Graphical Evolutionary Game for Information Diffusion in Heterogeneous Social Networks

Author(s):  
Katia Sycara ◽  
Paul Scerri ◽  
Anton Chechetka

In this chapter, we explore the use of evolutionary game theory (EGT) (Weibull, 1995; Taylor & Jonker, 1978; Nowak & May, 1993) to model the dynamics of adaptive opponent strategies for large population of players. In particular, we explore effects of information propagation through social networks in Evolutionary Games. The key underlying phenomenon that the information diffusion aims to capture is that reasoning about the experiences of acquaintances can dramatically impact the dynamics of a society. We present experimental results from agent-based simulations that show the impact of diffusion through social networks on the player strategies of an evolutionary game and the sensitivity of the dynamics to features of the social network.


2019 ◽  
Vol 30 (11) ◽  
pp. 1950094 ◽  
Author(s):  
Jianye Yu ◽  
Junjie Lv ◽  
Yuanzhuo Wang ◽  
Jingyuan Li

Information dissemination groups, especially those disseminating the same kind of information such as advertising, product promotion, etc., compete with each other when their information spread on social networks. Most of the existing methods analyze the dissemination mechanism mainly upon the information itself without considering human characteristics, e.g. relation networks, cooperation/defection, etc. In this paper, we introduce a framework of social evolutionary game (SEG) to investigate the influence of human behaviors in competitive information dissemination. Coordination game is applied to represent human behaviors in the competition of asynchronous information diffusion. We perform a series of simulations through a specific game model to analyze the mechanism and factors of information diffusion, and show that when the benefits of competitive information is around 1.2 times of the original one, it can compensate the loss of reputation caused by the change of strategy. Furthermore, through experiments on a dataset of two films on Sina Weibo, we described the mechanism of competition evolution over real data of social network, and validated the effectiveness of our model.


Author(s):  
Katia Sycara ◽  
Paul Scerri ◽  
Anton Chechetka

The chapter explores the use of evolutionary game theory (EGT) to model the dynamics of adaptive opponent strategies for a large population of players. In particular, it explores effects of information propagation through social networks in evolutionary games. The key underlying phenomenon that the information diffusion aims to capture is that reasoning about the experiences of acquaintances can dramatically impact the dynamics of a society. The chapter presents experimental results from agent-based simulations that show the impact of diffusion through social networks on the player strategies of an evolutionary game and the sensitivity of the dynamics to features of the social network.


Author(s):  
Katia Sycara ◽  
Paul Scerri ◽  
Anton Chechetka

In this chapter, we explore the use of evolutionary game theory (EGT) (Nowak & May, 1993; Taylor & Jonker, 1978; Weibull, 1995) to model the dynamics of adaptive opponent strategies for a large population of players. In particular, we explore effects of information propagation through social networks in evolutionary games. The key underlying phenomenon that the information diffusion aims to capture is that reasoning about the experiences of acquaintances can dramatically impact the dynamics of a society. We present experimental results from agent-based simulations that show the impact of diffusion through social networks on the player strategies of an evolutionary game and the sensitivity of the dynamics to features of the social network.


Author(s):  
Katia Sycara ◽  
Paul Scerri ◽  
Anton Chechetka

In this chapter, we explore the use of evolutionary game theory (EGT) (Nowak & May, 1993; Taylor & Jonker, 1978; Weibull, 1995) to model the dynamics of adaptive opponent strategies for a large population of pl ion propagation through social networks in evolutionary games. The key underlying phenomenon that the information diffusion aims to capture is that reasoning about the experiences of acquaintances can dramatically impact the dynamics of a society. We present experimental results from agent-based simulations that show the impact of diffusion through social networks on the player strategies of an evolutionary game and the sensitivity of the dynamics to features of the social network.


2018 ◽  
Vol 2 (3) ◽  
pp. 259-271
Author(s):  
Benliu Qiu ◽  
Ningxuan Zhang

Purpose With the recent development of science and technology, research on information diffusion has become increasingly important. Design/methodology/approach To analyze the process of information diffusion, researchers have proposed a framework with graphical evolutionary game theory (EGT) according to the theory of biological evolution. Findings Through this method, one can study and even predict information diffusion. Originality/value This paper summarizes three existing works using graphical EGT to discuss how to obtain the static state and the dynamics of information diffusion in social network.


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