The Research of Product Design Evaluation Method Based on Brand Intention Recognition

Author(s):  
Mei Yu Zhou ◽  
Chaoxiang Yang ◽  
Jue Wu
2014 ◽  
Vol 1044-1045 ◽  
pp. 1855-1858
Author(s):  
Wan Yu Zhang ◽  
Sui Huai Yu ◽  
Wei Ping He ◽  
Xin Liu ◽  
Ming Lei Zhao

For a more scientifically evaluate of home appliance product design, on basis of determining the evaluation index, Fuzzy AHP (Fuzzy-Analytic Hierarchy Process) comprehensive evaluation method is used to converse qualitative index to quantitative index, establish a home appliance product design evaluation model, overcome subjectivity and arbitrariness of evaluation, and scientifically realize the evaluation of home appliance product design. Research shows that the evaluation system can easily actualize the evaluation of home appliance product design conveniently and effectively.


2011 ◽  
Vol 230-232 ◽  
pp. 654-658
Author(s):  
Zhen Ya Wang ◽  
He Shan Liu ◽  
Hui Hui Shi ◽  
Hua Liu

Automobile design evaluation is the concrete application of the existing evaluation methods in the automobile design area to obtain concrete conclusions. This paper through the study of eye tracking technology and product design evaluation, then use examples to analyze and demonstrate the application of eye tracking in the automobile design evaluation, in order to summarize a product design evaluation process.


2021 ◽  
Vol 2021 ◽  
pp. 1-9
Author(s):  
Jiansong Fang ◽  
Wei Deng

With the development of virtual reality technology, people are increasingly aware that the combination of virtual reality technology and product design can enable companies to obtain stable profits and maintain long-term competitive advantages. And design evaluation plays a pivotal role in a large number of important decisions in product development. This article takes Lingnan culture and cultural products as an example, combining virtual reality technology with the design of Lingnan cultural and creative products, verifies the effectiveness and rationality of the virtual evaluation system of Lingnan cultural products through the evaluation of examples of Lingnan cultural products, and proposes amendments to the evaluation case. This paper constructs a product design evaluation system based on virtual reality technology and designs a theoretical model VR, which is the application of virtual reality technology in product design evaluation. The PDES system expounds the idea and method of constructing the system model. This paper studies the evaluation object, evaluation content, evaluation method, evaluation platform, and manifestation of evaluation results of the Lingnan cultural product virtual evaluation system and builds the framework of the Lingnan cultural product virtual evaluation system. This paper studies the product display method based on virtual reality technology and realizes the three-dimensional display of products on the Internet and the design of user interaction in virtual reality. In this paper, the two algorithms BRSK and SURF are used together, and the multiscale expression characteristics of BRISK in space and the rotation invariant characteristics of SURF are used. Experimental research shows that, compared with the pure BRISK algorithm, the rotation performance of the method in this paper can be seen through the experimental results in this paper to have better accuracy. The method in this paper ensures the accuracy and accuracy of matching as much as possible.


2020 ◽  
Vol 8 (01) ◽  
pp. 307-313
Author(s):  
Xianshu Leng ◽  
Hong Zhang ◽  
Ding Feng

Pay attention to the home living environment of low-and middle-income groups, study the user-centered design evaluation method to guide the design of home chairs suitable for low-and middle-income groups. Introducing Analytic Hierarchy Process(AHP)into home chairs’ design evaluation, it establishes a different layer and different elements structure model based on sensory experience, behavioral experience, emotional experience and economic experience from the point of user experience. Scoring each element, it calculates and determines the weight value of every element, and forms an evaluation method of home chairs for low-and middle-income Groups. Using the method to evaluate the design schemes of 3 home chairs, it obtains the optimal scheme. Then, surveying the market sales data to verify the accuracy of the result. The evaluation method consists of four major elements: sensory experience(B1), 27%; behavior experience(B2), 41%; emotional experience(B3), 10%; economic experience(B4), 22%. The method can effectively solve the complex comparison of multiple elements in design evaluation and provide a comprehensive method combining qualitative and quantitative methods for product design, and provides reference for products design and evaluation of the same type


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