Customer relationship management information systems (CRM‐IS) and the realisation of moral agency

2010 ◽  
Vol 8 (2) ◽  
pp. 164-177
Author(s):  
Christopher Bull ◽  
Alison Adam
2018 ◽  
Vol 68 ◽  
pp. 187-197 ◽  
Author(s):  
Pilar Talón-Ballestero ◽  
Lydia González-Serrano ◽  
Cristina Soguero-Ruiz ◽  
Sergio Muñoz-Romero ◽  
José Luis Rojo-Álvarez

MATICS ◽  
2012 ◽  
Author(s):  
Jimmy Bunardi ◽  
Linda Salma Angreani

Customer Relationship Management Information System St.Borromeus Hospitalis anapplication to process data related to the promotion, marketing and cooperation between the St.Borromeus Hospita lwith the Contractor. Data processing is not optimum cooperation with the contractorat the Marketing division of Borromeus Hospital,cause search of information about the contractor, take a bit longer so that hamper the process of promotion and marketing. Therefore it need an application that can support and solve the problem.<br />Based on these problems the author intends arrange final by taking the title of"Customer Relationship Management Information Systems St.Borromeus Hospital ". The technique is observation data collection, interview and library research, while the phase of system development using water fall method.<br />The author hopes that this application can assist the Marketing in the Hospital of St.Borromeusin the process of  processing and marketing campaig n to the Contractor, either from the input data, search data, scheduling agreements. The authors also hope that these applications can be made to improve the performance of the Marketing are using this application.<br /><br />Keyword : Customer Relationship Management, Borromeus Hospital, Marketing, Promotions<br /><br />


Author(s):  
Latjuba Sofyana STT ◽  
Andi Rahman Putera

The development of information technology is endless. Every day there is something new that we can find outside. Will affect many sectors. One of the fastest growing is UMKM. Screen printing and convection is one of the UMKM that produces and sells plain shirts and screen printing. To improve its services, screen printing and convection information systems need to be developed so that the service is more optimal, effective and efficient. Customer Relationship Management (CRM) is a core business strategy that can support, obtain and retain customers. Based on the results of the needs analysis and system analysis of the company that can be known about the CRM modules needed for the system are Customer Service and Support (CSS) and Entreprise Marketing Automation (EMA).


Sign in / Sign up

Export Citation Format

Share Document