E-Commerce Marketing Strategy & Industrial Packaging Design to Increase Profit for Bontang Manggrove Syrup Products in Tanjung Laut Indah Village, Bontang City

The business industry of the product of the fruit syrup ovata mangrove is an effort belonging to Ibu Amirah, the head of the Fragrant Leaf group (Paguyuban usaha Mangrove village in Tanjung Laut Indah, South Bontang, Bontang City, East Kalimantan province. In the implementation of the activities successfully identified and resolved several problems of the partner namely processing, the provision of business tools processing of mangrove syrup, identification of packaging design shortage, advertisement production of mangrove fruit syrup in the e-site Commerce and demonstration of how to process e commerce and social media sites. In the overall stages of activity, the team of devotion also coordinates and interviews with the forestry service of the province of East Kalimantan which became the authorized institution in the management of the mangrove fruit syrup and its cultivation in the city of Bontang. Hopefully in this stage, partners can independently add products, conduct sales control, and use e commerce sites to the fullest without relying on the team.

Selection of Industrial Packaging System in Closed-loop Automotive Supply Chains

The corporate decisions in the field of packaging aim to find and determine the optimal packaging functions and expenses at the same time. One-way packaging is also used in the practice, but returnable packaging is more common in the outbound flow of the automotive engine manufacturer companies. In addition, it can happen that packaging devices originally designed for one way are used multiple times, because the technical condition of the packaging ensures the repeated usage and the other way around. Transport distance is an important aspect while choosing the right packaging system, but according to our investigation the ratio between the purchasing cost of a new device and the cost of backwards transportation should also influence this decision. Therefore, the scope of this paper is to give a model of the cost structure of returnable industrial packaging operating in a closed loop system. The total cost will be especially determined by the return ratio, cost of return transport and planned number of uses.