The Research of Automobile Design Evaluation Method Based on the Eye Tracking System Technology

2011 ◽  
Vol 230-232 ◽  
pp. 654-658
Author(s):  
Zhen Ya Wang ◽  
He Shan Liu ◽  
Hui Hui Shi ◽  
Hua Liu
Keyword(s):  
Eye Tracking ◽  
Product Design ◽  
Evaluation Method ◽  
Tracking System ◽  
Evaluation Process ◽  
Evaluation Methods ◽  
Design Evaluation ◽  
System Technology ◽  
Automobile Design ◽  
Tracking Technology

Automobile design evaluation is the concrete application of the existing evaluation methods in the automobile design area to obtain concrete conclusions. This paper through the study of eye tracking technology and product design evaluation, then use examples to analyze and demonstrate the application of eye tracking in the automobile design evaluation, in order to summarize a product design evaluation process.

scholarly journals An Aesthetic Measurement Approach for Evaluating Product Appearance Design

2020 ◽  
Vol 2020 ◽  
pp. 1-15
Author(s):  
Peng Liu ◽  
Kun Wang ◽  
Kun Yang ◽  
Han Chen ◽  
Anran Zhao ◽  
...  
Keyword(s):  
Eye Tracking ◽  
Product Design ◽  
Evaluation Method ◽  
Psychological Theory ◽  
Emotional Design ◽  
Aesthetic Perception ◽  
Aesthetic Evaluation ◽  
Appearance Design ◽  
Tracking Technology ◽  
Product Appearance

After completing the market positioning of products, catering for the functional and emotional needs of consumers is the key to achieve the success of product design. In the present study, the psychological theory is employed to screen the subjects and quantitatively evaluate the alternative design schemes to ensure the optimal design scheme. Then, an evaluation method of product appearance design based on eye tracking and aesthetic perception measurement is obtained. With the design of campus street lamp as an example, this paper evaluates the appearance design of products using emotional measurement and eye tracking technology. IAPS is used to screen out the participants who can represent the emotions and aesthetic experience of the public. Subsequently, the index system of aesthetic evaluation is established according to aesthetic theory, and the transformation relationship between aesthetic evaluation index and physiological eye movement index is determined. Finally, the eye tracking technology is used to evaluate the aesthetic feeling of each alternative, and the best design schemes are obtained. This study aims to explore a simple, practical, and low-cost product design evaluation method. As a hotspot in the research field of product design methodology, emotional design has broad prospects for application. Moreover, this paper also proposes a new direction for the development of emotional design research, which is based on quantitative analysis with the supplement of qualitative analysis.

A Literature Review of Using Eye Tracking Technology in Fashion and Product Design

2014 ◽  
Vol 536-537 ◽  
pp. 1662-1665 ◽  
Author(s):  
Jia Nan Zhang ◽  
Lei Du ◽  
Yong Xie ◽  
Feng Yuan Zou
Keyword(s):  
Literature Review ◽  
Eye Tracking ◽  
Product Design ◽  
Self Report ◽  
Tracking Technology

Evaluation of fashion and product design has been one of the most prominent factors among designers and researchers. Unfortunately, they usually evaluate their design by self-report that is relatively subjective. Research using eye tracking technology has begun to lead a objective way in which where and when the participants look at. The present paper reviews some publications of eye tracking technology in fashion and product design, identifies directions for further research in this growing field.

Product Design Evaluation of Home Appliances Based on Fuzzy-AHP

2014 ◽  
Vol 1044-1045 ◽  
pp. 1855-1858
Author(s):  
Wan Yu Zhang ◽  
Sui Huai Yu ◽  
Wei Ping He ◽  
Xin Liu ◽  
Ming Lei Zhao
Keyword(s):  
Product Design ◽  
Evaluation System ◽  
Design Research ◽  
Evaluation Method ◽  
Comprehensive Evaluation ◽  
Fuzzy Ahp ◽  
Evaluation Model ◽  
Design Evaluation ◽  
Home Appliance ◽  
Qualitative Index

For a more scientifically evaluate of home appliance product design, on basis of determining the evaluation index, Fuzzy AHP (Fuzzy-Analytic Hierarchy Process) comprehensive evaluation method is used to converse qualitative index to quantitative index, establish a home appliance product design evaluation model, overcome subjectivity and arbitrariness of evaluation, and scientifically realize the evaluation of home appliance product design. Research shows that the evaluation system can easily actualize the evaluation of home appliance product design conveniently and effectively.

Quantifying the qualities of aesthetics in product design using eye-tracking technology

2015 ◽  
Vol 49 ◽  
pp. 31-43 ◽  
Author(s):  
Shahabeddin Khalighy ◽  
Graham Green ◽  
Christoph Scheepers ◽  
Craig Whittet
Keyword(s):  
Eye Tracking ◽  
Product Design ◽  
Tracking Technology

How to Build a Low-Cost Eye-Tracking System

2012 ◽  
Vol 20 (1) ◽  
pp. 18-23
Author(s):  
Davin Pavlas ◽  
Heather Lum ◽  
Eduardo Salas
Keyword(s):  
Data Analysis ◽  
Eye Movements ◽  
Eye Tracking ◽  
Scientific Community ◽  
Tracking System ◽  
Low Cost ◽  
Gaze Patterns ◽  
Tracking Technology

Eye tracking, previously the purview of well-funded laboratories, is now available to any individual who wishes to study gaze patterns. Advances in eye-tracking technology have made it possible for those with meager budgets but an abundance of motivation to engage in studies that examine participants’ eye movements and fixations. This article presents a how-to guide for creating low-cost eye-tracking solutions and includes discussion of optical hardware, tracking software, and data analysis programs. The wider availability of eye-tracking technology ensures that the broader scientific community has access to techniques that can inform design and enhance research.

Bicyclist biomotion visibility aids: a 3D eye-tracking analysis

2017 ◽  
Vol 29 (2) ◽  
pp. 262-269 ◽  
Author(s):  
Timothy Stapleton ◽  
Helen Sumin Koo
Keyword(s):  
Eye Tracking ◽  
Tracking System ◽  
Eye Gaze ◽  
Content Type ◽  
Clothing Design ◽  
Post Hoc ◽  
And Control ◽  
3D Eye Tracking ◽  
Coordinate Data ◽  
Tracking Technology

Purpose The purpose of this paper is to investigate the effectiveness of biomotion visibility aids for nighttime bicyclists compared to other configurations via 3D eye-tracking technology in a blind between-subjects experiment. Design/methodology/approach A total of 40 participants were randomly assigned one of four visibility aid conditions in the form of videos: biomotion (retroreflective knee and ankle bands), non-biomotion (retroreflective vest configuration), pseudo-biomotion (vertical retroreflective stripes on the back of the legs), and control (all-black clothing). Gaze fixations on a screen were measured with a 3D eye-tracking system; coordinate data for each condition were analyzed via one-way ANOVA and Tukey’s post-hoc analyses with supplementary heatmaps. Post-experimental questionnaires addressed participants’ qualitative assessments. Findings Significant differences in eye gaze location were found between the four reflective clothing design conditions in X-coordinate values (p<0.01) and Y-coordinate values (p<0.05). Practical implications This research has the potential to further inform clothing designers and manufacturers on how to incorporate biomotion to increase bicyclist visibility and safety. Social implications This research has the potential to benefit both drivers and nighttime bicyclists through a better understanding of how biomotion can increase visibility and safety. Originality/value There is lack of literature addressing the issue of the commonly administered experimental task of recognizing bicyclists and its potential bias on participants’ attention and natural driving state. Eye-tracking has the potential to implicitly determine attention and visibility, devoid of biases to attention. A new retroreflective visibility aid design, pseudo-biomotion, was also introduced in this experiment.

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