Research of Website Optimization Strategy Based on Search Engine

2013 ◽  
pp. 443-449 ◽  
Author(s):  
Weiming Yang ◽  
Pan Mengchen
Keyword(s):  
Search Engine ◽  
Optimization Strategy

A Study of Website Optimization Strategy and Implementation

2011 ◽  
Vol 268-270 ◽  
pp. 829-834 ◽  
Author(s):  
Li Hsing Ho ◽  
Meng Huang Lu ◽  
Hui Yi Ho ◽  
Tien Fu Peng
Keyword(s):  
Search Engine ◽  
Web Sites ◽  
Optimization Strategy ◽  
Search Engine Marketing ◽  
Keyword Advertising ◽  
Internet Users ◽  
Search Marketing ◽  
Reservation System ◽  
Set Up ◽  
Hotel Accommodation

Internet users will usually use search engine to find the relevant traveling information before planning the trip, and search for suitable hotels and book hotel accommodation rooms in advance through the internet reservation system .The hotel website search engine marketing strategy has become an important part of the hotel marketing management. The study found that " research and implementation methods have obvious actual benefit", “recommend to conduct some of the implementation methods prior to the building of Web site ", " in Blog Article Marketing, ‘Sina Blog " import flow is high ", "in Free Platform And BBS marketing, ‘PChome & ebay " import flow is high etc; Researchers suggest the hotel sites operators continue to implement the hotel Web sites search marketing in the future through methods such as "assist with paying keyword advertising marketing" and "add more links to external website", "set up their own official blog" and " and “conduct Facebook, Plurk Twitter marketing” and etc.

For Search Engine Optimization Strategy Analysis of Website Design

2014 ◽  
Vol 519-520 ◽  
pp. 383-386
Author(s):  
Xi Jie Yin ◽  
Jian Guo Xu ◽  
Xiao Feng Zhao
Keyword(s):  
Search Engine ◽  
Website Design ◽  
Optimization Strategy ◽  
Strategy Analysis ◽  
Page Rank ◽  
Search Engine Optimization ◽  
Factors Influencing ◽  
Main Factors ◽  
Promotion Process ◽  
Project Search

Whether on a company's website or personal website, there will be a optimization and promotion process, which is a systematic project. Search Engine Optimization (SEO) is one of the mainstream technologies in the field. From the perspective of the working principles of the search engine, this thesis aims to analyze sorting methods of the search engines and find out the main factors influencing the page rank, and then to analyze the structure, content, site navigation, keywords, strategy and optimization of links of the website, etc., and to put forward relevant optimization strategy.

scholarly journals Why Optometrists Need to be Blogging

2020 ◽  
Vol 82 (1) ◽  
pp. 113-115
Author(s):  
Rhona Lahey ◽  
Cameron Martel
Keyword(s):  
Search Engine ◽  
Brand Awareness ◽  
Optimization Strategy ◽  
Search Engine Optimization

We are huge proponents of blogging for Optometry practices. It has proven to be one of the most effective ways to generate new traffic, increase brand awareness, and attract new patients. That’s why we have made it one of the pillars of our SEO (search engine optimization) strategy.

scholarly journals Behavioral Aspects: Search Engine optimization Strategy focusing for new entrants

2021 ◽  
Vol 12 (11) ◽  
pp. 1579-1589
Author(s):  
S. Namdhini, Et. al.
Keyword(s):  
Social Network ◽  
Search Engine ◽  
The Internet ◽  
Optimization Strategy ◽  
Web Traffic ◽  
Search Engine Optimization ◽  
New Entrants ◽  
To Come ◽  
The Web ◽  
Made In

The main objective of this research is to identify the problems faced in marketing and sales of industrial flooring products in speciality flooring chemicals industries. The major problems that was noticed here was that industries that use flooring stick to existing supplier or purchasing from supplier who are already in market. Understanding this problem for new entrants, a strategy was developed for marketing to overcome the obstacle faced by new industrial flooring companies. To indentify further details on this, a survey was conducted mostly among industries and few restaurants to come to a conclusion on the decision factor for strategy and analysed responses highlighted the reason for not using and also why do they stick to existing supplier if they are using industrial flooring. The suggestion that has been made in this report is use of an effective search engine optimization strategy (SEO) will increase the web traffic to 50% of those who use the internet these days for such purpose. Once this done next is to implement social sales that is educate, social network and engage which can be used to make them aware about the necessity of industrial flooring which increases sales by almost 40%. All these plans may be different in names by they come under the concept of Account Based Marketing (ABMs) which is developing and effective marketing strategy that has constructive impact on company’s revenue.

Who owns a personal home page?

2003 ◽  
Vol 62 (2) ◽  
pp. 121-129 ◽  
Author(s):  
Astrid Schütz ◽  
Franz Machilek
Keyword(s):  
Search Engine ◽  
Home Page ◽  
Sampling Strategies ◽  
Home Pages ◽  
Personal Home Pages ◽  
Age And Sex

Research on personal home pages is still rare. Many studies to date are exploratory, and the problem of drawing a sample that reflects the variety of existing home pages has not yet been solved. The present paper discusses sampling strategies and suggests a strategy based on the results retrieved by a search engine. This approach is used to draw a sample of 229 personal home pages that portray private identities. Findings on age and sex of the owners and elements characterizing the sites are reported.

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