Temporal Comparisons in a Social World
People evaluate themselves against a variety of standards. In addition to measuring themselves against relevant others (social comparisons), individuals often appraise their current selves by looking to their former and future selves (temporal comparisons). This chapter first considers temporal comparison in relation to social comparison and then describes processes of temporal self-appraisal in more detail. The authors first consider the relative frequency and impact of temporal comparison relative to social comparison and describe how comparison preference and impact depends on method, context, and self-appraisal goals. Both comparison types are meaningful, and people show considerable fluidity in their use of these self-appraisal standards. Next, the authors describe temporal self-appraisal theory, which unpacks the nuanced mechanisms underlying active selection and construction of temporal comparisons, drawing parallels to similar social comparative processes.