scholarly journals Visual-communication environment of a modern city

2020 ◽  
Vol 907 ◽  
pp. 012016
Author(s):  
V P Dubinskiy ◽  
A A Nesen
Keyword(s):  
Visual Communication ◽  
Modern City ◽  
Communication Environment

scholarly journals INNOVATIVE TECHNOLOGIES AS A MEANS OF FORMATION OF VISUAL-COMMUNICATION ENVIRONMENT OF THE MODERN CITY

2019 ◽  
pp. 16-20
Author(s):  
Dubinskiy V. P. ◽  
Nesen A. A.
Keyword(s):  
Urban Environment ◽  
Visual Communication ◽  
Innovative Technologies ◽  
Modern City ◽  
Green Architecture ◽  
Communication Environment ◽  
Adaptive Architecture ◽  
Characteristic Features ◽  
The Impact

The article considerers innovative technologies as a means of formation of a visual-communication environment of the modern city. The article estimates the impact of innovative technologies on the architectural appearance of the modern city, the role of these technologies in the improvement of anthropogenic and natural elements of the urban environment is investigated. The points of view of specialists from different areas about the concepts of “city”, “urban environment” are presented, the current trends in the study of the phenomenon of the modern city and its component system are analyzed. The definition of the visual-communication environment of the modern city is given, attention is focused on its distinctive features. The five prevailing innovation directions (architectural bionics, adaptive architecture, arcology, green architecture, smart architecture) are defined, the principles and technologies of which are introduced into the urban environment. Characteristic features are studied and the followers of these trends are enumerated, as well as their realized examples of introducing the innovative directions into the modern cities’ environment. The ability of the visual communication environment to adapt and transform is considered. An analysis is made of the role of a man as a resident-user of the modern city in the chain of relationships between the architecture and innovation.

KEEFEKTIFAN MEDIA KOMUNIKASI VISUAL SEBAGAI PENUNJANG PROMOSI PADA PERGURUAN TINGGI RAHARJA

CCIT Journal ◽  
2015 ◽  
Vol 9 (1) ◽  
pp. 77-86
Author(s):  
Lusyani Sunarya ◽  
Po Abas Sunarya ◽  
Jasmine Dara Assyifa
Keyword(s):  
Visual Communication ◽  
Communication Media ◽  
Media Campaign ◽  
Prospective Students ◽  
Media Campaigns ◽  
Great Opportunity ◽  
Information And Communication ◽  
The Media ◽  
Fierce Competition ◽  
The University

The development of visual communication media at this time is very helpful in supporting information and communication. But often presented visual communication  media  are  less  effective  and appropriate. While so many universities in Indonesia, the increasingly fierce competition in attracting new students. Media Visual Communication can be applied to college in introducing or raising the image and popularity or promote and provide information to prospective students. In essence, in this case the effectiveness of media campaigns assessed in spreading information, influence or persuade prospective students and new student to join the university. The method used by the questionnaires to assess the effectiveness of implemented that have been implemented such as  brochures,  banners, posters, billboards, catalogs, paper bag,  flyers  and  merchandise.  In  conclusion,  this  article specifically assess visual communication media from case studies in Perguruan Tinggi Raharja considered effective and consistent contribution.. This study found a great opportunity to improve the promotion of additional digital marketing media campaign called the college through the  stages resulting in some visual communication media that can be received by the target audience. To create a media campaign needs planning in accordance with the background of the problem so that the media are made to overcome the problems encountered

The glorious jubilee of Rujero Sergeevich Gilyarevsky

2019 ◽  
pp. 104-111
Author(s):  
M. Dvorkina
Keyword(s):  
Information Management ◽  
Digital Communication ◽  
Foreign Languages ◽  
Professional Values ◽  
Information Culture ◽  
Biographical Information ◽  
Communication Environment ◽  
The Subject ◽  
Cloud Technologies ◽  
Information Sciences

The author offers the brief biographical information on Rujero Sergeevich Gilyarevsky whose 90-th anniversary is celebrated. She reviews the main stages of his academic and pedagogical career, in particular, his scholarly works, his two theses studies (candidate’s and doctoral), numerous publications that have been contributing to the librarianship, library and information sciences. The author emphasizes the scope of Gilyarevsky’s professional interests and retraces expanding of the subject scope of his publications – from catalog structuring (1954) to cloud technologies, information management and scientometrics. Rujero Gilyarevsky analyzes the problems of the libraries (and e-libraries, in particular), their future, professional values of the librarians within the digital communication environment, bibliography as an element of information culture. R. Gilyarevsky has complete mastery of several foreign languages. The selected bibliography of R. Gilarevsky’s publications, including those co-authored by his colleagues, is appended.

Transgression in Contemporary Visual Communication

2014 ◽  
Vol 4 (8) ◽  
pp. 629-638
Author(s):  
Fabio Pezzi Parode ◽  
Paula Visoná
Keyword(s):  
Visual Communication

Couleurs à la mode. Impressionism as an Effect of the Chemical Industry

2015 ◽  
Vol 6 (1) ◽  
pp. 159-184
Author(s):  
Wolf Kittler
Keyword(s):  
Nineteenth Century ◽  
Direct Effect ◽  
Chemical Industry ◽  
Synthetic Dyes ◽  
Modern City ◽  
Fashion Magazines ◽  
Realist Novels

"Die Erfindung von Anilin und anderen synthetischen Farbstoffen in der zweiten Hälfte des neunzehnten Jahrhunderts ist der Beginn einer neuen Epoche. Die von der noch jungen chemischen Industrie produzierten neuen Farben sind nicht nur leuchtender als die meisten der traditionellen Farbstoffe, sondern auch viel billiger. Sie verändern das Aussehen von Frauen auf den Straßen der modernen Stadt. Unter den ersten Medien, die diese Revolution bemerken und dokumentieren, sind Modezeitschriften, realistische Romane und impressionistische Gemälde. Der Beitrag zeigt, dass die strahlenden Farben der neuen Palette der impressionistischen Maler ein direkter Effekt der chemischen Industrie sind. </br></br>The invention of aniline and other synthetic dyes in the second half of the nineteenth century is the beginning of a new epoch. The new colors produced by the fledgling chemical industry are not only brighter than most of the traditional dyestuffs, but also much cheaper. They change the appearance of women on the streets of the modern city. Among the first media to notice and document this revolution are fashion magazines, realist novels, and Impressionist paintings. I argue that the bright colors on the new palette of Impressionist painters are a direct effect of the chemical industry. "

Sign in / Sign up

Export Citation Format

Share Document