desain Komunikasi Visual. Desain Komunikasi Visual menjelaskan tentang bagaimana manusia berkomunikasi melalui citra visual. Dalam beberapa tahun belakangan ini, objek 4 dimensi mulai bermunculan pada tren desain tahun 2017 ini cukup banyak muncul pada karya-karya desain komunikasi visual. Tren visual pada desain  omunikasi visual sebelumnya sudah mulai banyak digunakan dan di terapkan pada tampilan sebuah visual, kurangnya gaya baru dalam desain komunikasi<br />visual membuat tampilan sebuah visual terasa bosan dan kurang menarik tentunya menjadi masalah bagi beberapa desainer. Banyak perusahaan besar dan ternama yang menggunakan objek 4D desain dalam karya-karyanya, seperti Nike, Adidas, Suzuki, Nvidia, dan lain-lain. Makalah ini memaparkan lebih dalam mengenai perkembangan maupun penerapan 4D dalam desain komunikasi visual. Metode yang digunakan dalam<br />penelitian ini dengan cara mengkaji teori dan mengkaji karya secara fenomenologi. Hasilnya adalah bahwa 4D jauh berbeda dari tren yang sudah ada sebelumnya karena gaya desain ini membentuk kesan detail dan realistis dengan menggunakan material, tekstur, pencahayaan dan bayangan yang sempurna. Namun ada beberapa kekurangan<br />yang dimiliki 4D yaitu beberapa di antaranya adalah lamanya waktu pengerjaan dalam menghasilkan sebuah objek 4D yang kompleks dan pengetahuan tentang animasi, bentuk, fotografi, komposisi, basic tools dan lain-lain, diperlukan untuk membuat desain 4D tentunya membutuhkan waktu yang lama untuk mempelajarinya. <br /><br /></p>


2014 ◽  
Vol 19 (1) ◽  
pp. 9-21
Author(s):  
Yong-Sub Choi ◽  
Dae-Hyun Park ◽  
Yoon Kim

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