Social network cohesion and the retreat from Southern vowels in Raleigh

Network research in sociolinguistics suggests that integration in a local community network promotes speakers' retention of local linguistic variants in the context of pressure from external or standard dialects. In most sociolinguistic network research, a speaker is assigned a single score along an index representing the aggregate of several network and other social features. We propose that contemporary network methods in adjacent disciplines can profitably apply to sociolinguistics, thereby facilitating not only more generalizable quantitative analysis but also new questions about therelationalnature of linguistic variables. Two network analysis methods—cohesive blocking and Quadratic Assignment Procedure regression—are used to evaluate the social network factors shaping the retreat from the Southern Vowel Shift (SVS) in Raleigh, North Carolina. The data come from a 160-speaker subset of a conversational corpus. Significant network effects indicate that network proximity to Raleigh's urban core promotes retention of SVS features, and that network similarity between speakers corresponds to linguistic similarity. Contemporary social-network methods can contribute to linguistic analysis by providing a holistic picture of the community's structure. (Networks, sociophonetics, Southern Vowel Shift, dialect contact)*