scholarly journals Study of application of data mining market basket analysis for knowing sales pattern (association of items) at the O! Fish restaurant using apriori algorithm

2019 ◽  
Vol 1175 ◽  
pp. 012047
Author(s):  
Yusuf Kurnia ◽  
Yohanes Isharianto ◽  
Yo Ceng Giap ◽  
Aditiya Hermawan ◽  
Riki
Author(s):  
Susy Rahmawati ◽  
Miftahul Nuril Silviyah ◽  
Nur Syifa’ul Husna

Market basket analysis is one of the techniques of knowledge mining used in a broad dataset or database to find a collection of items that are interwoven. Generally used in a sale, the most relevant shopping cart data is used. This methodology has been widely applied in different multinational or foreign industries and is very useful in consumer buying preferences. Technology advances change business trends dramatically, shifting customer demands require increased surgical accuracy of business. In this research, the writer wants to analyze the shopping cart using apriori algorithm, with a dataset from the Kaggle web. Using anaconda software features with the Python programming language is expected to create knowledge overwriting consumer buying patterns. In conclusion, this pattern can be used to support industry in managing its company activities.


2020 ◽  
Vol 10 (2) ◽  
pp. 138
Author(s):  
Muhammad SyahruRomadhon ◽  
Achmad Kodar

Jakarta is one of the culinary attractions, many tourist attractions every year become creative in business. One of them is a cafe. Cafe Ruang Temu has sales transaction data but is not used to see associations between one product and another. In this case there needs to be a system for finding menu combinations by processing sales transactions. One of the data mining techniques is association rule or Market Basket Analysis (MBA) with apriori algorithm. Apriori algorithm aims to produce association rules to form menu combinations. The sales dataset for January 2019 to July 2019 is determined by the minimum support and minimum confidence values that have been set.  


2018 ◽  
Vol 7 (4.33) ◽  
pp. 204
Author(s):  
Murnawan . ◽  
Ardiles Sinaga ◽  
Ucu Nughraha

The organization data owned is one of the assets of the organization. With the daily operational activities, the longer the data will increase. By using techniques that can do data processing, these data can be obtained important information that can be used for future developments. Association rules are one of these techniques which aims to find patterns in the form of products that are often purchased together or tend to appear together in a transaction from transaction data which is generally very large by using the concept association rules themselves derived from Market Basket Analysis terminology, namely search for relationships from several products in a purchase transaction. In designing this application will build applications that classify the data items based on the tendency to appear together in a transaction using the Apriori Algorithm. The Apriori algorithm is the first algorithm and is often used to find association rules in data mining applications with association rule techniques. 


2012 ◽  
Vol 9 (2) ◽  
Author(s):  
Dedi Iskandar Inan

This paper will be described about implementation and analysis of the well-known apriori algorithm, which is called Market Basket Analysis (MBA) in data mining. This algorithm is widely used to predict the relation among market basket in the huge amount of database. This algorithm is based on the concept of a prefix tree. There are several ways to organize the nodes of such a tree, to encode the items, and to organize the transactions, which may be used in order to minimize the time needed to find the frequent itemsets as well as to reduce the amount of memory needed to store the counters. The rules produced will be used by management of supermarket to organize the items set to increase the profit.


ICIT Journal ◽  
2020 ◽  
Vol 6 (1) ◽  
pp. 94-104
Author(s):  
Fernando Siboro ◽  
Capri Eriansyah ◽  
Muhammad Adi Sofyan

Teknologi informasi saat ini terus berkembang semakin cepat, membuat pola berfikir manusia berubah, dengan proses pertumbuhan yang seperti ini, generasi akan datang diharuskan mempunyai keahlian yang lebih baik di bidang pemanfaatan teknologi informasi. Kebutuhan adanya kemudahan dari segi pemasaran, saat ini dirasa sangat penting, terutama bagi perusahaan yang bergerak dibidang penjulan atau distributor guna menunjang meningkatkan akurasi dan kualitas pemasaran itu sendiri. Namun pada kenyataanya, sistem yang berjalan masih tergolong kurang efektif dan efesien dalam melayani kebutuhan pelanggan, hal ini dikarenakan sistem pemasaran produk hanya bisa diakses secara manual, dan belum adanya media informasi seputar produk yang ditawarkan, oleh sebab itu dibuatlah suatu perancangan sistem informasi yang mengatur pemasaran produk dan dapat menjadi bahan dalam pembuatan laporan sistem penunjang keputusan. Dalam perancangan ini menggunakan metode data mining market basket analysis dan Max-Miner sebagai algoritma. Serta menggunakan metode penerapan sistem waterfall atau sering dinamakan siklus hidup klasik (classic life cycle). Dengan demikian rancang bangun sistem informasi ini, mengacu kepada bagaimana cara agar pemasaran produk dapat di akses dengan mudah, cepat, dan akurat dimanapun dan kapanpun, calon customer dapat mengakses tanpa terkendala waktu dan tempat, serta menjadi wadah dalam pengambilan keputusan oleh perusahaan. Metodologi desain menggunakan uml yang melimuti usecase, activity, squence dan untuk pengelolaan basis data menggunakan mysql. Sistem ini diharapkan mampu dijadikan salah satu penunjang keputusan untuk kebutuhan promosi produk. Kata Kunci: Penunjang pemasaran, promosi produk, algoritma Max-Miner


2011 ◽  
Vol 145 ◽  
pp. 292-296
Author(s):  
Lee Wen Huang

Data Mining means a process of nontrivial extraction of implicit, previously and potentially useful information from data in databases. Mining closed large itemsets is a further work of mining association rules, which aims to find the set of necessary subsets of large itemsets that could be representative of all large itemsets. In this paper, we design a hybrid approach, considering the character of data, to mine the closed large itemsets efficiently. Two features of market basket analysis are considered – the number of items is large; the number of associated items for each item is small. Combining the cut-point method and the hash concept, the new algorithm can find the closed large itemsets efficiently. The simulation results show that the new algorithm outperforms the FP-CLOSE algorithm in the execution time and the space of storage.


2021 ◽  
Vol 3 (2) ◽  
pp. 0210206
Author(s):  
Kelik Sussolaikah

Data mining is one of the fields of science in the world of informatics which has an important role, especially with regard to data. There are many algorithms and methods that can be used to process data. The paper this time the author tries to conduct research on consumer behavior by using one of the data mining techniques, namely market basket analysis. This research uses the R Programming tool, where it is hoped that the research can be carried out effectively and efficiently. Based on the research conducted, it is known that there has been a significant purchase of several items that have been described as a plot. The tendency of consumers to buy several items followed by other items can be a consideration for arranging the layout of goods on the sales shelf or arranging product stock in a supermarket.


Author(s):  
Marcus A. Maloof

Traditional approaches to data mining are based on an assumption that the process that generated or is generating a data stream is static. Although this assumption holds for many applications, it does not hold for many others. Consider systems that build models for identifying important e-mail. Through interaction with and feedback from a user, such a system might determine that particular e-mail addresses and certain words of the subject are useful for predicting the importance of e-mail. However, when the user or the persons sending e-mail start other projects or take on additional responsibilities, what constitutes important e-mail will change. That is, the concept of important e-mail will change or drift. Such a system must be able to adapt its model or concept description in response to this change. Coping with or tracking concept drift is important for other applications, such as market-basket analysis, intrusion detection, and intelligent user interfaces, to name a few.


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