3. The what of creativity
This chapter examines the ‘what’ of creativity, which is represented by those products coming out of creative processes. These products vary widely. Designer chairs, cups made of entirely new and sustainable materials, and the latest version of a mobile phone are all tangible outcomes. But ideas can also be called creative even if they are, at least at first, intangible. To complicate things further, processes can also be considered creative outcomes. The chapter then expands the focus to creative artefacts. It distinguishes between ‘little’ and ‘Big’ forms of creativity. The chapter also reflects on both the positive and negative sides of creativity.
2018 ◽
Vol 13
(1)
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pp. 6-13
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Keyword(s):
Keyword(s):
2008 ◽
Vol 22
(3)
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pp. 329-343
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2017 ◽
Vol 23
(4)
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pp. 457-467
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