Price Forecasting with Deep Learning in Business to Consumer Markets

2021 ◽  
pp. 565-580
Author(s):  
Emre Eğriboz ◽  
Mehmet S. Aktaş
Keyword(s):  
Deep Learning ◽  
Price Forecasting ◽  
Consumer Markets ◽  
Business To Consumer

Deep Learning and Wavelets for High-Frequency Price Forecasting

2018 ◽  
pp. 385-399 ◽  
Author(s):  
Andrés Arévalo ◽  
Jaime Nino ◽  
Diego León ◽  
German Hernandez ◽  
Javier Sandoval
Keyword(s):  
Deep Learning ◽  
High Frequency ◽  
Price Forecasting

A deep learning ensemble approach for crude oil price forecasting

2017 ◽  
Vol 66 ◽  
pp. 9-16 ◽  
Author(s):  
Yang Zhao ◽  
Jianping Li ◽  
Lean Yu
Keyword(s):  
Deep Learning ◽  
Crude Oil ◽  
Oil Price ◽  
Price Forecasting ◽  
Crude Oil Price ◽  
Ensemble Approach

scholarly journals Theoretical Foundations of the First Purchase in Marketing

2021 ◽  
Vol 61 (5) ◽  
pp. 13-25
Keyword(s):  
Initial Step ◽  
Consumer Decision Making ◽  
Important Process ◽  
Consumer Experience ◽  
Consumer Markets ◽  
Future Consumption ◽  
Business To Consumer ◽  
First Time ◽  
Business To Business ◽  
Theoretical Foundations

Consumer decision making as an important process in marketing sphere has been discussed in detail, but so far researchers as a rule have not focused the attention on how the purchase happens for the very first time. The current text is an attempt to develop the foundations and to make a conceptual framework of the first purchase in marketing and to outline its significance for current or future consumption, especially for the fast-moving consumer goods (FMCG). Together with a review of the extent to which the first purchase is considered and interpreted in the academic tradition in the field (and in practice), an attempt has been made to outline it as a phenomenon, since it can have significant benefits for better understanding consumer behavior and the further improvement of marketing communications. With this regard, it can be assumed that the first purchase is the initial step of acquiring consumer experience, which determines whether the product will continue to be purchased or not. Of course, all this is largely valid for the b2c (business to consumer) markets, for the products for individual and household consumption, and for the b2b (business to business) ones the particularities may differ significantly and need to be a subject of additional research efforts.

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